Madre Brava — Burger Wars Heat Up: Why McDonald’s is Losing to Plant-Based Rivals in Europe McDonald's France releases plant-based nuggets. The start of a plant-based revolution?

Sustained high meat prices on both sides of the pond are changing the burger business - for the benefit of people and the planet.

But McDonald's may be too centralised to adapt quickly enough to the changing times.

Read my latest analysis on the burger business:
madrebrava.org/insight/burg...

The Half Promise of Weight-Loss Drugs | by Emily Armistead - Project Syndicate Emily Armistead warns that addressing the obesity crisis requires remaking a food system that is harming us and the planet.

Overlapping crises caused by our broken food system cannot be wished away. What is needed is a major shift in dietary habits toward foods that nourish both people and the environment, writes @madrebrava.bsky.social's @emilyarmistead.bsky.social. bit.ly/4fpIezN

The hidden forces behind your food choices What we eat is less about what we choose and more about what’s offered to us, says food and climate expert Sarah Lake. Unpacking how governments and companies have driven up meat consumption in the…

What are you doing for the next 8m30s? Scrolling aimlessly? Why don't you watch this instead?

It's a personal and fascinating look at how to tackle climate change and feed a growing population with a shift to more plant-based diets from Sarah Lake of the Tilt Collective:

"Unprocessed peas and beans performed best ... processed plant-based products such as veggie burgers and plant milks had less climate benefits and greater costs but still offered *substantial* environmental, health, and nutritional benefits compared to animal products"

#climatecrisis
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Kitchen of the Future_ The economic and environmental benefits of protein diversification in Thailand.pdf Madre Brava report: The Kitchen of the Future

There are HUGE economic and environmental benefits for Thailand if it moves part of its protein production from animals to plants, including a THB 1.3 economic boost and more than one million additional jobs.

Read our recent report with Asia Research & Engagement here:

'Towards a liveable planet: land, energy and food system transitions' with Prof Paul Behrens In his introductory talk, Professor Behrens will describe his work in land use, food & energy systems, and climate change.He’ll answer questions ranging from...

This lecture by @paulbehrens.bsky.social is a must watch for anyone interested in our food systems, their impact and how we fix them. https://buff.ly/3Z9d6i5

Madre Brava advocates for rebalancing the protein we produce and consume, increasing the share of plants for our health and the planet.