We are a lifelong Volvo fam, and like all good aging hipsters, we love the band #Whitney. Which makes me really hate their new commercial. Just another demographic. #advertising #targeting #brand

Just in case you all forgot, your boy is sitting here all by his lonesome in this super inspiring, very large studio space with the heavy jams playing the soundtrack to your work day. Won’t you be my office mate?
#portland #artstudio

The best part about Indiana losing last night: we didn’t have to hear another sideline reporter ask Halliburton post game how his dad’s feeling right now.

Pacers play better when they’re down 15 going into the fourth.

To MAX is Human Why HBO is still the most beloved media streamer.

Just wrote a new thing about HBO and their brand bungles. Have a read. Share your thoughts.
selfbrandstudio.substack.com/p/to-max-is-...

Brand Hubris.

The Amazing Technicolor Nuclear Utopia What will your purpose be when you never have to work again.

Deep diving the nuclear energy world largely inspired by Rebecca Tuhus-Dubrow's #AtomicDreams. Brilliant read but in the meantime...our thoughts on the matter.
#nuclearenergy #sustainableenergy #carbonfree #cleanenergy #messaging #branding

open.substack.com/pub/selfbran...

This Joni Ive / Sam Altman partnership is about the make the end of humanity into a really beautiful form factor

Lauryn Hill gets flack for only making one album (great as Miseducation is) when in fact, The Score might be a better Lauryn Hill album. #oldpeoplemusicissues

The Amazing Technicolor Nuclear Utopia What will your purpose be when you never have to work again.

Nuclear energy gets a bad rap. What if Hollywood made a summer blockbuster about all the peace and harmony it could bring?

#branding #nuclearenergy #messaging #sustainabletechnology #climatetech

open.substack.com/pub/selfbran...

This set has become the #BetweenTwoFerns of geo-politics. Only, no one's in on the joke.

Governor Signs Washington’s First-in-the-Nation Shared Streets Law - The Urbanist # Cities in Washington will have the legal authority to create shared streets, which feature much lower speed limits and put pedestrians first, under Senate Bill 5595. Governor Bob Ferguson signed the...

Vancouver Wa taking the lead on progressive city planning. Who woulda thought? www.theurbanist.org/2025/05/19/g...

Bezos-backed Slate Auto unveils affordable EV truck One outlet has called it the "anti-Tesla," referring to its simple, minimalist stature.

Very difficult to utter praise on Bezos or over-sized personal transportation....BUT 100% in on #Slate
Utilitarian. Analog. Harken back to a time when cars weren't entertainment centers. www.nbcnews.com/business/aut...

Geoffrey Abraham on Substack Is “Clean Energy” even the right way to win people over? Our thoughts.

substack.com/@selfreflect...

Spare Me Your Data Choosing a more unexpected experience.

Ignore the data. Go have yourself an experience.

How to Brand a Climate Tech Company in the Second Age of Trump The fundamentals are the same — it’s the tone that’s changed.

100% this. Good branding and creative in #climatetech is more important than ever - we just need to adjust the message.

heatmap.news/culture/bran...

Easter raves, Deep Tech and some hope for our future. Ramblings from #SFClimateWeek
#branding #messaging #cleantech #cleanenergy

Nice k/o to #sfclimateweek at the 4.20 pro-nuclear rave! Thanks @ryanpickering.bsky.social for hosting. #legalizenuclear

Geoffrey Abraham on Substack Energy storage is an incredible story unfolding in real time! Now, we just need more folks to tell it.

substack.com/@selfreflect...

For all you visual thinkers... this is what cleaner living looks like.
www.instagram.com/p/DIckPTsRHT...

Do You Even Mission/Vision, Bro? The guiding principles that every brand professional expects from clients but fails to do for themselves.

Mission. Vision. Values. What does it all mean, and why even bother?

open.substack.com/pub/selfbran...
#branding #messaging #communications

This week, we pay homage to the #founder and all that they do to see a vision through. And yet, founders are not the #brand. We break down the distinction and have a few suggestions - per usual. #messaging #startups

My plea to #masstransit agencies - Free us from our cars!

The Dirty Truth About "Clean Energy" The impending doom of climate change isn’t changing hearts and minds, but there are different messaging tactics that will.

Renewable companies: you need a better value prop. open.substack.com/pub/selfbran...

#renewables #cleanenergy #sustainability #branding #messaging

Oh hey. Did you know we Substack, now? We talk #brand #sustainability and #technology to make things a little better. Check our latest…open.substack.com/pub/selfbrandstudio/p/ev...

Everybody Poops Why your CSR Story Matters

Newish here, trying to pimp that Substack. Some of what you can come to expect from us:
#branding #messaging #sustainability #mobility #energy #renewables #CSR

substack.com/@selfbrandst...

Someday, by Spike Jonze | AirPods 4 with Active Noise Cancellation YouTube video by Apple

Much anticipated #AirPods4 ad dropped. Apple / Spike Jonze forgot that commercials were 30 seconds. #longinthetooth #branding #messaging

youtu.be/urTfEEsGHds?...