Fans Can Now Own Skeletor’s Havoc Staff—After Viral NBA Moment Masters of the Universe fans—Skeletor’s Havoc Staff has officially arrived. Now available for purchase, Mattel’s Masters of the Universe Chronicles Havoc Staff is a 5+ foot collectible role-play item inspired by the upcoming live-action film. Designed with fans and collectors in mind, the staff features lights, sound, and smoke effects—bringing one of Skeletor’s most iconic weapons to life. The rechargeable staff features an Active Mode where you can trigger sound effects, plus lights and even smoke from the refillable fog fluid reservoir.

Fans Can Now Own Skeletor’s Havoc Staff—After Viral NBA Moment

Masters of the Universe fans—Skeletor’s Havoc Staff has officially arrived. Now available for purchase, Mattel’s Masters of the Universe Chronicles Havoc Staff is a 5+ foot collectible role-play item inspired by the upcoming…

Hasbro and Marvel Announce New Spider-Man Toys Based on Spider-Man: Brand New Day During CinemaCon 2026, Hasbro and Marvel unveiled the first wave of products based on the upcoming Spider-Man: Brand New Day film! Kids can look forward to playing with the hottest new action figures and role-play items based on fan-favorite characters such as Spider-Man and Hulk. Here is the full list of Hasbro’s Spider-Man: Brand New Day products that were revealed at CinemaCon 2026: …

Hasbro and Marvel Announce New Spider-Man Toys Based on Spider-Man: Brand New Day

During CinemaCon 2026, Hasbro and Marvel unveiled the first wave of products based on the upcoming Spider-Man: Brand New Day film! Kids can look forward to playing with the hottest new action figures and role-play…

New Marvel Legends Announced Including New Marvel Rivals, Build-A-Figure Wave and Cyclops Roleplay Visor Hasbro Pulse’s latest Marvel Legends Fanstream delivered a first look at newly revealed Marvel Legends Series 6‑inch action figures based on the hit video game Marvel Rivals. This exciting wave includes a Spider‑Man & Luna Snow two‑pack (pre-order May 13th, 1PM ET), Moon Knight (pre-order April 22nd at 1PM ET), a Venom & Jeff the Land Shark set (pre-order April 29th at 1PM ET), and 

New Marvel Legends Announced Including New Marvel Rivals, Build-A-Figure Wave and Cyclops Roleplay Visor

Hasbro Pulse’s latest Marvel Legends Fanstream delivered a first look at newly revealed Marvel Legends Series 6‑inch action figures based on the hit video game Marvel Rivals. This exciting wave…

Mattel Shares Their Line Up of World Cup Inspired Products – Little People, Uno, Barbie The FIFA World Cup is the most-watched sporting event in the world, and Mattel is stepping onto the field early, bringing the energy of the world’s biggest tournament to fans of all ages with a new lineup of soccer-inspired toys across Fisher-Price®, UNO®, and Barbie®. From collectible keepsakes to game-night staples and role-play-ready dolls, this lineup is designed to help families live the game, whether they’re watching from the couch, hosting watch parties, or getting kids inspired to take their own shot on goal.

Mattel Shares Their Line Up of World Cup Inspired Products – Little People, Uno, Barbie

The FIFA World Cup is the most-watched sporting event in the world, and Mattel is stepping onto the field early, bringing the energy of the world’s biggest tournament to fans of all ages with a new lineup of…

New Transformers Studio Series and Age of the Primes Armada Jetfire Announced Today This morning, Hasbro unveiled the following new action figures from the TRANSFORMERS Studio Series and Age of the Primes product lines: TRANSFORMERS STUDIO SERIES AGE OF EXTINCTION DELUXE CLASS AUTOBOT BUMBLEBEE  Experience the epic action of AGES OF EXTINCTION with the TRANSFORMERS Studio Series Aubobot Bumblebee action figure. The 4.5-inch figure converts from robot to Camaro car mode in 34 steps.

