Catching up after #KubeCon EU? 🛰️🇳🇱
Code RED Newsletter #28 is your recap of the signals that mattered:
🦄 Dash0’s $110M Series B news
✈️ CERN’s electric glider telemetry
🤖 AI "skills" vs. shadow IT
📉 The truth about sampling
👉 eu1.hubs.ly/H0t9y3Z0
KubeCon wrapped, and we’re already onto the next one.
What matters most is showing up as one team: Sales, Marketing, Product, Engineering, DevRel, running demos, answering questions, figuring things out in real time.
Next stop: Google Cloud Next.
Booth #5802 - come say hi 👋
What does it take to go from 0 to a $1B valuation?
Mirko Novakovic, CEO of Dash0, joins Unicorn Bakery with Fabian Tausch to talk about what it takes to build and scale.
From cold outreach to a $1B company - what matters: hiring, sales, speed.
eu1.hubs.ly/H0t1T180
Less than 24 hours after announcing our Series B, we’re finally here at KubeCon!
It’s one thing to see the headlines and numbers.
It’s another to watch engineers interact with what we’ve built and experience how it all comes together.
If you’re at KubeCon, come find the red overalls at Booth #760!
$110M #SeriesB. $1B valuation. 🦄
#Observability is broken. We fixed it.
600+ teams already know, including Zalando, Taco Bell, and The Telegraph.
→ eu1.hubs.ly/H0sPZmw0
The red suits are back 🔴
#KubeCon is just days away, and we’re heading back to our favorite pit stop.
Bigger crew this time, and a questionable number of backpacks already on the way.
Find us at Booth #760 👋
Full rundown in Code RED #27: eu1.hubs.ly/H0sQRk90
Links to all sessions:
Julia: colocatedeventseu2026.sched.com/event/2DY1Y
Kasper: colocatedeventseu2026.sched.com/event/2DY3C
Julia: colocatedeventseu2026.sched.com/event/2DY4D
Michele: kccnceu2026.sched.com/event/2IEHL?...
Kasper: kccnceu2026.sched.com/event/2CW6J?...
KubeCon always comes around faster than you expect.
It feels like we were just in Atlanta, and now heading to Amsterdam for #KubeCon EU.
Alongside everything happening at the booth, Julia Furst Morgado, Kasper Borg Nissen, and Michele Mancioppi will be on stage again.
Links to all sessions 👇
As observability data grows, teams exploring agents face a practical question: what needs to be in place first?
On Mar 18, Michele Mancioppi joins a LeadDev panel on preparing for agentic observability - telemetry, #OpenTelemetry, and guardrails.
📆 Mar 18 · 5:00 PM GMT
👉 dash0.link/leaddev-a-bl...
Many people talk about observability. Some can do it while eating lava 🌶️
Juraci Paixão Kröhling joins Michele for the first Dash0 Hotservability at KubeCrawl.
Booth #760 · Mar 24 · 17:30
As the sauces get hotter, so do the #observability questions.
Join the prize draw: dash0.link/hotservabili...
“Kubernetes is our platform.”
That sentence has caused pain.
In the latest Code RED Podcast, @kaspernissen.xyz talks with Mauricio Salatino about why #Kubernetes works best as a foundation, not a #platform.
Running it well at scale requires much more than the cluster.
🎧 dash0.link/podcast-38
Yesterday, the track belonged to them 🏎️
The women on our team help shape what we build and how we move forward every day.
Proud to build this together.
Happy belated International Women’s Day from Dash0.
Want to join the team? Check out our open roles 👉 dash0.link/open-positions
The #observability work that sticks is rarely dramatic. Most of the time, it’s calibration.
In Code RED #26, @kaspernissen.xyz looks at smarter sampling, Collector resilience, and the evolving Prometheus + #OpenTelemetry relationship.
Check it out 👉 dash0.link/newsletter-26
Back-to-back events lately: Brooklyn Tech Expo, Container Days, and DeveloperWeek.
What stuck with us wasn’t just the talks or booth time, but the conversations. Teams sharing what’s actually hard: messy telemetry, growing complexity, and making #OpenTelemetry scale.
Next stop: #KubeCon Amsterdam
What does #observability look like under pressure? We’re about to find out.
