"I kind of think of ads as like a last resort for us as a business model”

- Sam Altman

This didn’t age well.

James Bond producers give Amazon full creative control of 007 Deal struck with heirs to legendary film producer Albert ‘Cubby’ Broccoli, long-serving stewards of franchise

give it three years, Bezos will cast himself, and the franchise dies in a gloop of spinoffs all called 'Prime Bond': www.theguardian.com/film/2025/fe...