Yes.

A healthy person has a 1000 wishes. A sick person only has 1.

Wishing you all a 1000 wishes.

The Wikipedia page on tariffs:

"There is near unanimous consensus among economists that tariffs are self-defeating and have a negative effect on economic growth and economic welfare, while free trade and the reduction of trade barriers has a positive effect on economic growth."

"Near anonymous."

This! (Trust ages very well, attention doesn't.)

One of them has candy on it. You MUST be in the sugar lobby then! 🤦

I am coaching a new student recruiter in our universtity marketing team.

The one tip that helped her the most:
"Don't talk about study programmes.
Ask about the student's ambitions."

People LOVE talking about themselves.

Grant them that, and they practically recruit themselves.

It may be his favorite word, but I'm not sure he fully grasps it. Or he does, and repackaged it nicely for his audience.

Currently at 50%... Getting read to jump.
And indeed, one hour a day, for one year, was enough to get here.

Starter packs are SUCH a great feature here on @bsky.app Thanks for including me in this starter pack @thestartupmarketer.bsky.social !

Almost all startups I help, make one crucial mistake in their marketing approach: their happy clients are invisible.

How to fix it:

- share testimonials
- show before and after
- help them create user generated content
(and engage with it, to boost it to people like them)

What would you add?

People Like You | Fractional CMO & Marketing Strategy | by Kris Achten People Like You helps startups and scale-ups towards better and sustainable marketing. Tailored to their needs, through coaching, workshops, consultancy or as a fractional CMO.

Www.peoplelikeyou.be, bu the way

Thanks so much!

Daring to embrace criticism is a critical life skill - for people, and businesses.

Yes, recognise both...

And investing in good shoes ! (ie. a solid strategy and a team to execute it)

I am considering starting a newsletter, on marketing / GTM strategy (for startups).

Any founders reading this - What's your biggest challenge with GTM / marketing right now?

Or a deep connection to the ICP you're building the product for?

Ads + AI sounds like a recipe for misinformation, at scale.

🏗️ Think of marketing like building a foundation:

It's not glamorous.
It's not instant.
But it's what supports everything else.

• Sustainable growth
• Attracts investors
• Brings customers back

Build for the long term - and let your footprint compound.
#marketing #businessadvice

What I learned from @justinwelsh.me

You don't need

- A massive marketing budget
- Complex automation
- To be everywhere at once

You need:

- A distinctive story
- A simple system
- The courage to be different

Great move, Justin. My two cents: make fun your top priority - and try to experience something new everyday. And don't hesitate to get on a train to Belgium / South of France / Alps. Enjoy your well-deserved sabbatical!

Marketing strategy lesson 1: fall in love with the problem, not the/your solution.

Love the list, thanks! marketing mentor for a string of early stage startups in Belgium here. (but don't want to call myself amazing)

First visit to Utrecht, NL. It's what people hope Amsterdam is like.

Show me a picture on your phone that has your energy that isn't a selfie.

Suing spotify for some made up thing and not because they pay artists like .00003 cents per stream is such a drake move

The single best gift I ever got: a cold plunge pod. So hard, so addictive, so beneficial. Try it.