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Posts by Norman Lear Center

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If climate stories only show catastrophe, do audiences feel powerless?

Our Director of Research Erica Rosenthal shares our body on research on climate storytelling at the @sierraclub.org symposium and how stories can shift narratives and drive action.

Watch: www.youtube.com/live/y0XqBFA...

3 days ago 1 0 0 0
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There’s been almost no research on how Black journalists are portrayed in popular culture.

A new IJPC Journal special section begins to change that, offering first-of-its-kind analysis across film, TV, and literature.

Read more: www.ijpc.org/page/journal...

6 days ago 0 0 0 0
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Arts + Health: A USC Arts Now Symposium

The first-ever USC symposium exploring the intersection of arts, health, medicine and wellness brings together faculty, artists & healthcare leaders for panels, talks, and live demos. Opening keynote by Kate Folb, director of our @hollywdhealth.bsky.social program: calendar.usc.edu/event/arts-h...

2 months ago 0 1 0 1
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The Walter Cronkite Awards For Excellence in Political Journalism honor reporting that holds power accountable and strengthens democracy through accuracy, independence, and integrity.

Watch highlights from the 2025 acceptance speeches:
www.cronkiteawards.org/2025ceremony...

2 months ago 18 4 0 3
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New study shows Latinos account for only 6% of roles in top U.S. broadcast series The data comes from a new study by ¡Pa’lante!, a Latino representation initiative from the USC Norman Lear Center, that examines the status and cultural impact of Latino representation in entertainmen...

Latinos make up nearly 20% of the U.S. population—but just 6% of roles in top broadcast TV. Our latest research examines how Latino characters are portrayed—and what’s missing.

Featured in the Los Angeles Times (De Los). bit.ly/4c7HDou

2 months ago 1 1 0 0
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¡Pa’lante! Latinos in Entertainment Read the Press Release The Wrap Lear Center Launches New Initiative to Research  Representation on TV | Exclusive

Latino communities span 20+ countries, each with distinct cultures, yet that specificity rarely appears on screen. While Latino actors reflect a wide range of backgrounds, the characters they’re cast as are far more limited. Our new report explores these gaps: learcenter.org/latinorepresentation

2 months ago 3 2 0 0
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California ER Doctors Reflect on ‘The Pitt’ Effect | KQED We talk to California ER physicians about the effect TV show 'The Pitt' has had on their lives and work.

LIVE today at 10am PT: Director of Research Erica Rosenthal shares our Lear Center research on audience reactions to HBO Max's 'The Pitt.'

www.kqed.org/forum/201010...

2 months ago 4 2 0 0
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How does the medical community view HBO Max’s Emmy-winning drama The Pitt? Lear Center Research Director Erica Rosenthal and Hollywood, Health & Society Director Kate Langrall Folb break it down on the podcast Tomorrow Will Be Televised.

tomorrowwillbetelevised.com/episodes/tom...

3 months ago 3 1 0 0
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Medical Doctors Say ‘The Pitt’ Gets It Right — Here's Why That Actually Matters A USC study found that the Max drama resonates for its realism, and can even move audiences to seek out health information.

As The Pitt enters season two, new Lear Center research shows that thoughtful medical storytelling resonates with clinicians — and motivates audiences to seek out and share real-world health information. learcenter.org/ThePitt

parade.com/news/medical...

3 months ago 1 0 0 0
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Walter Cronkite Awards for Excellence in TV Political Journalism Recipients of the 2025 Walter Cronkite Awards for Excellence in TV Political Journalism participate in an award ceremony in Washington, DC.

ICYMI: Rachel Maddow, Scott Pelley, Peter Alexander and others joined Lear Center Director Marty Kaplan on stage for the 2025 Walter Cronkite Awards at the National Press Club in Washington, D.C. The full event video is here:

www.c-span.org/program/publ...

4 months ago 1 1 0 0
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Streaming now on C-SPAN2 & the C-SPAN app |
YouTube | Hulu + Live TV

4 months ago 1 0 0 0

Our Managing Director @mojojohanna.bsky.social has partnered with @worldbank and global leaders in Abuja, Nigeria for Entertaining Change—a gathering exploring how storytelling and strategy can drive social impact.

The conversation continues in Lagos, streaming live here: youtube.com/@evgworld1

5 months ago 2 0 0 0
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This week, our Managing Director @mojojohanna.bsky.social has convened with #TheWorldBank and global partners in Nigeria for "Entertaining Change" — a powerful gathering that is exploring how storytelling and strategy can drive social impact at scale.

www.worldbank.org/en/events/20...

5 months ago 1 1 0 0

Thanks for sharing!

5 months ago 0 0 0 0
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Life & Death in The Pitt For nearly 25 years, our Hollywood, Health & Society program has served as a free and trusted resource to the entertainment industry, providing accurate information and access to experts for...

Grateful that I had the opportunity to consult on the @learcenter.bsky.social's latest study, which looked at the impact of The Pitt's organ donation and end-of-life care storylines on viewers: www.mediaimpactproject.org/thepitt.html

5 months ago 5 3 2 0

Us too ❤️

6 months ago 4 0 0 0
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Congrats to HBO Max’s The Pitt on its Emmy wins — Outstanding Drama Series plus honors for Noah Wyle & Katherine LaNasa! @hollywdhealth.bsky.social helped connect the writers with experts so stories, characters & challenges felt real. Research on how it resonates with audiences will be out this fall

7 months ago 6 3 0 2
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‘The Pitt,’ ‘Matlock,’ ‘Shrinking’ & More Among New Norman Lear Awards The Pitt, Matlock, Shrinking and others have been honored with Hollywood, Health & Society's renamed Norman Lear Awards for TV.

