"Social media" is rarely social these days. How about this for a more proper term:

Scroll-infinite, lean-back, addictive, ALGORITHMIC media

When The Wind Blows, The Community Grows In 2015 I went to Meetup.com and launched the San Mateo B2B Bloggers Meetup. Talk about niche: I might have been the only B2B blogger in…

Analogy:

People are sheets of paper flying in the wind. They might fly together (connect) or just miss each other. A paper airplane might take shape and fly across the globe.

As a community builder you’re not air traffic control. You simply create the wind.

dshiao.medium.com/when-the-win...

The Pattern Recognition Game: Your Job Isn't to Know More, It's to See the Pattern Earlier Start looking for patterns. Your audience is waiting for someone to connect the dots.

"When you consistently spot patterns before your audience does, something shifts in how they perceive you.

You’re not telling them what they should think. You’re helping them see what they couldn’t see alone."

encore360.com/the-pattern-...

Chicago sunset

With rigged poker schemes in the news, I decided to go a different direction in my "Content Corner" newsletter.

I compared poker to marketing 🤓

Read the issue: us16.campaign-archive.com?u=016564b34d...

Video | Iconic Foods | Chicago Stories | WTTW Chicago Visitors to the Windy City quickly discover what the locals already know: Chicago ranks among the world's great food cities, with varied and distinctive flavors across the neighborhoods. In this episo...

Excellent video from
@wttw.bsky.social on the history of Chicago foods.

From the Chicago hot dog to deep dish pizza, from Italian beef to the Jibarito, watching this might make you hungry.

www.wttw.com/chicago-stor...

Why Netflix Won The Streaming Wars (From A Gen Xer) TL;DR The lack of “legacy network overhang” makes Netflix the King of Streaming.

The lack of “legacy network overhang” makes Netflix the King of Streaming. My post at Medium: dshiao.medium.com/why-netflix-...

The "Content Corner" newsletter: every Sunday I share one thought, one marketing-related article and one general-interest article.

Subscribe today, get your first issue tomorrow: us16.campaign-archive.com/home/?u=0165...

My "Content Corner" newsletter is back!

Comes out every Sunday (tomorrow). Read past issues and subscribe here:

us16.campaign-archive.com/home/?u=0165...

How My Search For an HDTV Predicted How We’ll Engage With Brands Going Forward My last TV was a trusty Sharp that lasted 16 years without any issues. I watched a lot of sports on that TV 😎

TL;DR SEO changes. LLM changes. But trust is a constant. So focus your marketing on building trust.

(Note: with two references to articles by @robertrose.me 👋)

Twister cloud

They were up by so much, Coach couldn't see the score

Not to self: don’t rear-end this bus

AI agents can now navigate websites on their own.

When prompted with:

"Verify you are human"

Are they forced to lie? Or do they convince themselves that they are human?

Complete this sentence

Yogurt not included

Photo of a blue sky on Bluesky

... Rice Presses Charges

My picks are in

His Death Was Interrupted, Just as He Had Planned (Gift Article) Brendan Costello’s family was bracing for goodbyes. But he had one last wish.

Brendan was a high school classmate of mine.

He organized a "Students For Peace" group and I attended the meetings.

Brendan's life -- and his final act -- are poignantly captured in this wonderful piece by @danbarry58.bsky.social for @nytimes.com 👇

Stuck in a Creative Rut? 5 AI Prompts To Help Your Content Stuck, tired, or uninspired writing content day after day? Get an AI partner to help you out of the creative mire. Start with these five prompts.

I like the example of using AI to write subheads for your draft - use this to see if your article has a good, logical flow.

The Last Dunk

Their email marketing is in English, but their unsubscribe reasons are in French.

Eventbrite launches "It Lists" to highlight top Chicago events The new features roll out Tuesday.

Neat idea - curated lists of events from "It Listers"

You're right, you're right - all tabs are equally loved (let's not play favorites).

Which tab do you miss the most?

What happens when I listen to podcasts while washing the dishes 🤣

@iantruscott.me

Answer: Not as much as ChatGPT

Part of the UI/UX Health Network 😉

How to Start Your Own LinkedIn Newsletter: 10 Best Practices | Orbit Media Studios Are LinkedIn newsletters worth it? Here's a guide showing what we’ve learned to be LinkedIn newsletter best practices from our own experience.

Related: a wonderful post on how to start a LinkedIn Newsletter (and why) by @crestodina.bsky.social