New Transformers Studio Series and Age of the Primes Armada Jetfire Announced Today

This morning, Hasbro unveiled the following new action figures from the TRANSFORMERS Studio Series and Age of the Primes product lines: TRANSFORMERS STUDIO SERIES AGE OF EXTINCTION DELUXE CLASS AUTOBOT BUMBLEBEE …

Hasbro’s TRON: LEGACY 6-inch Figures Now Available to Pre-Order Hasbro has announced pre-orders for new TRON: LEGACY 6-inch scale action figures that will truly optimize any TRON collection. This collection will be exclusive to Hasbro Pulse and in Disney Parks stores this fall.  TRON: LEGACY IDENTITY COLLECTION – includes highly detailed 6-inch scale action figures of Quorra, Rinzler, Clu, and Kevin Flynn as well as 24 accessories with interchangeable parts.

Hasbro’s TRON: LEGACY 6-inch Figures Now Available to Pre-Order

Hasbro has announced pre-orders for new TRON: LEGACY 6-inch scale action figures that will truly optimize any TRON collection. This collection will be exclusive to Hasbro Pulse and in Disney Parks stores this fall.  TRON: LEGACY…

Collectible Dungeons & Dragons Dice Collection Fizban’s Fortune Officially Launches FanRoll, a leader in the tabletop gaming space, today announced the official launch of Dungeons & Dragons: Fizban’s Fortune, a new collectible dice collection inspired by the magic and mystery of dragons. The collection is released under a licensing agreement with leading games, IP, and toy company Hasbro, through its Wizards of the Coast division. This dragon-themed collection is named for Fizban, a humble old Wizard who is secretly the great dragon god Bahamut in disguise.

Collectible Dungeons & Dragons Dice Collection Fizban’s Fortune Officially Launches

FanRoll, a leader in the tabletop gaming space, today announced the official launch of Dungeons & Dragons: Fizban’s Fortune, a new collectible dice collection inspired by the magic and mystery of dragons. The…

New ‘Deadpool and Wolverine’ Marvel Legends Wolverine Now Available to Pre-Order at Target Earlier this week - in honor of April Pool’s Day, the Deadpool’s April Fool's Day celebration, Hasbro and Marvel have unveiled the new MARVEL LEGENDS SERIES WOLVERINE action figure based on the character’s bare-chested appearance in Marvel Studios’ Deadpool and Wolverine.  This 6-inch scale collectible action figure features more than 20 points of articulation and comes with 5 accessories, including an alternate head and 4 alternate hands.

New ‘Deadpool and Wolverine’ Marvel Legends Wolverine Now Available to Pre-Order at Target

Earlier this week - in honor of April Pool’s Day, the Deadpool’s April Fool's Day celebration, Hasbro and Marvel have unveiled the new MARVEL LEGENDS SERIES WOLVERINE action figure based on the…

New Super Mario Galaxy Movie Edition Monopoly is Avaiable Now Prepare to travel through the Gateway Galaxy and into the world of Nintendo and Illumination’s The Super Mario Galaxy Movie in Monopoly: The Super Mario Galaxy Movie Edition game, available now at Walmart, Target, and Amazon! In this new version of Monopoly, players will buy locations from The Super Mario Galaxy Movie (in theaters now!) as they traverse the galaxy and collect Lumas along the way.

New Super Mario Galaxy Movie Edition Monopoly is Avaiable Now

Prepare to travel through the Gateway Galaxy and into the world of Nintendo and Illumination’s The Super Mario Galaxy Movie in Monopoly: The Super Mario Galaxy Movie Edition game, available now at Walmart, Target, and Amazon! In this…

Hasbro Unveils Star Wars: The Black Series Star Wars Day Collection Hasbro has unveiled a special wave of STAR WARS: THE BLACK SERIES action figures in celebration of STAR WARS Day (May the 4th). Embracing the fun side of the Force, this special edition lineup reimagines a Stormtrooper, scout trooper, and battle droid with a playful twist. These 6-inch scale figures feature premium design, multiple points of articulation, and a soft goods T-shirt.

