Anthropic said no to the US government, and got banned from federal contracts.
What happens next? They hit #1 on the App Store, for the first time ever.
I wrote about it here:
open.substack.com/pub/neoads/p...
yes could be worth testing!
It'll appear when you create a new campaign, or you'll also be able to edit the current one and change the type
It's still in Beta, so not available for everyone yet.
Would have to wait to try it out!
Few weeks ago, the App Store went web. Find out how it impacts ASO, but also SEO & GEO.
neoads.substack.com/p/the-app-st...
If you're in Growth, you should read this.
The App Store going well means a shift in ASO, but also in SEO & GEO.
open.substack.com/pub/neoads/p...
🎙 Live at 4:30PM, chatting with @arielmichaeli.bsky.social, on on @appfigures.com Youtube, about all my fav topics: ASO, Apple Search Ads, and scaling iOS apps the smart way.
🔴 Tune in & join the convo!
www.youtube.com/live/1GnCTTD...
🚨 iOS acquisition just changed overnight.
Custom Product Pages now get indexed in Search.
Not using them = leaving rankings on the table.
If you’ve been sleeping on CPPs, this is your wake-up call.
Agree, finally a standalone app for Games.
It's about time...
New Games app - iOS 26 beta:
- It’s dark, visual, and clearly built to push social play.
- In-App Events take up way more space than just screenshots.
- Rankings are pulled directly from the App Store.
- No reviews or ratings on the game pages - just redirects to the main App Store.
Thoughts?
Fortnite is Back on the AppStore and already dominating:
🟣 #1 in the Free Games chart in the US
🟣 Running in Apple Ads, appearing on Search tab + Brand & competitors keywords like [Brawl Stars]
🟣 Updated creatives with “BATTLE ROYALE IS BACK!”
🟣 15K+ reviews + top ranks in Adventure & Action
It also means that Fortnite will be back on the App Store next week!!!
BIG NEWS - Epic vs Apple:
"Apple is no longer allowed to collect fees on purchases made outside apps"
Which means that iOS developers may send users to a web store without paying Apple’s 30 % fee.
Potentially 30% more for devs. It's massive.
Tbf, there’s no better feeling than finishing a long run and pushing through even when you feel absolutely done.
Pic: me yday after finishing the Nice half marathon!
Running is IN.
It’s the new way to socialise.
Drop in alcohol consumption for younger generations.
Rise of run clubs and “self care” trends.
neoads.substack.com/p/best-runni...
Craft !
🚫 NO MERCY FINALLY REMOVED FROM STEAM!
Anyone can help report this?
Called out by Collective Shout on Instagram - www.collectiveshout.org/no-mercy-gam...
@adashtra.bsky.social @trishlaostwal.bsky.social @katienotopoulos.bsky.social @katie-drummond.bsky.social @sheeraf.bsky.social
THIS HAS TO BE REMOVED FROM STEAM!
"Your goal is simple: leave no pussy non-fucked, since that's the only thing they all want. Never take 'no' for an answer."
"The content includes incest, blackmail, unavoidable non-consensual sex"
store.steampowered.com/app/3299570/...
Ooooooh right ! Good idea tho, wish it was real ☺️
hahaha knowing Apple, they don't really do April 1st 😅
You don't need all 10, but always better to have more. You can always re-use the ones you had before - languages, "in one tap" screenshot ...
Oh nice!! I don't see it yet, so they're prob testing this feature.
Things i don’t appreciate:
- Not mentioning the price at all ??
- The “Welcome Tour” (aka Instruction Manual) being a paid game ???
- The price of the games ??????? 90$ for Mario Kart - excuse me?
Things i liked about Nintendo Switch 2 Direct:
- The new GameChat feature
- The camera which gives Wii vibes
- They showed the real screen-sharing experience, with lag and all
- The color of the shirts matching the controllers 🔵 🟠
- The perfectly co-ordinated magnet snap by the presenters at 13:06 🤌
You can also maybe highlight the relevant keywords by using a different color so it's even easier to read for the users.
Looks better and more readable. I'd suggest to put the max screenshots (10!) and test different orders to see what works best.
Also you can add your top keywords in the screenshots, it tends to convert better.
