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Posts by Ángel Arce

CONVEYOR-BELT ADVERTISING - Dave Trott's Blog When I left art school, I went for interviews on Madison Avenue. I wanted to work in one of the hot young agencies that were following Bill Bernbach’s model: putting art directors and copywriters toge...

"What if you want something better than everyone else?

Then you may have to start doing advertising one at a time – not mass-produced."

davetrott.co.uk/2026/04/conv...

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State of the World's Human Rights 2026 Amnesty International State of the World's Human Rights.

What is the State of the World’s Human Rights today?

Our report examines 144 countries and paints a picture of States playing with a fire that threatens to scorch the future for generations to come.

Read more: amn.st/63321B6A1y7

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Ignore that, things fall apart, they break... that's life.- Hank Moody.

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#TaxTheRich worldwide! This is a milestone!

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“A mi hijo lo reclutaron”: desaparición de menores sube 103% y jóvenes sin localizar se triplican —A mi hijo Sebastián se lo llevó el narco para reclutarlo. Estoy segura. Lo desaparecieron para llevárselo con ellos. La veracruzana Beatriz Uscanga habla sentada en una banca, en el patio de una casa

Una tragedia nacional más.

Las cifras oficiales del (RNPDNO), recabadas y analizadas por Animal Político, muestran que el grupo de 19 a 29 años se consolidó, durante el sexenio de Andrés Manuel López Obrador, como el más afectado por este delito. 

grupoanimal.mx/sociedad/des...

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UPSTREAM THINKING - Dave Trott's Blog Today is Bank Holiday Monday in the UK, everyone gets the day off work. Have you ever wondered why Bank Holidays are called that? After all, it isn’t only the banks that get a holiday. So is it because the holidays started with the banks? Well yes and no. Sir John Lubbock was

"Because, just by calling it something innocuous, he changed a problem he couldn’t solve into one he could.

Avoid a problem before it arises. That’s upstream thinking."
davetrott.co.uk/2026/04/upst...

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Regreso de Artemis II a la Tierra: Así será el amerizaje y por qué se escuchará un ruido en el cielo La misión Artemis II se prepara para su reingreso a la Tierra; autoridades advierten sobre un posible boom sónico durante la operación.

"De acuerdo con el Servicio Geológico de los Estados Unidos, el regreso de la nave podría generar este ruido en el cielo debido a la velocidad a la que atraviesa la atmósfera."

www.elfinanciero.com.mx/ciencia/2026...

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#IranWar‌'s two week cease fire agreement, it's an iranian victory cause they're not only are setting the 10 point negotiation base, but also, they defended themselves against two terrorist states such as the USA and Israel. The iranian people have the right to celebrate!

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Creativity can't be reduced to one field or industry... Creativity is what fuels human emotions and feelings therefore, it fuels thinking, art, knowledge, innovation, communication and life in society itself.

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I deal with things inside
That would make anyone scream with pain. 🎶 #Medicate @JDavisOfficial

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I deal with things inside
That would make anyone scream with pain. 🎶 #Medicate @JDavisOfficial

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CORKSCREW THINKING - Dave Trott's Blog Straight-line thinking is the way we were taught to think at school: A to B to C to D, and so on… We were taught that the shortest distance between two points is a straight line. The good part about s...

"AI is unbeatable at straight-line thinking.

However, what AI can’t do is corkscrew thinking, ideas that you can’t see coming, aka real creativity.

You need an unpredictable, undisciplined human mind for that."

davetrott.co.uk/2026/03/cork...

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Street art and creativity, are the best to showcase people's causes and mood.

@spanishrevolution.bsky.social

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GET UPSTREAM - Dave Trott's Blog Vulcan, West Virginia isn’t really a town – it’s too small. It was built in the coal-mining boom of the 1950s, but by the 1970s it was a shell of itself, just 20 families lived there. Vulcan is next t...

"We stop trying to solve a problem we can’t solve, we get creative.

We get upstream of the problem and change the problem to something we can solve."

davetrott.co.uk/2026/03/get-...

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En cada guerra, nuestra dependencia del poder fósil nos hace más frágiles. No hay una crisis de rayos solares o viento que desafíe nuestra sobiranía energética.

No nos equivoquemos: sigamos tomando las decisiones correctas

Más 👉 es.greenpeace.org/es/sala-de-p...