Hasbro Unveils Star Wars: The Black Series Star Wars Day Collection

Hasbro has unveiled a special wave of STAR WARS: THE BLACK SERIES action figures in celebration of STAR WARS Day (May the 4th). Embracing the fun side of the Force, this special edition lineup reimagines a Stormtrooper, scout…

It’s best selling

Hasbro Announces Fourth Wing Editions of MONOPOLY, MONOPOLY Deal Hasbro is bringing the bestselling Empyrean series by Rebecca Yarros to the tabletop this summer with two all-new games inspired by Fourth Wing, giving fans the chance to ride, fight, and win in Navarre like never before. Launching July 15, with pre-orders live today on Amazon, MONOPOLY Fourth Wing Edition and MONOPOLY Deal Fourth Wing Edition will immerse players in the high-stakes world of the Riders Quadrant, where strategy, alliances, and a little bit of dragon fire determine who survives.

Hasbro Announces Fourth Wing Editions of MONOPOLY, MONOPOLY Deal

Hasbro is bringing the bestselling Empyrean series by Rebecca Yarros to the tabletop this summer with two all-new games inspired by Fourth Wing, giving fans the chance to ride, fight, and win in Navarre like never before. Launching…

He’s a good unique looking one.

Today’s pick-up

3, 2, 1, Let It Rip! BEYBLADE X Reveals Major International Events and Products This BEYBLADE Day Today is BEYBLADE Day, the annual celebration that recognizes BEYBLADE X fans around the world and their passion for the franchise that has become a worldwide phenomenon. This year, ADK Emotions NY Inc. and T-Licensing Inc. are giving fans even more of a reason to celebrate with exciting announcements, from an international fan event to new experiences with beloved brands, Roblox and Funko, as well as exciting new products from Hasbro.

3, 2, 1, Let It Rip! BEYBLADE X Reveals Major International Events and Products This BEYBLADE Day

Today is BEYBLADE Day, the annual celebration that recognizes BEYBLADE X fans around the world and their passion for the franchise that has become a worldwide phenomenon. This year, ADK Emotions NY…

Mattel Drops New Collector Lineup Led by MOTU Castle Grayskull Set During Mattel Creations Event Here's a quick look at the latest drops unveiled during Mattel Creations Revealed, Mattel’s digital showcase spotlighting new collector releases, creative collaborations, and product innovations across its most iconic franchises. Leading the lineup is the all-new Mattel Brick Shop: Masters of the Universe Battle for Castle Grayskull, a buildable set that brings Eternia to life with 16 micro-world figures, dynamic display features and scene-building elements that allow fans to recreate the iconic He-Man vs.

Mattel Drops New Collector Lineup Led by MOTU Castle Grayskull Set During Mattel Creations Event

Here's a quick look at the latest drops unveiled during Mattel Creations Revealed, Mattel’s digital showcase spotlighting new collector releases, creative collaborations, and product innovations across…

Hasbro’s Walmart Collector Con Line Up Revealed Fans can now visit Walmart Collector Con and preview the hottest new Hasbro products from BEYBLADE, G.I. JOE, Star Wars and TRANSFORMERS! Check out the full Hasbro pre-order list below:that will go on pre-order Thursday, March 19 at 10AM ET. BEYBLADE X DELUXE LAUNCHER SET Experience BEYBLADE X, the next generation of BEYBLADE Stadiums, Launchers, and Tops! The Deluxe String Launcher and Custom Grip Set includes a right-spin Launcher, custom grip, and BEYBLADE X Top.

Hasbro’s Walmart Collector Con Line Up Revealed

Fans can now visit Walmart Collector Con and preview the hottest new Hasbro products from BEYBLADE, G.I. JOE, Star Wars and TRANSFORMERS! Check out the full Hasbro pre-order list below:that will go on pre-order Thursday, March 19 at 10AM ET. BEYBLADE…

MGA’s Miniverse Goes to Coachella with Immersive Experience to Launch Miniverse Real Music This April, MGA’s Miniverse™ is shrinking down the desert in a fully immersive activation at the Coachella Valley Music & Arts Festival. Designed as a miniature reimagining of the festival, the experience invites fans to step inside a world where instantly recognizable landmarks and staples like the ferris wheel and desert palm trees come to life at Miniverse scale. Inside the activation, festivalgoers will enter a meticulously crafted, mini-sized Coachella where every detail delivers oversized energy, and the soundtrack is just as mini (and real!).

