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Posts by Gian Luca Demarchi

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Google lancia Search Live in 200 Paesi: la ricerca è multimodale Arriva anche in Italia Search Live, che permette di effettuare ricerche su Google inquadrando la realtà circostante e conversando a voce con il motore in AI Mode.

#Google #SearchLive consente agli utenti di effettuare ricerche in #AIMode inquadrando la realtà circostante e dialogando vocalmente con l’algoritmo del motore / #SEO #IA

2 weeks ago 0 0 0 0
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Google Begins Rolling Out March 2026 Core Update Google has started rolling out the March 2026 core update. The rollout may take up to two weeks to complete.

Barely after wrapping up the March #SpamUpdate in record time, #Google has launched the first #CoreUpdate of 2026 / #SEO

3 weeks ago 0 0 0 0
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Google March 2026 spam update rilasciato a tempo di record Google ha concluso in meno di 20 ore il March 2026 spam update, primo aggiornamento dell’anno. Potrebbe trattarsi di un anno rivoluzionario per il core del motore.

#Google ha rilasciato e concluso con una velocità da record il primo #SpamUpdate del 2026 a cui ha fatto seguire a poca distanza il primo #CoreUpdate. Si preannuncia un anno di grande trasformazione per il cuore dei sistemi di Mountain View / #SEO

3 weeks ago 0 0 0 0
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Google Core Updates: cosa sono, impatto e strategie di recupero Scopri cosa sono i Google Core Updates, come l’intelligenza artificiale valuta l’E-E-A-T dei siti e quali sono le strategie pratiche per recuperare il traffico.

#Google #CoreUpdates: evoluzione, intelligenza artificiale e strategie #SEO

3 weeks ago 0 0 0 0
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GSC Data Is 75% Incomplete My analysis of 450 million impressions shows Google filters three-fourths of your data. Here is how to measure the gap.

Analysis of 450 million impressions shows #Google filters three-fourths of data. Here is how to measure the gap / #SEO

2 months ago 0 0 0 0
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Dati strutturati: il ruolo del markup semantico nella SEO moderna I dati strutturati oltre la decorazione. Scopri come il markup semantico guida il grounding delle IA, riduce allucinazioni e ottimizza il retrieval.

I dati strutturati oltre la decorazione. Il markup semantico guida il grounding delle #IA, riduce allucinazioni e ottimizza il retrieval / #SEO #AI

2 months ago 1 0 0 0
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Adobe To Acquire Semrush In $1.9 Billion Cash Deal Adobe is buying Semrush in a $1.9 billion all-cash deal and adding the platform to Adobe Experience Cloud and its AI marketing stack.

#Adobe is buying #Semrush in a $1.9 billion all-cash deal and adding the platform to Adobe Experience Cloud and its #AI marketing stack / #SEO

4 months ago 1 0 0 0
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Indicizzazione motori di Ricerca: basi ed evoluzione AI-First Scopri cos’è l’indicizzazione dei motori di ricerca, come funziona il processo tecnico (crawling, rendering) e perché è fondamentale per la SEO.

L’Indicizzazione web e la nuova era #AI - First Indexing / #SEO #GEO

5 months ago 2 0 0 0
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Generative Engine Optimization (GEO): cos’è, principi e strategie Generative Engine Optimization (GEO): significato e come si differenzia dalla SEO. Analisi completa su metriche, strategie e sul framework per i motori AI.

Quali sono le differenze tra la #SEO e la #GEO e perché devono essere complementari. Analisi completa su metriche, strategie e sul framework per i motori #IA

5 months ago 1 0 0 0
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Cosa è Perplexity AI: funzionamento, analisi e implicazioni SEO Cosa è Perplexity AI e come funziona? Analisi approfondita di tecnologia, modello di business, strategia e implicazioni SEO. Leggi la guida completa.

#Perplexity AI: la guida completa al motore di ricerca agentivo. Cos'è Perplexity #AI e come funziona? Analisi approfondita di tecnologia, modello di business, strategia e implicazioni #SEO.

6 months ago 1 0 0 0
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Google To Make AI Mode Default Search Soon Logan Kilpatrick, lead product manager for Google DeepMind, Gemini, and all AI products at Google, said Google AI Mode will be the default for Google Search "soon." He said this after Google made goo...

Logan Kilpatrick, lead product manager for #Google DeepMind, #Gemini, and all #AI products at Google, said Google #AIMode will be the default for Google Search "soon." / #SEO

7 months ago 2 0 0 0
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Google CTRs Drop 32% For Top Result After AI Overview Rollout A new analysis finds Google’s top organic CTR dropped from 28% to 19% following the expansion of AI Overviews, highlighting how behavior is changing.

A new analysis finds #Google ’s top organic CTR dropped from 28% to 19% following the expansion of #AIOverviews, highlighting how behavior is changing / #SEO #AIO #AI

8 months ago 0 1 0 0
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Google AI Overviews Target Of Legal Complaints In The UK And EU Independent publishers are demanding the ability to opt out of Google's AI Overviews without being removed from search results entirely.

Independent publishers are demanding the ability to opt out of #Google's #AIOverviews without being removed from search results entirely / #SEO #AI #AIO

9 months ago 0 0 0 0
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Google AI Overviews rank below Position 1 in 12.4% of cases: Study Google’s AI Overviews seem to be slipping in search rankings, opening new chances for SEOs to outrank them and reclaim lost clicks.

