Looking forward!

A screenshot of a Tom's Hardware news article titled "Microsoft says Copilot is for entertainment purposes only, not serious use — firm pushing AI hard to consumers and businesses tells users not to rely on it for important advice." The subheader notes that these disclaimers seem to contradict the company's marketing.

Lmao

Screenshot of a message exchange where someone pitches an automated SEO blog post generator, and Mark Williams-Cook replies, "not interested because this isn't SEO, it's spam :)"

This isn't SEO, it's stupidity. No value in, no value out. Publishing words at scale isn't a strategy, it makes you look like an idiot.

I'm not saying correlation = causation, but I just want to point out that Google ranking volatility is well-correlated with crude-oil prices this month.

The official statement from Caitlin Kalinowski, former head of robotics at OpenAI, about why she quit company.

I think this is the most significant ethical discussion in tech of our lifetimes.

Should a computer be able to kill people shouldn’t be framed as a tiff between Hegseth and Anthropic.

The Verified Source Pack Agents Trust First The practical guide to shipping a verified source pack that turns your policies and product truth into machine-consumable facts

Technical SEO isn’t just pages anymore. Agents will need a source of record: policies, pricing rules, inventory behavior, constraints, with provenance. Build a Verified Source Pack. duaneforresterdecodes.substack.com/p/the-verifi...

Bseo?

Anything for expanding reach and spend....#tinfoilhat

Genius tech bro move:
Inventing the paragraph,
Calling it a chunk.

#showerthoughts

I did a whole talk on this. And looking at this from the goal; data-driven, data-informed to data-inspired. I feel the way we approaching data with AI works for driven and possibly for informed. I personally think most people actually don't understand the meaning of numbers and the story they tell.

Haha

Are you @hellemans.me in disguise? Check your Sitebulb Wrapped to find out: sitebulb.com/wrapped/

#SitebulbWrapped
#seo

How answering People Also Ask questions correlates with organic rankings (Study) | AlsoAsked Get unparalleled insight into search intent with live, geo-specific “People Also Ask” questions.

This is pretty big: Pages that fully answer more PAA questions tend to rank higher. This is one of the conclusions of a brilliant independent study completed by @chris-green.net and published on the @alsoasked.com site today.

alsoasked.com/insights/paa...

what AI reveals is just how many people have given up, or never cared to begin with

clock in, slop around, clock out

De nepmails van Infomedics zijn, in tegenstelling tot wat sommige media beweren, makkelijk te herkennen.

> Verzender is niet rekening@infomedics.nl
> Betaalverzoek gaat niet naar rekening.infomedics.nl

Phishing herkennen is gewoon te leren, angst zaaien is alleen makkelijker.

I've had multiple cases like this, starting to really annoy me

Definitely worth it!

📅 SAVE THE DATE: 24th September 2026: SearchNorwichXL. It's happening! 250 people conference in #Norwich with some of the best SEO speakers in the world.

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Amen

2006: Less is more, don’t repeat yourself
2016: Beautiful code prevents technical debt

2026: trillions of lines of generated spaghetti code that generate other spaghetti code will save us

From @sengineland 👇
A little-known Google Ads setting can allow Google to add unapproved imagery to location-based ads, raising brand control concerns.  

I feel that a good structure of different specific chunks can go a long way.

Never Write a Prompt Again: Introducing Recursive Prompting

Manual prompt engineering is done. Discover meta-recursive prompting where LLMs optimize their own instructions for superior accuracy, depth, and 3x quality. #llmoptimization

For example, Google’s AI claimed last week that “US reverses foreign drone ban,” citing and linking to this PCMag story for the news. That’s not just false — PCMag took pains to explain that it’s false in the story that Google links to!

how good is Google's AI? well

Google won’t stop replacing our news headlines with terrible AI “This feature performs well for user satisfaction,” claims Google.

hey did you see a headline on google? turns out that headline might be an llm hallucination www.theverge.com/tech/865168/...

Look alive, Jes Scholz is joining us for our January webinar coming soon! Register now to avoid disappointment 👉sitebulb.com/resources/guides/webinar...

#seo #aisearch

Some interesting nuggets there. Also, check out the chart of urls Google knows of versus indexed. Yep, that's crazy and why OpenAI, Perplexity, and other AI companies would love to leverage Google's search results. :)

www.seroundtable.com/google-searc...

Microsoft Introduces Copilot Checkout & Brand Agents Microsoft announced its AI-agents agentic experiences under the names of Copilot Checkout and Brand Agents. Copilot Checkout lets you shop and checkout directly in the Copilot chat experience and Bran...

Beginning to roll out in the US, with partners such as Stripe, Etsy and Shopify

www.seroundtable.com/microsoft-co...

Are you @hellemans.me in disguise? Check your Sitebulb Wrapped to find out: sitebulb.com/wrapped/

#SitebulbWrapped
#seo

It has always been the case...task completion.