MGA’s Miniverse Goes to Coachella with Immersive Experience to Launch Miniverse Real Music

This April, MGA’s Miniverse™ is shrinking down the desert in a fully immersive activation at the Coachella Valley Music & Arts Festival. Designed as a miniature reimagining of the festival, the experience…

Hasbro Launches Black Series Pre-Orders for Star Wars: Maul – Shadow Lord Figures To prepare for the April 6th premiere of Star Wars: Maul – Shadow Lord animated TV series on Disney+, Hasbro today lanched pre-orders of all new Black Series figures based on characters from the show, including Maul, Eleventh Brother, Rook Kast and Devon Izara. You can check out these newest figures below! STAR WARS: THE BLACK SERIES MAUL…

Hasbro Launches Black Series Pre-Orders for Star Wars: Maul – Shadow Lord Figures

To prepare for the April 6th premiere of Star Wars: Maul – Shadow Lord animated TV series on Disney+, Hasbro today lanched pre-orders of all new Black Series figures based on characters from the show,…

Fanhome Adds New Ships to the Star Trek Die-Cast Starship Collection Fanhome, the leading producer of subscription-based collections, announces the expansion of its bestselling line of die-cast Star Trek Starships to include new ships that will be automatically added to all current and future subscriptions. The 13 latest additions now bring the fleet to 33 ships and give Fanhome subscribers the opportunity to acquire a comprehensive collection of exceptionally detailed replicas of legendary hero ships as featured in the Star Trek movies and TV series.

Fanhome Adds New Ships to the Star Trek Die-Cast Starship Collection

Fanhome, the leading producer of subscription-based collections, announces the expansion of its bestselling line of die-cast Star Trek Starships to include new ships that will be automatically added to all current and future…

4” or 5”? Basic figure sized.

Mattel Unveils Expansive Masters of the Universe Publishing Program Ahead of the Film’s Global Theatrical Release Mattel, Inc. (Nasdaq: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced a bold Masters of the Universe publishing program launching throughout 2026 from Mattel Press, the company’s own publishing platform, and partners. Part of a broader strategic plan to expand the franchise to new and diverse audiences worldwide across toys, film, digital experiences, consumer products, and publishing, the slate spans a film-adjacent novel, original middle-grade stories, comics, a graphic novel, and an art book, reinforcing the brand’s storytelling reach for fans of all ages.

Mattel Unveils Expansive Masters of the Universe Publishing Program Ahead of the Film’s Global Theatrical Release

Mattel, Inc. (Nasdaq: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced a bold Masters of…

Toy Fair 2026: Nacelle’s Expanse & More While I've covered in other posts Nacelle's work on Star Trek and their revisiting of classic properties, but there's yet still more. The items in this post reflect both purely Nacelle efforts and some collabs they have with other partner. The Expanse (side note: the faster than light chair includes magnet based swappable displays - very cool) Nancy Drew (partnership with Wandering Planet Toys) Everything Else!

Toy Fair 2026: Nacelle’s Expanse & More

While I've covered in other posts Nacelle's work on Star Trek and their revisiting of classic properties, but there's yet still more. The items in this post reflect both purely Nacelle efforts and some collabs they have with other partner. The Expanse (side…

If I were a betting man I’d say it’s a question of when, not if you see those.

Toy Fair 2026: NECA’s Ben Cooper Kids, Duck Tales and More In previous Toy Fair posts I've shared NECA's horror figures, turtles and McDonaldland figures. In this final post I have the latest assortments of Ben Cooper Kids costumed figures, the debut of Duck Tales (woo-hoo!) figures, a Pee-Wee Herman and a new Beetlejuice figure. Check all these out below.

