I built messagemocks.gomodulr.com because I kept needing fake Slack, Zoom, and iMessage screenshots for decks and nothing was fast. Pick a platform, type your message, export the image. messagemocks.gomodulr.com
--recent
I built horoscope.gomodulr.com because subject lines carry energy — and I wanted to prove it. Enter your email subject line. Get a horoscope. horoscope.gomodulr.com
I built write.gomodulr.com because most email copy ships with fixable mistakes nobody catches before send. Paste your draft and get a free proofread — it flags tone, structure, and clarity issues. write.gomodulr.com
--recent
I built taploop.io because polls in email almost always break or depend on your ESP supporting them. It's platform-agnostic polling built for email — works in any tool, any send. taploop.io
I built winbase.app because I kept forgetting wins by review time. It tracks your work achievements throughout the year so you're not scrambling to remember what you did. Based on Ramit Sethi's Briefcase Technique. winbase.app
The apologetic email tone signals: "I'm not sure I should be here."
I call it the clinger.
"Just checking in..."
"I wanted to reach out..."
"For context..."
When you signal you're not sure you belong in the inbox, your reader agrees.
Own the space.
I built a searchable database of 2,000+ real marketing emails. Not curated examples — actual sends from brands across industries. Search by topic, type, or keyword. email.gomodulr.com
I was told to stop writing copy. Not a suggestion — feedback from leadership.
"You're great at systems. Stick to that."
So I spent two months building a system for what makes emails actually convert.
Then leadership wrote back: "This is really f***ing good."
Stubborn pays off sometimes.
Email closing I noticed tonight:
'Do you know someone who is single? Forward this email to them.'
Not 'share with a friend.'
A SPECIFIC friend. A qualified lead.
They're outsourcing audience targeting to you.
Smart. I'm stealing it.
I built a road trip games site for my kids. License Plate Bingo. Alphabet Hunt. Rainbow Car Hunt. All Your Cows Are Dead (my favorite)
No app download. Just open it in the car and play.
roadtripgames.app
I built Inbox Defender because email marketers need a way to blow off steam. It's Galaga, but every enemy is a spam email trying to wreck your deliverability. inboxdefender.gomodulr.com
I looked at 103 unique welcome emails
Emoji in subject line: ~15%
placement: Almost always at the END
• Welcome to Pepper Steps 📬
• You're in! 🧠 Why We Buy
• It's official... You're a geek 🎁
The ones that used an emoji at the START felt more salesy.
The ones at the END felt like punctuation
I built messagemocks.gomodulr.com because I kept screenshotting fake conversations to explain copy concepts to clients. Generate Slack, Zoom, and iMessage mockups in seconds. messagemocks.gomodulr.com
The emails that sound most 'professional' are usually the ones nobody reads.
Professional to who? Your legal team?
Your reader doesn't care about your brand guidelines. They care if it's worth their time.
Email has to onboard, convert, upsell, retain, and win back churned users.
All in the same inbox. To wildly different people with wildly different intentions.
No other channel gets asked to do all five.
That's why "just send an email" is never as simple as it sounds.
The filter I use for everything I write:
Read it out loud. Would I say these words to a friend at a coffee shop?
Yes → send it.
No → rewrite it.
That's it. Embarrassingly simple. Works every time.
I built roadtripgames.app because my kids ask 'are we there yet' before we leave the driveway. Four games: License Plate Bingo, Alphabet Hunt, Rainbow Car Hunt, All Your Cows Are Dead. No download, no account. roadtripgames.app
Most brands: "Welcome to our newsletter"
Nat Geo: "The journey to 'mind blown' starts here"
This is the difference between transactional and transformational.
One tells you what happened (you subscribed).
The other tells you what's about to happen.
Spotted on email.gomodulr.com
I built winbase.app because most people forget their wins before performance reviews happen. It's a simple tracker — log accomplishments throughout the year so you walk in with receipts instead of vibes. winbase.app
Built something this week that has nothing to do with email. A Taylor Swift song ranker. Drag. Drop. Argue with your friends. erasranked.com
Today I shipped before I was ready. Momentum over perfection. Ship It.
PostHog has feet pics on their website.
And it kinda works for them.
Love to see brands using free will.
Email marketers hate getting replies. Big mistake.
Replies give you something dashboards can't: context.
How your audience actually talks. What they think. Whether what you're sending hits.
Ai generated Adidas ad of a women running in front of the a pyramid edited to be the Adidas logo.
Ai generated Adidas ad of a women running in front of the Sydney Opera House edited to be the Adidas logo.
Ai generated Nike ad of a snowboarder doing a trick off the Nike logo.
Ai generated The North Face ad of a person skiing down a mountain with The North Face logo etched into the side of the mountain.
Ai is coming for your ads and that’s not a bad thing.
All of these were generated by ChatGPT. Quickly generate ideas, test which ones work and refine.