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Tomás denunció un homicidio y fue sentenciado a 44 años; obtuvo amnistía y quedó libre Tomás entró a la Fiscalía de Lerma en el Estado de México para denunciar un homicidio y salió rumbo a prisión acusado de ese mismo crimen. Era marzo de 2013 y tenía 39 años. Minutos después de present

#HoyEnAnimal | Tras denunciar un homicidio que había cometido su sobrino, Tomás fue detenido, torturado y sentenciado. grupoanimal.mx/sociedad/den...

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The horror genre made history today at the #Oscars    ! Well deserve for #Sinners and #Weapons. #OneBattleAfterAnother is a great movie, I'm happy it took home the best montion picture Oscar.

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🎬 #Oscars | Javier Bardem antes de entregar un Oscar: “No a la guerra y Palestina libre” social.elpais.com/zo0…

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Always turn dramatic and tragic situations into a new & better version of you. Into creativity that makes you improve, rebuild, reveal and uncover the real you. The version that's defined by freedom, goodness, braveness and courage.

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The Bride! (2026) A lonely Frankenstein travels to 1930s Chicago to ask groundbreaking scientist Dr. Euphronious to create a companion for him. The two revive a murdered young woman and The Bride is born. But what ensu...

Amazing take on the Frankenstein lore giving The Bride the protagonism the character deserves. The political message is really well established and it works as one of the main narrative points. Jessie Buckley's performance is wholesome. Christian Bale great as always!
letterboxd.com/film/the-bri...

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THE SQUEAKY WHEEL GETS THE OIL - Dave Trott's Blog Potholes are a real drag for motorists; they ruin your tyres and your suspension. For pedestrians, they fill up with rainwater, so you get splashed. But probably worst of all is for cyclists. They can...

"So being visible, being impactful, is the most important part of any communication designed to change behaviour.

Most advertising works like the potholes before the graffiti."
davetrott.co.uk/2026/03/the-...

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"If it doesn't come bursting out of you... don't do it". "An intellectual says a simple thing in a hard way. An artist says a hard thing in a simple way".- Charles Bukowski

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THE MAN WHO MARKETED THE INDUSTRIAL REVOLUTION - Dave Trott's Blog If you want to learn about marketing, study James Watt. He marketed the Industrial Revolution. But how did one man market an idea that would change the world? It began in 1712, Thomas Newcomen invente...

"When Watt translated his technology into something anyone could understand he made it a language the entire world, present and future, could own."
davetrott.co.uk/2026/02/the-...

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Aunado al negacionismo sobre la ebullición global y el cambio climático del populismo y el fascismo contemporáneos, hoy los #CentrosDeDatos y de almacenamiento de la #AI, son otra amenaza más, para garantizar los derechos a la salud y a un medio ambiente sano. ¡Una causa más!

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INVERTING - Dave Trott's Blog Charlie Munger was one of the richest and most successful investors ever, his investment company grew to be worth $1.09 TRILLION. He credited his success to a tactic he called ‘inverting’. Munger says...

"The surest way to disappear is to blend in, so the surest way to kill our advertising is to make it the same as everyone else’s ads.

And if we followed the inverting principle, the best thing to do would be the opposite."- @davetrott

davetrott.co.uk/2026/01/inve...

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THE PLOUGHMAN’S ADVERTISING - Dave Trott's Blog For me, one of the reassuring things about the English pub has always been the ‘Ploughman’s Lunch’, the food traditionally served in country pubs. It’s just what a farmer needed after the thirsty work...

"This is a great lesson for those of us working in mass media: nothing, not even history, is cast in stone, we don’t have to be reverential about it.

The great lesson is: if we can invent history, we can invent anything."- #DaveTrott

davetrott.co.uk/2025/11/the-...

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This is what people get wrong about ‘Frankenstein’

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WHAT SORT OF PLANNERS DO CREATIVES WANT TO WORK WITH? - Dave Trott's Blog When we opened GGT, we were pitching for a draught beer called Holsten Export. The rule for draught beer advertising was you had to shoot the ad in a pub. This was more restricting than cans or bottle...

"Appreciating that writing the correct brief isn’t the end of the process.

Those are the sort of planners that creatives want to work with.

Someone who understands that our job is advertising, not sociology."

davetrott.co.uk/2025/10/what...

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Cinco verdades incómodas sobre la era digital: cómo la desinformación ha redefinido nuestra realidad – Beers&Politics

"Leer críticamente, contrastar, discernir y respaldar voces libres se ha convertido en un acto político, casi heroico, frente a un sistema que prefiere ciudadanos distraídos antes que mentes despiertas."

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