We’re hosting Hotservability, a live interview inspired by the Hot Ones show, where the questions get deeper as the sauces get hotter 🔥
Booth 760 · Mar 24 · 17:30
Register for the prize draw: dash0.link/hotservabili...
Raw #telemetry is noisy. Making it usable is the foundation of effective observability.
Our latest guide breaks down how to use the #OpenTelemetry Transform Processor correctly, from parsing and #OTTL to error modes and avoiding silent data loss.
Full guide here: dash0.link/otel-transfo...
Agentic observability has great potential, but how do you get started?
On March 18, Michele Mancioppi joins a LeadDev panel on what needs to be in place for agentic #AI to pay off: data management, #OpenTelemetry, effective #telemetry, and guardrails.
Register here: dash0.link/leaddev-a-bl...
What if observability wasn’t about reacting faster, but preventing outages?
In Code RED, Mirko Novakovic talks with Aaron “Checo” Pacheco about why #observability still feels reactive, the myth of a “single pane of glass,” unused telemetry, and the shift toward prevention.
🎧 dash0.link/podcast-37
Meet the Lookout Agent: AI for #WebPerformance
Stop writing queries. Start asking questions.
“Top errors today?” “Which pages have poor Core Web Vitals?” “Show abandoned checkout.”
Get answers from your #observability data with AI built for #frontend performance.
👉 dash0.link/the-lookout-...
You’re deep in a trace. Sunlight hits your screen.
That’s where Light Mode comes in.
From Service Map to complex trace views, Dash0 adapts to brighter workspaces while keeping hierarchy and critical signals clear.
Switch anytime, or let it follow your system.
👉 dash0.link/light-mode
In a month, #KubeCon kicks off in Amsterdam.
Once it starts, all that planning turns into real conversations about #OpenTelemetry, architecture, trade-offs, and what’s breaking in production.
Find us at Booth #760 in the red jumpsuits. You won’t miss us.
Observability shouldn’t cost you user privacy.
Stop sending auth tokens and PII to your backend. We break down how to use #OpenTelemetry Collector processors to redact sensitive data:
Keep your signals, lose the compliance risk.
Read more: www.dash0.com/guides/scrub...
Once #telemetry is flowing, the real question is how to keep it usable.
Code RED #25 by @kaspernissen.xyz looks at that layer of #observability, from log deduplication and pipeline hygiene to keeping signals structured enough to reason about.
Read here 👉 dash0.link/code-red-25
If pricing needs a calculator, it’s probably too complicated.
Ours doesn’t.
Metrics: $0.20 per million
Logs & Spans: $0.60 per million
That’s it.
👉 dash0.link/dash0-pricing
#Dash0 #SimplicityWins
Many teams treat observability as a tooling choice.
In reality, it’s about asking and answering the right questions quickly during an incident.
Our latest article breaks down when logs make sense, when tracing gives faster answers, and how #OpenTelemetry connects them.
👉 dash0.link/traces-vs-logs
In large projects like #OpenTelemetry, getting your first PR reviewed involves more than just the code.
In Code RED, @kaspernissen.xyz talks with Marylia Gutierrez about what influences reviews at scale, why they can take time, and how contributors grow into maintainers.
🎧 dash0.link/podcast-36
In distributed systems, one missing trace header can fragment a trace into disconnected spans.
That’s why #ContextPropagation matters, and why #W3CTraceContext defines the standard.
We break down traceparent, tracestate, and how #OpenTelemetry propagates context.
👉 dash0.link/w3c-trace-co...
Last week, we announced the Dash0 + Lumigo acquisition.
Since then, conversations have centered on what changes and what doesn’t.
They’ve focused on what this means for observability workflows, migration, licensing, timelines, and AWS-native/serverless teams.
Full context: dash0.link/dash0-lumigo
Applications don’t start as black boxes. They become black boxes the moment something breaks, and nobody can explain why.
At DeveloperWeek, Julia Morgado and Vitor Mouzinho show how to turn them into glass boxes using telemetry, traces, metrics, and logs.
Workshop: Feb 20
See it live at Booth #528
Many teams still rely on a few “power users” who hold system context in their heads.
Mirko Novakovic joined Guy Podjarny to discuss why that model concentrates knowledge, and how #OpenTelemetry and #AI agents can make system context more accessible across teams.
Watch: dash0.link/the-ai-nativ...
