Happy kdrama day with Viki. Some of my favorite dramas there are Twinkling Watermelon, The Red Sleeve, Lovely Runner and the Matchmakers

Viki's header for Will Poulter's Kdrama picks

What.

I’m basically a blend of Peggy Olson and Liz Lemon.

Like Peggy, the secretary turned copywriter on Mad Men, I care about the craft of writing.

And like 30 Rock’s quirky Liz Lemon, I love a witty turn of phrase and a good snack.
So if you see me writing with a peanut donut, I’m fine!

BTS and BLACKPINK couldn't do this YouTube video by Pop Culture Brain

So, apparently #Huntrix and #SajaBoys are breaking records BTS and BLACKPINK couldn’t. HOT DAMN!

Congratulations to the cast and crew members of #KpopDemonHunters.

youtube.com/shorts/OU3uk...

5 Fun (and Funny) Things About Clara Mathews, Copywriter

Even though I have more than a decade of experience as a copywriter, potential clients might want to know a little more about me than what is on my resume or LinkedIn profile.

Here are 5 Fun (but true) Things About me.

🔗Link in Bio

6 Essential Tools I Use to Run My Freelance Writing Business Smoothly — Freelancer's Lifestyle These six tried-and-true tools keep my freelance writing business organized, efficient, and client-ready—without the overwhelm.

Being a freelance copywriter is equal parts creativity and organization.

These are the 6 tools that make the business side easier → www.thefreelancerslifestyle.com/blog/5-tools...

#freelancerslife

If it sounds like writing, I rewrite it. — Elmore Leonard

This is the quote I thinksbout before I send a first draft to clients

Can we make it more formal?
No. But I can make it better.

🚂❤️❤️❤️

Join the Young Kwang club. I am watching Hello Me now. Its a cute story.
Just finished Call it Love. A super slow burn.

I'm trying to erase Somebody from my memory. It was terrible and weird… the story and character made no sense.

Podcast Movement 2025 | Podcast Conference | August in Dallas Podcast Movement is the world's largest annual gathering of podcasters and the podcast industry! Join us this summer in Dallas!

🎤Podcast Movement
August 18-21
Gaylord Texan Resort in Grapevine, TX
Podcast Movement returns to Dallad, where it all began.

Its the global gathering for all things podcasting with creators, industry professionals, service providers, and more!

HeyCreator 2025 Virtual Summit The HeyCreator Summit 2025 is an online event designed for digital content creators, offering insights from industry experts and practical strategies for building a sustainable, profitable business while avoiding hustle culture.

Join me at the #HeyCreator Summit

Hey, I'm attending the free HeyCreator Summit to grow my business.

It's August 12-13 and you can sign up here

“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” — Leo Burnett

Every time I sit down to write, I think about this quote.

If your copy isn’t doing at least 3 of these 4 things, it’s time for a rewrite.

Being a #freelancer is 20% talent, 80% not being tempted to take a mid afternoon nap, or distracted by the internet, YouTube videos and Netflix.

Copywriting requires focus. Freelancing requires discipline. And some days, I feel like I have neither.

But I keep showing up anyway. That’s the win!

Here you go: A Classic Rom Coms 4-Film Collection weekend on AppleTV.
Now all you need are some yummy binge watching snacks 🍿🍕🍫

Four Weddings and a Funeral
Moonstruck
When Harry Met Sally
The Princess Bride.

#romcoms

apple.co/46K97hf

#ad

You Know You Need a Copywriter When…
☐ You’ve rewritten the About page 6 times  
☐ You can’t find the right word to explain what you do.
☐ Your blog hasn’t been updated since 2022  
Let’s fix that!  I'll help you with website content and blog posts.

https://www.claramathews.com/copywriting-services

“Don’t be afraid to say what’s real. That’s what people connect to.”  
— Barbara Gardner Proctor

Whether you’re selling software or spa packages, your message has to feel human.  

Forget fluff.
Say what’s real.  
And watch your audience lean in.

#amwriting #famouscopywriters

Resources — Freelancer's Lifestyle These are the primary resources I use to help me run my freelance writing business and to be more productive working from home.

I updated My Freelancer's Resources page.

Here is a list of the essential tools and resources that I use to run my freelancing business.

Including my favorite writing, email marketing andclient managemen tools
www.thefreelancerslifestyle.com/resource-page

#freelancersresiurces

Move to Heaven was really good. Some funny, bittersweet and sad moments.

Writing is easy. At least that’s what people think. 

Red Smith, a sports writer, said, “Writing is easy. You just open a vein and bleed.”

When I write for my clients, I’m not just filling up space to meet a word count.

That means understanding pain points an answering objections.

#copywriting

Whether you’re selling software or spa packages, your message has to feel real.  

That’s why I help brands talk like people, warm, clear, confident.

Forget fluff. Say what’s real, whats honest and authentic.

And watch your audience lean in.

Enjoy the videos and music that you love, upload original content and share it all with friends, family and the world on YouTube.

“Don’t be afraid to say what’s real. That’s what people connect to.”
— Barbara Gardner Proctor was the 1dt African American woman to own an advertising agency, after becoming frustrated with how agencies misrepresented Black culture in their ads.

Halfway through the year, and your freelance business feels… off?

Instead of an overhaul, try a reset.

This week on the blog: what to keep, what to fix, and how to refocus your freelance game plan.

www.thefreelancerslifestyle.com/blog/the-fre...

#freelancelife

Happy National Social Media Day!
Who’s going to be celebrating with me?
What is your favorite social media platform?

Freelancer’s Guide to Vetting Job Listings Keep going.Know your worth.Own your voice.And don’t stop until you find the clients who value both. Do you want a little freelance advice from one writer to another? In the wild world of freelancing, applying to jobs can be unpredictable. It often feels like tossing glitter into the wind. You hope it lands in the shape of a paycheck.

Freelance gigs shouldn't feel like traps. Here's how to vet listings like a pro, spot the red flags, and protect your time, energy, and worth. ✨✍️ #FreelanceTips #KnowYourWorth

Or when they want a copywriter who can also create and edit YouTube videos. 🫤

a man and a woman are looking at each other and the woman is smiling while the man says `` do you like me '' . ALT: a man and a woman are looking at each other and the woman is smiling while the man says `` do you like me '' .

☀️ Sun, sand, and seasonal heartbreak?

From 500 Days of Summer to The Summer I Turned Pretty, Ive rounded up the best summer love stories to stream right now. #romcom

Read the list & where to watch in Friday’s Just Clarabela newsletter.

💌 Subscribe: exceptional-originator-4218.kit.com/7296a3fd58

AI, Writing, And The Importance Of Story Architecture Discover why AI is reshaping writing and how becoming a story architect helps thought leaders craft impactful, structured, and standout content.

AI, Writing, And The Importance Of Story Architecture

A shift is underway in the world of thought-leadership writing, that is shaping the way people create, edit, and judge content. - Forbes

Why Team Bios Matter More Than You Think

A strong bio builds trust before you ever get on a call. The Team Bios & About Page Bundle is built to do just that—help your team show up as clearly and confidently as your brand does.

https://f.mtr.cool/zbjtqbovod

But
Employees want the freedom to do their best work.

https://f.mtr.cool/daozinzcgf

#workfromhome

9 Ways to Truly Differentiate Your Content in an AI World | WordStream Learn how to differentiate your content from marketing experts so everything you create stands out on crowded platforms.

9 Ways to Truly Differentiate Your Content in an AI World

These pros had some super smart ways to differentiate your content from marketing experts so everything you create stands out on crowded platforms.