Millions of peoples' health insurance skyrockets in a few hours. Let's check in on the president.

Post a perfect album from the 90s that isn't Nirvana, Pearl Jam, Soundgarden or Alice In Chains.

How AI is transforming media advertising During the recent INMA Advertising Town Hall, Initiative Lead Gabiel Dorosz explained how AI is changing the media advertising industry in terms of cost, time, agentic protocols, agency restructuring,...

INMA Advertising Initiative Lead @gabedorosz.bsky.social: "AI is forcing us to ask deep and existential questions about the long-term viability and value of human creativity, art, ideas, and expression. Can AI have ideas or is it merely a regurgitation of our collective past?"

Media advertising: 2025 imperatives and key focus areas for 2026 A look back at the debut year of the INMA Advertising Initiative and what’s in store for 2026.

INMA Advertising Initiative Lead @gabedorosz.bsky.social shares 5 “must do” publisher imperatives from 2025 and key focus areas for 2026 in his latest blog.

INMA launches first Media Advertising Week in New York in 2026 The first INMA Media Advertising Week will happen in New York December 7-10, 2026, curated and led by INMA Advertising Initiative Lead Gabriel Dorosz. The week will include a conference and study tour...

INMA will launch its Media Advertising Week in December 2026, the first major global event designed specifically to serve the teams that conceive, create, build, and sell news media advertising. @gabedorosz.bsky.social

Understanding the agentic advertising moment As advertising enters its “agentic era,” here are details about two newly launched protocols: AdCP and UCP.

In his latest blog, INMA Advertising Initiative Lead @gabedorosz.bsky.social details two newly launched protocols around agentic AI: AdCP and UCP.

a cartoon girl in a blue dress is kneeling in a field holding a bag ALT: a cartoon girl in a blue dress is kneeling in a field holding a bag

Democrats are forever Charlie Brown

Ad revenue innovation lessons from 10 South Asian news companies From HT Media’s Rank AI tool to The Times of India’s dynamic newsletter personalisation, news companies in South Asia are investing heavily in advertising innovation.

In his latest blog, INMA's Advertising Initiative Lead @gabedorosz.bsky.social shares advertising innovations South Asian publishers, from AI integration to creative format development to strategic data monetisation in multiple ways.

Chat asking GPT-5 to count the number of times the letter “b” appears in “blueberry”

Chat asking GPT-5 to count the number of times the letter “b” appears in “blueberry”

Chat asking GPT-5 to count the number of times the letter “b” appears in “blueberry”

Chat asking GPT-5 to count the number of times the letter “b” appears in “blueberry”

"GPT-5 is the first time that it really feels like talking to an expert in any topic, like a PhD-level expert."

3 case studies illustrate the authority-based commerce evolution for media Condé Nast, The New York Times, and Dotdash Meredith illustrate how the value of direct relationships with audiences and a company’s trusted authority are changing revenue models.

A new model is emerging that treats commerce as editorial strategy rather than traffic arbitrage. INMA's Advertising Initiative Lead @gabedorosz.bsky.social shares three publishers that exemplify this transformation in his latest blog.

News Corp Australia’s blueprint for premium advertising includes first-party data, “engaged reach” Pippa Leary, managing director of News Corp Australia’s Free News and Lifestyle, explains how the company is going beyond clicks and impressions to build a sustainable advertising model, including the...

In his latest blog, INMA Advertising Initiative Lead @gabedorosz.bsky.social‬ shares a conversation with Pippa Leary, managing director of News Corp Australia’s Free News and Lifestyle, about how the company is going beyond clicks and impressions to build a sustainable advertising model.

INMA’s new Advertising Initiative defines its priorities, mission INMA’s new Advertising Initiative will focus on priorities ranging from first-party data activation for advertising revenue to talent and organisation design. Here are all the details and how INMA mem...

In his latest blog, @gabedorosz.bsky.social, the lead of INMA's newly relaunched Advertising Initiative, shares insights into the mission of the initiative in this “post-traffic era” for news media digital advertising.

The conditions that have led to what’s happening in the US today exist in democracies around the world.
They are an inevitable outcome of our collective failure to adapt to fundamental changes in the information ecosystem on which our democracies were originally built.

I still think the best idea for progressive donors is to just revive every alt-weekly in the country and staff them with 10 reporters each.

INMA launches Advertising Initiative aimed at demystifying opaque digital ecosystem Former New York Times advertising executive Gabriel Dorosz will lead the INMA Advertising Initiative, adding a sixth area of focus to the global media organisation.

Former New York Times advertising executive @gabedorosz.bsky.social will lead INMA's new Advertising Initiative, which aims to equip media leaders with practical guidance on first-party data activation for advertising, premium ad products, revenue diversification strategies, and more.

"I’m just as galled as I imagine many of you are to see mainstream news outlets rediscover their awesome power to set the national agenda, only to subject us to a rehash of the biggest story of 2024—Joe Biden is very old—in order to help their colleagues sell books."

Completely agree about how @wired has distinguished itself, for a long time but especially this past year.

Can't help but contrast what they have dug into with what was celebrated, eg, at WHCA dinner a week ago.

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This is *exactly* step one of the same strategy Russia and Hungary used to criminalize dissent.

After that, they began to label nonprofit and political organizations as foreign agents, then started to restrict and ban on that basis.

That’ll show ‘em!

When Zelensky was greeted at the door of the White House, this suspension of aid was already a certainty.

Can't wait for the Party of Reagan to explain how Lech Walesa is a woke commie simp.

🚨 BREAKING: After torpedoing yesterday’s meeting with Zelensky, JD Vance fled to Vermont for vacation—only to be met by hundreds of furious protesters.

Couldn’t have happened to a better guy!

Remember: the televised punishment & humiliation meted out to Zelensky just now could be done to any NATO ally facing similar aggression. The sense of sneering hostility & contempt by Trump & Vance isn’t specific to Ukraine.

100% appears to have become optics to show illusion of progress to GOP base

Funny how they all happen to share the exact same view on this war

Do yourself a favor: Don't skip past the second item in this newsletter. It's about Joe Kent, whom Trump wants to lead the National Counterterrorism Center. Yiiiiikes.

Radosław Sikorski: Ukraine is not a "project", UN General Assembly, New York 24.02.2025 YouTube video by Radosław Sikorski - kanał oficjalny

Ukraine is not, as the Russian ambassador said, a "project."
Its statehood is older than Muscovy’s.
It has been a member of the US longer than Russia.
It has a language, an identity and its own aspirations.

youtu.be/p4JFNtlxz9k

Putin’s Three Years of Humiliation The Russian president can’t win his war against Ukraine unless he persuades its allies to betray it.

The only war that Putin is winning is inside Trump’s head. Putin only wins the war on the ground by setting American policy, through Trump.
www.theatlantic.com/internationa...

"Those are real facts on the ground"?! This is pure Russian propaganda. No-one had talked seriously about Ukraine joining NATO - & even if they had, that would not have given Russia justification to invade. Disgusting.