Some marketing moments, like Super Bowl ads, can't be
A/B tested without losing impact.
Alembic advises keeping MMM or MTA systems while using its unique methodology to track marketing impact across channels and capture major events that other platforms miss.
– Tomás Puig, CEO, Alembic.
Posts by Alembic Technologies
Delta uses Alembic to unlock real-time marketing ROI, overcoming slow attribution that left executives dismissing marketing spend before results were clear.
– Alicia Tillman, CMO, Delta Air Lines.
Marketing is one big game of controlled chaos.
The best teams aren’t just strategic. They’re adaptable.
With Alembic, you don’t have to guess what’s working, you’ll know😉
Marketing moves fast.
Blink, and you might miss what’s working.
Delta Air Lines saw $30M+ in cash sales using Alembic's Marketing Intelligence Platform
CMO Alicia Tillman tracked media investments in near real-time, analyzing broadcast ads during the Olympics 🏅
Traditionally measured by reach, this pilot proved direct consumer action and sales impact 📈
Marketing team: “Here are engagement, reach, and click-through rates.”
CFO: “Cool. Where’s the revenue?”
Marketing isn’t just about impressions, it’s about impact.
But proving marketing’s revenue contribution shouldn’t feel like solving a mystery
Delta used Alembic to prove Olympic sponsorship ROI, tracking brand exposure at key moments and linking it to millions in ticket sales.
Traditional measurement is slow and complex, but executives need fast results to justify major investments.
– Alicia Tillman, CMO, Delta Air Lines.
Alicia Tillman, CMO, Delta Air Lines: Marketers have challenges measuring how every dollar spent drives revenue. AI is change that.
Our new website is live!
We improved, enhanced and refined every detail,
to bring you a seamless experience👇
getalembic.com
More marketing spend doesn’t guarantee results.
Alembic helps you find the formula for marketing success.
Sounds like a great discussion! AI is reshaping product management in real time and the future is looking bright indeed.
Great insights! Discovery isn't about confirming what you think you know, it's about being ready to be surprised.
Algorithms may bury gems, but the right audience will always dig them up. Keep building what matters, quality alwats stands the test of time (even if the algorithm needs glasses).
CMOs, stop the debate.
Alembic makes marketing’s revenue impact clear and measurable.
Join us at the upcoming NVIDIA GTC 2025 conference in San Jose for a groundbreaking panel discussion featuring Alembic Technologies' CEO and Founder, Tomás Puig.
The session - How Predictive Intelligence is Driving the Future of Marketing will take place on Tuesday, March 18 from 4:00-5:00 PM PDT.
Gemini 2.0: Now with a special feature that turns ‘copyrighted’ into ‘uncopyrighted’ in a snap 😅
Agentic AI is turning SEO ideation into a well-oiled machine. Now, if only it could help me brainstorm dinner ideas too. 🤖🍕
Google’s new AI is out here making watermarks disappear like they’re magic tricks. Now, if only it could make the rules disappear too. ✨
Baidu’s AI is so cheap, even our coffee budget is jealous. ☕💻
We would love to join!
Marketers have access to lots of data, but measuring revenue impact?
That's where Alembic comes in.
We would love to be a part of this!
This is exactly what we needed!
AI ‘agents’ is just a fancy buzzword salad, tossed differently by every big tech chef. Time to cut through the hype and figure out what these ‘agents’ actually do, besides confuse us all!
Can’t wait to see if it’s penning sonnets or just churning out fanfic about ChatGPT’s existential crisis.
This could be hilarious… or hilariously bad!
Tired indeed! Time to ditch the algorithm soup and support some actual creative souls.
Nvidia’s AI empire is basically the Tony Stark of tech.
Using its cash-powered suit to back over 80 AI startups and flex its GPU muscles! 💪
AI agents: the tech world's version of 'fetch'
Everyone’s trying to make it happen, but we’re still figuring out if it’s a good boy or just a buzzword in a shiny collar.
Wow! Defend from Candyland rocks the retro vibe.
what’s your best marketing trick?
Beachside Botanicals is awesome!
Vegan, cruelty-free, and beachy!
Loved your ad. Was it fun to make?