Celebrating stories that make a difference!

From The Pitt to Matlock to Shrinking, the New Norman Lear Awards honor TV tackling racism, climate, addiction & more—marking 25 years of honoring storytelling that sparks change.

deadline.com/2025/09/the-...

7 months ago 4 1 0 0
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Stephen Colbert, the cancelled late night TV host The comedian’s ousting ahead of Paramount’s $8bn sale to Skydance raises concerns about political interest in US media

In the @financialtimes.com: Colbert may keep skewering CBS until he is let go then turn to podcasts or streaming, says Lear Center Director Marty Kaplan. Don’t expect a comedy successor — “what the new ownership wants CBS to be is not what brilliant comedy is about.” bit.ly/4lbkq5W

8 months ago 1 0 0 0
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Today we honor Norman Lear on what would have been his 103rd birthday.

His belief that stories could spark conversation — and change — shaped television and culture. We continue exploring how media influences the way we see ourselves and each other — work made possible by his vision.

8 months ago 2 1 0 0
TV Screens for Cancer: New Approaches to a Difficult Subject TV storylines can play a crucial role in getting the message out about the importance of cancer prevention and early detection.

Can TV help fight cancer?

Join @hollywdhealth for this virtual Lunch & Learn on using humor+storytelling to normalize breast, gynecologic & colorectal cancer screenings. Featuring public health experts+TV creatives.

Aug 5 | ⏰ 12:30–1:30pm PT
Online

RSVP: www.eventbrite.com/e/tv-screens...

8 months ago 2 1 0 0
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What ‘The Pitt’ Can Teach Us About Hospital Deaths Can more accurate portrayals of natural death in the media improve awareness and understanding of this part of life? One doctor wants to find out.

Most TV deaths are violent, but that’s not how most people die.

Max's 'The Pitt' got it right — thanks to guidance from @hollywdhealth.bsky.social and #EndWell showing the real emotional and ethical complexities of end-of-life care.

www.medscape.com/viewarticle/...

9 months ago 4 1 0 0
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Accuracy matters—especially when it comes to health storylines on TV. Aspen Ideas: Health invited Grey’s Anatomy showrunner Zoanne Clack,MD, and Lear Center Director Marty Kaplan to talk about how entertainment can drive understanding—and why getting it right is more than just good storytelling.

9 months ago 2 0 0 0
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What a privilege to know Bill Moyers as a journalist and a friend. His boundless curiosity, penetrating mind, generosity, humanity — he taught us all so much. I'm grateful to have had him in my life, & I join so many of Bill's colleagues & friends in sending condolences to Judith & their family.-MK

9 months ago 3 2 0 0
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Sloan Salon: Storytelling in the Age of Climate: Big Screen, Real Stakes - Film Independent As climate change shapes our reality, it also transforms the stories we tell. Film Independent is proud to partner with the Alfred P. Sloan Foundation for

Today! 5:30 PM – 7:00 PM PT

Storytelling in the Age of Climate. How can filmmakers tackle the climate crisis and tell unforgettable stories? Our Director of Research Erica Rosenthal joins this virtual panel on blending real science with powerful, cinematic storytelling.

9 months ago 3 1 0 0
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How do filmmakers tell powerful stories about the climate crisis—without losing the heart? Research Dir. Erica Rosenthal joins this virtual #SloanSalon conversation with writers, producers & researchers.

Hosted by @filmindependent.org and @sloanfoundation.bsky.social

shorturl.at/pzJ2E

10 months ago 3 1 0 0
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Big Tech in Media To understand how the harms of social media and technology are covered in media and entertainment — as well as audiences' appetites for such stories — we conducted a multi-method study across...

The harms of social media go far beyond kids and teens—but are stories and coverage keeping up? Our new study funded by @luminategroup.bsky.social explores how news and entertainment portray tech’s impact on society—and what audiences want to see.

➜ learcenter.org/technology

10 months ago 2 1 0 0
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Donald Trump and Gavin Newsom are complicated combatants The two are in the spotlight in a dramatic dispute over both values and tactics

“These two are always on stage and aware of it,” says
@martykaplan.bsky.social of Trump and Newsom. Their clash isn’t just about policy — it’s about perception and control of the narrative. The fight over California has become a national drama about democracy itself.

10 months ago 2 0 0 0
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At the Norman Lear Center, we’re committed to tackling the climate crisis through research + storytelling—partnering with creators to inspire action through film, TV, and media. 🌱📺
Learn more: www.learcenter.org/climatechange
#ClimateStorytelling #HollywoodClimateSummit

11 months ago 1 0 0 0
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TICKETING | HCS 2025

We’re proud to be a community partner of the 2025 Hollywood Climate Summit—June 2–4 in LA & online! 🌎
Get 50% off w/ code PARTNERHCS25
Explore how storytelling can power climate action.
🎟 hollywoodclimatesummit.com/tickets

11 months ago 3 0 1 0