" #Google watches what people click on when an #AIOverview is present. If most people are scrolling past the #AIO to click on an organic web result for a particular keyword, then Google may demote the AI Overview for that keyword " / #SEO

9 months ago 0 0 0 0
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YouTube adds an AI Overviews-like search results carousel | TechCrunch YouTube is rolling out new AI-powered features to help users find content and information more easily, the company announced on Thursday.

#YouTube is launching an AI-powered search results carousel similar to Google’s #AIOverviews and is also testing conversational #AI with more users / #SEO

9 months ago 0 0 0 0
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Google Adds AI Mode Traffic To Search Console Reports Google updates documents to show that it now includes AI Mode traffic in Search Console Performance reports

#Google has updated its Search Console documentation, confirming it includes #AIMode data in Performance reports / #SEO #AI

10 months ago 2 0 0 0
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Google Search Audio Overview Tired of all that reading in the Google Search results, is it too hard to read the AI Overviews? Well, Google has a solution for you, they are called "Audio Overviews." Google will generate an audio v...

#Google explained, "Audio Overviews, which uses our latest #Gemini models to generate quick, conversational audio overviews for certain search queries / #SEO #AI

10 months ago 1 0 0 0
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How AI is reshaping SEO: Challenges, opportunities, and brand strategies for 2025 Search isn’t a platform. It’s a behavior – and it’s fracturing across AI, social, and SERPs. Is your strategy ready?

How #AI is reshaping #SEO: Challenges, opportunities, and brand strategies for 2025

10 months ago 0 0 0 0
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Google Search Console Fails To Report Half Of All Search Queries Google Search Console fails to report 50% of search queries, leaving SEO professionals with incomplete data, according to research.

#Google Search Console misses 50% of search queries driving website traffic. The gap arises because people now search conversationally, yet GSC fails to track natural language queries / #SEO

10 months ago 1 0 1 1
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Motori di ricerca: cosa sono, funzionamento, limiti e prospettive Motori di ricerca: cosa sono, come funzionano, quali sono i loro processi operativi, la loro storia ed evoluzione, le limitazioni e prospettive, cos’è la SEO.

Oltre la semplice barra di ricerca: un'analisi di come i motori, dall'origine all' #IA hanno rivoluzionato l'informazione, presentando opportunità, rischi e nuove frontiere / #SEO

10 months ago 0 0 0 0
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Google I/O 2025: The Background Google Didn’t Tell You When the Yankees hit nine home runs, Google saw a demo opportunity. Let’s talk about AI, baseball, and what marketers should take note.

#Google I/O 2025: The Background Google Didn’t Tell You / #AI #SEO #AIO #AIMode

10 months ago 0 0 0 0
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ChatGPT Leads AI Search Race While Google & Others Slip, Data Shows ChatGPT leads the AI search market with an 80% share, while traditional search engine use reportedly declines.

Gen #AI Traffic Share update

#ChatGPT: 80.1%
#DeepSeek: 6.5%
#Google: 5.6%
#Grok: 2.6%
#Perplexity: 1.5%

#SEO

11 months ago 1 0 0 0
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New ways to interact with information in AI Mode Anyone in the U.S. can now get immediate access to AI Mode in Labs.

#AIMode is now available to all Labs users in the U.S. / #Google #SEO #AI

11 months ago 0 0 0 0
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Google Expands AIO Coverage In Select Industries AI Overviews are now appearing more frequently in Google Search, changing visibility patterns across major industry verticals

#AI Overviews are now appearing more frequently in #Google Search, changing visibility patterns across major industry verticals / #AIO #SEO

11 months ago 1 0 0 0
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Google's AI Overviews Reach 1.5 Billion Monthly Users Google AI Overviews reaches 1.5 billion monthly users with Alphabet's Q1 earnings showing 10% search revenue growth.

#Google reported #AI Overviews in Search now reaches 1.5 billion monthly users. Google Search revenue grew 10% year-over-year to $50.7 billion. Google is heavily investing in AI, with capital expenditures up 43% / #SEO #AIO

11 months ago 0 0 0 0
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Google's New Domain Structure: What's Next For Hreflang? Google domains are consolidating to Google.com. Learn what this could mean for hreflang tags and what SEO steps you should take now.

#Google is making a big change to its domain structure. Soon, all country-specific Google domains will redirect to Google dot com. Google has clarified that it does not signal changes to how international #SEO works for websites

1 year ago 2 0 0 0
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Google AI Overview Study: 90% Of B2B Buyers Click On Citations New research suggests 90% of B2B buyers click through to cited sources. Here's how this could reshape your approach to content visibility.

#Google #AI Overview Study: 90% Of #B2B Buyers Click On Citations / #SEO #AIO

1 year ago 1 0 0 0
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Google quality raters now assess whether content is AI-generated Automated or AI-generated content may now earn a Lowest rating. Here’s what else changed in the latest quality rater guidelines update.

#Google quality raters now assess whether content is #AI - generated / #SEO

1 year ago 1 0 0 0
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Data Shows Google AIO Is Citing Deeper Into Websites Google AI Overviews citation patterns are raising the stakes for technical SEOs and content managers to keep deeper content indexed and fresh

Data Shows #Google #AIO Is Citing Deeper Into Websites. Google #AIOverviews citation patterns are raising the stakes for technical SEOs and content managers to keep deeper content indexed and fresh / #SEO #AI

1 year ago 0 0 0 0
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Anthropic's Claude Can Search The Web, Closing Gap With ChatGPT Anthropic's AI assistant Claude now searches the web, providing current information with source citations for paid US users.

Anthropic’s #Claude Can Search The Web / #SEO #AI #SearchGPT #LLM

1 year ago 3 1 1 0