A decade ago, a Sweetgreen Kale Caesar cost $9 in New York. Today it's $14. The problem is that it still looks and tastes like a $9 salad.
SG isn't as good as it was, or as it could be. I wrote about why — and whether years of self-inflicted mediocrity are fixable: newconsumer.com/2026/02/has-...
Thank you!
Always an honor and a treat to appear on The Talk Show. Thanks, @gruber.foo! daringfireball.net/linked/2025/...
90% of Oats Overnight’s dtc customers sign up as subscribers immediately: newconsumer.com/2025/06/bria...
Why? It's more than a discount (though that helps) and good ads.
I love how this company builds itself WITH its members — something you can only do with this level of care and control.
Yep, but also not typing much (and wasn't before)
Waves
"Music worth a KEEP HONKING bumper sticker" would be a good playlist or even entire streaming service
One of the best things I’ve done lately is ditch the iPad Pro keyboard cover.
Weighs SO MUCH LESS, delightfully thin, more fun to use (so I use it more).
The trackpad was funny when it was new, but this OS has no business being clicked. And now iPad disappears in a bag.
You can hover over the chart on this post @newconsumer.com to see how each item scores overall, plus some fascinating demographic cuts: newconsumer.com/2025/05/cons...
We asked thousands of US consumers to rate 96 food and beverage items, from almond butter to whiskey, on:
- Their overall healthiness (or unhealthiness), and
- How happy (or unhappy) it makes them feel to eat or drink them
Here are the results.
A decade with the Apple Watch: newconsumer.com/2025/05/a-de...
Thoughts, observations, and exclusive new data, after 3,675 days on the wrist.
A decade with the Apple Watch: newconsumer.com/2025/05/a-de...
Thoughts, observations, and exclusive new data, after 3,675 days on the wrist.
What do the circles mean?
"The CPSC issued a Notice of Violation to the seller, Foshanshiyiliangjiajukejiyouxiangongsi, of China, doing business as Elitespace Home. Elitespace Home has not agreed to recall these mattresses or offer a remedy to consumers."
Survey data showing that around 70% of Americans believe the government has a responsibility to regulate ultra-processed foods
Survey data showing that most Americans think the government should be more involved in our health
Most Americans want regulation of ultra-processed foods, and think the government should be more involved in our health.
Great data from Dan Frommer @fromedome.bsky.social:
newconsumer.com/trends/consu...
Lots to discuss in #FoodPolicy #FoodEconomics & #FoodSky @tuftsnutrition.bsky.social
Same... Now imagine... my Mail app VIP filter now (newly) only works the first time I click on it, otherwise have to quit the app and relaunch
Weird! Maybe they are A/B testing for a psych study.
Shift-esc?
Substack has also built some network effects, which are rare in media. And it has a large, engaged audience that values written content, which is also rare these days.
But in that time, Substack has built a lot of tools and features, some of which are interesting. I wouldn't want many of them on my site, but I'm curious how they might fit in as community features or growth drivers.
It's been almost 6 years since I launched The New Consumer, and specifically chose not to use Substack, for several reasons. I'm still very happy with that decision!
I'm trying something new as an experiment: Running @newconsumer.com in parallel on Substack, and treating it as much like a social network as a publishing platform.
You can subscribe for free (or join as a member) here: substack.newconsumer.com
Starting Friday at noon: several variations of Gary Hustwit’s 🌟 Eno documentary will stream for 24 hours!
I think maybe he can now be convinced / lured to do anything we want him to do, just need the right status signaling
Construction of the new €3-billion metro in Thessaloniki #Greece unearthed 300,000 antiquities—which are now displayed in 13 "Archaeo-Stations" across the system.
www.theguardian.com/world/2024/n...
Saw him here this summer. Super fun!
Also never forget the Flash animated Yatta! www.youtube.com/watch?v=JBJt...
How about the rip of t.A.T.u. - All The Things She said with the AIM door-slamming sound burned into the MP3
