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Posts by Michael Brown

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Are Games Getting Cheaper? The Steam Pricing Shift and a Marketing Opportunity - Vicariously I recently read a great post by our friend Simon Carless over at GameDiscoverCo about Steam prices lowering. If you haven’t already, it’s well worth

New blog is up! 👀 Are Games Getting Cheaper? The Steam Pricing Shift and How Pricing Can Be a Marketing Opportunity. vicariously.agency/are-games-ge...

4 months ago 1 0 0 0
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Vicariously - Video Game PR, Influencer Marketing & Advertising Agency Level up your game marketing with Vicariously — an award-winning agency offering video game PR, influencer marketing, and advertising.

So we did a thing! After almost 10 years, Vicarious PR has leveled up into Vicariously, a full creative marketing agency for games—PR, Influencer Marketing, and Advertising all under one roof. All in one place will help devs with results, costs, and logistics. vicariously.agency

4 months ago 4 0 0 0
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Upcoming Steam Game Has Terraria and Satisfactory Vibes A new game with Terraria and Satisfactory vibes gets a release date, and PC and console players will be able to check out this title soon.

If you haven't seen it yet, Kentum is coming on November 6th! Go check out the new demo on Steam. gamerant.com/steam-games-...

6 months ago 1 0 0 0

South by midnight is awesome and deserves more love on PC for sure. Not surprised though given the marketing for it was not exactly prominent.

1 year ago 0 0 0 0

It’s funny how graphics and perception in games changes over time. I have the fondest memory of the original baldurs gate dark alliance and remember thinking the water physics were the most realistic water id ever seen back in the day.

1 year ago 0 0 1 0

I don’t comment on politics much but I studied Nazi Germany in school. That was a nazi salute. He knows what he did, you know it too and to try claim otherwise tells everyone more than enough about you.

1 year ago 1 0 0 0

Dynasty warriors is back baby!

1 year ago 0 0 0 0
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Go Team VPR!

1 year ago 1 0 0 0

I don’t think any game should be eligible for a GOTY award that isn’t on multiple platforms. Single platform exclusives have a narrowed audience and brand affection could cause bias. Plus it would help incentive the biggest titles to be multi platform on release.

1 year ago 1 0 0 0
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After playing POE2 I don’t think I can go back to POE1 in terms of gameplay. I love the direction of 2, it is vastly superior to 1 and D4. It’s slightly slower in pace but way more engaging moment to moment. I cannot wait for the full game and for seasons to start.

1 year ago 0 0 0 0
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The team at Vicarious PR has been smashing it with the Luma Island launch this week. 26k CCU's today on Steam and more to come! Love a good cozy game.

1 year ago 1 0 0 0
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Was nice to see Mirthwood at the top sellers when waking up this morning and still on new and trending. Hard at work fixing bugs and improving performance and then onto the next major content patch!

1 year ago 2 0 0 0

Once got asked what the bad side of video game marketing is. if you’re successful it is solely attributed to the game. If you fail you are first to be blamed. Marketing is rough and you really have to love it to stick it out. Don’t get into it for recognition. Get into it because you love it.

1 year ago 3 0 1 0
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With the Next Fest clearly having an algorithm change for June, we adapted and ran a kick-ass content creator campaign for KILL KNIGHT that saw it go from 24th to the first page in 24 hours. Nice to see such a great game get the attention it deserves.

1 year ago 0 0 0 0
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Steam Next Fest is upon us! It’s great to see three of our games on the front page with Tactical Breach Wizards, Enotria and Mirthwood! The devs are kicking ass. Kill Knight also made top demos list and End Zone 2 hit top wishlists list! Go team Vicarious!

1 year ago 0 0 0 0
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Almost 20 years later I have finally got one of my most cherished collections back together. Sealed and original. Let’s go Kessen! @koeitecmogames.bsky.social Get hyped. Stay hyped.

1 year ago 0 0 0 0
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In honor of the steam farming fest this week here’s an update on the real life garden I’m making.

1 year ago 0 0 0 0
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You just love to see it. Loving Pacific Drive.

2 years ago 1 0 0 0
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Just watched the X-Men 97 trailer. It brought up feelings and huge childhood nostalgia. No, you are crying! Can't wait to watch. Onions everywhere.

2 years ago 0 0 0 0

Without it, many beloved indie hits over the years would have been either gatekept from retail by the select few publishers or wouldn't have been able to afford the investment required to self-publish.

2 years ago 1 0 0 0

often see folks in the industry post about how digital distribution is a bad thing, citing ownership and the few companies that do bad practices. Sure, there are downsides, like anything. However, the revolution of digital distribution is what made the indie game scene what it is today.

2 years ago 1 0 1 0

Listened to an indie dev today tell me in detail his new appreciation for what we do as PR and marketing folk. He said that he once viewed it as ‘you just send emails that’s easy’ and now realizes how difficult, time consuming and skilled you have to be to be good at it.

2 years ago 0 0 0 0
The Bustling World - Official Reveal Trailer
The Bustling World - Official Reveal Trailer Here's your look at The Bustling World in this reveal trailer for the upcoming open-world RPG set in ancient China. The trailer showcases some of the features you can expect from The Bustling World, including stealth gameplay, building, farming, and more. The Bustling World will be available on PC. In The Bustling World, explore various features such as survival, farming, cultivation, management, crafting, building, and puzzle-solving throughout grand adventures. Recruit your army, establish a regime, and engage in diplomacy for an immersive experience. #TheBustlingWorld #Gaming #IGN

Question: What kind of game do you want?
Answer: Yes.

youtu.be/Ha_2q3437OQ

2 years ago 0 0 0 0
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Soulmask is continuing to perform incredibly well at the Steam NextFest. Good job team Vicarious and the devs! Top ten is awesome.

2 years ago 1 0 0 0

If you haven't seen it yet amidst all the big news today. We helped with the global reveal of The Bustling World! This game will be massive and combine life sim, city building, strategy, and RPG into one unique experience set in Ancient China.
techraptor.net/gaming/news/...

2 years ago 0 0 0 0
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Out here killing it with the Soulmask demo release. In the top of new and trending and most popular right before the Next Fest. Thanks to all who have covered the game! A 40-hour demo is a beast.

2 years ago 0 0 0 0

If you know how to code Java script and know shit about APIs, websites, and coding/database stuff and are looking for some freelance work for a month or so, hit me up.

2 years ago 0 0 0 0
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Just no let up at the moment with layoffs since last year. Crappy times, the number of layoffs industry-wide in the past few months is truly staggering and saddening.

2 years ago 0 0 0 0
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Been playing with AI. Which is best?

2 years ago 0 0 0 0

Midnight. The daily battle in my brain of too tired to continue working vs lay down and be suddenly wide awake.

2 years ago 0 0 0 0