PR Tip: Local beats viral. National headlines are great, but your first PR win should be your backyard. Local papers, radio, and TV love feel-good, hometown business stories. #SmallBizPR #entrepreneur
SEO got your story found. AIO gets it remembered.
Brands that want to show up in AI-driven search need to rethink how they write, share, and structure their stories.
🔵 Read the shift from SEO to AIO: wildbluepr.com/from-seo-to-...
#AIO #BrandStorytelling #AIcontent
From melting a candy bar in his pocket to revolutionizing how we cook, Percy Spencer’s microwave oven changed the world. And yep, he was a self-taught genius from rural Maine. Honored to have this story live on @History:
www.history.com/articles/mic...
#MicrowaveOven #PercySpencer #Maine #Invention
In 1957, the BBC aired a report on Swiss spaghetti trees, showing farmers harvesting noodles from branches. Viewers called in, asking how to grow their own. It was April 1st. The most delicious hoax in broadcast history. #PR #AprilFools
Quick #PR Tip for Brands: Be human first. People connect with people, not polished corporate speak. Use authentic, conversational language and show your brand’s personality—especially in times of change or challenge.
That's a catchy headline! 🤣
That simple shift makes your business memorable—and pitchable. #PR #publicrelations #smallbusiess
Instead of just saying, “We make organic jams,” say:
“We’re a mother-daughter team reviving old family canning recipes with locally grown fruit from Maine farms—because we believe in preserving flavor and tradition.”
Most small businesses focus on promoting what they sell, but what really earns attention (and builds trust) is why you exist and who’s behind it.
#PR Tip: Stop trying to be “quaint.” Be boldly local. #Maine isn’t just lobster shacks and lighthouses. Lean into what makes your brand modern, gutsy, and unmistakably you. Edgy storytelling about your roots, values, or contradictions will get far more traction than postcard clichés.
#PR Tip: Lead with value. Journalists don’t have time to read lengthy intros. Your opening sentence should highlight the most interesting fact, insight, or quote. Get right to the point—what’s new, what’s surprising, what’s useful? Don’t bury the story under background or fluff. #publicrelations
Quick #PR tip: The best PR starts with clarity. Before reaching out to the media, know your key message. What makes your brand, product, or story unique? If you can’t explain it in a single sentence, neither can a journalist. #publicrelations #branding
Congratulations to all!
Unlike paid media, which you can control, and owned media, which you create, earned media is the result of your company’s reputation, expertise, and impact speaking for itself. #publicrelations #PR
wildbluepr.com/why-earned-m...
The best #PR strategies aren’t just proactive—they’re reactive. Enter newsjacking, the art of hijacking a trending #news story to insert your brand’s voice, expertise, or perspective. When done right, it’s a high-impact, low-cost way to generate media coverage.
wildbluepr.com/newsjacking-...
Public relations can be a powerful tool for amplifying your voice, but it’s not just about getting press releases out. It’s about positioning yourself as an expert that journalists, analysts, and conference organizers want to feature. #publicrelations #PR
wildbluepr.com/from-startup...
What makes a perfect press release? Whether you’re announcing a product launch, a funding round, or a major partnership, there’s a formula for success. #publicrelations #PR
wildbluepr.com/how-to-write...