Toy Fair 2026: NECA’s Ben Cooper Kids, Duck Tales and More

In previous Toy Fair posts I've shared NECA's horror figures, turtles and McDonaldland figures. In this final post I have the latest assortments of Ben Cooper Kids costumed figures, the debut of Duck Tales (woo-hoo!) figures, a Pee-Wee…

Toy Fair 2026: Playmates Toys’ Godzilla x Kong Monsterverse Playmates' Godzilla x Kong Monsterverse line has been a hit these past few years and based on what was shown at toy fair 2026, it looks like another hit year is on deck. There are several new monsters joining the line including a new Rodan figure, a sea serpentey monster, and a crab / ocotopus monster. Check out the gallery of all the products on display below.

Toy Fair 2026: Playmates Toys’ Godzilla x Kong Monsterverse

Playmates' Godzilla x Kong Monsterverse line has been a hit these past few years and based on what was shown at toy fair 2026, it looks like another hit year is on deck. There are several new monsters joining the line including a new…

Toy Fair 2026: Jazwares Pokemon and Squishmallows Both Pokemon and Squishmallows are properties that are hugely popular for Jazwares, and they were major focuses at toy fair. Across both of these properties Jazwares is adopting a 'if it's not broken, don't fix it' attitude and showing new products that's in line with previous releases. The exception to this the Pikachu 'Puppertronic' plush puppet robot - which features over 120 sounds and lights, dual motion eas, light-up eyes, a moving mouth and more. For a Pikachu loving kid (or adult) -- this looks like an amazing toy or collectible. Pokemon Squishmallows

Toy Fair 2026: Jazwares Pokemon and Squishmallows

Both Pokemon and Squishmallows are properties that are hugely popular for Jazwares, and they were major focuses at toy fair. Across both of these properties Jazwares is adopting a 'if it's not broken, don't fix it' attitude and showing new products…

Toy Fair 2026: Jazwares BLDR: Five Nights at Freddy, Monster Jam, Hello Kitty and More BLDR is Jazwares' brand of construction toys allowing them to bring the ever popular play pattern to both their own brands and their licenses. Among the BLRD thems on display at Toy Fair were some incredible Five Nights at Freddy's sets, Monster Jam (Build! That! Truck!) and Hello Kitty. In addition to their licensed sets, Jazwares' BLDR brand also includes a number of seasonal sets.

Toy Fair 2026: Jazwares BLDR: Five Nights at Freddy, Monster Jam, Hello Kitty and More

BLDR is Jazwares' brand of construction toys allowing them to bring the ever popular play pattern to both their own brands and their licenses. Among the BLRD thems on display at Toy Fair were some incredible…

Toy Fair 2026: Playmates Toys’ Dungeon Crawler Carl Playmates Toys used Toy Fair 2026 to showcase a brand new line - Dungeon Crawler Carl! Based on the science fantasy book series, this property follows Carl and his ex-girlfriend's cat, Princess Donut as they're forced to compete in a dungeon crawl for an intergalactic reality show program. Reveals at the show included figures and blind box collectibles. Check out all the offerings below.

Toy Fair 2026: Playmates Toys’ Dungeon Crawler Carl

Playmates Toys used Toy Fair 2026 to showcase a brand new line - Dungeon Crawler Carl! Based on the science fantasy book series, this property follows Carl and his ex-girlfriend's cat, Princess Donut as they're forced to compete in a dungeon…

Toy Fair 2026 – Mondo, Loungefly and Funko The Funko family of brands always have a lot of product on display at Toy Fair. During this year's visit I specifically focused on what's new and exciting across Mondo, Loungefly and Funko. Mondo Much of the product at Mondo was the first look at previously announced products - however the show did note the debut of 1:12th scale Masters of the Universe figures with both He-Man and Skeletor shown.

Toy Fair 2026 – Mondo, Loungefly and Funko

The Funko family of brands always have a lot of product on display at Toy Fair. During this year's visit I specifically focused on what's new and exciting across Mondo, Loungefly and Funko. Mondo Much of the product at Mondo was the first look at…