Tried the whole build in public thing, doing both building and marketing at once.
Honestly, it didn’t click for me.
So I went silent, focused on building…
Now the product’s ready, and it’s time to market.
Let’s see how this version of the journey plays out
#buildinpublic
Posts by benardogutu
Communication has to be the hardest part for me
7:30 AM: Coffee brewing, Cursor opening ☕
This morning's PersonaPulse session: Refactoring global utilities and error handling.
Not glamorous but essential work that makes everything run better.
Let's see what I can knock off this list in 2 hours 👀
#BuildInPublic #indiehackers
12.30 AM: Coffee + code before my day job
Goal: Build something that lets me quit corporate
Currently building PersonaPulse - helping indie hackers get their first paying customers from Reddit.
35 days until MVP launch. Following along? Hit follow 👋
#buildinpublic
Too late 😂
Right? It’s that “echo chamber launch” nightmare 😩
I’ve been building something to help solo founders find and engage their first customers on Reddit.
Lets gooo!
What if you spend months building something and launch to complete silence?
#buildinpublic #indiehackers
Checking my old tweets: "this deserved way more likes"
My brain: "you should tweet about this"
Me: "genius idea"
*types tweet about tweets not getting likes*
#buildinpublic #indiehackers
tomorrow i have to build the thing that actually matters
today i did literally everything else
the important stuff is always the scariest to start
#buildinpublic #indiehackers
That's the case with me, especially because I have to juggle between my build and a full time job. 😥
100 does sound like a lot, but hey this is what we signed up for! 😄
Did the math on PersonaPulse hosting costs today...
$88.87/month to start 💸
For a Reddit monitoring tool that might have 0 users.
The classic indie hacker dilemma: build it and hope they come, or validate first and risk someone else shipping?
Decisions, decisions 🤯
#buildinpublic #indiehackers
I'm building PersonaPulse, an AI-powered Reddit engagement assistant built for solo founders and indie hackers who build in public. It helps you discover, track, and engage with your ideal users on Reddit in a smart and scalable way.
Built PersonaPulse's persona management system in 2 hours today 🤯
Create, edit, delete, toggle - all the CRUD ops that usually take me a full day.
AI-assisted development is wild. Used @lovable_dev for UI inspo and it just... worked.
Is this the new normal?🤖
#buildinpublic
Really appreciate the tips the domain one was super helpful. Going to work these into my launch strategy.
Amazing! What kind of efforts do you make for SEO ?
How long does it take to see results ?
Thanks
I'm actually curating a list of directories similar to PH. Builders can use when launching. I'll share when ready.
I’m building a tool called PersonaPulse, it helps solo founders get their first customers from Reddit by finding high-signal conversations and suggesting replies that actually connect.
Launching a new product soon and realizing my whole plan is just… Reddit + Product Hunt 😅
Curious where else do you all launch or get your first users ?
#buildinpublic #indiehackers
Left
Interesting idea.
🔥 Day 3 of building PersonaPulse
Reddit’s full of gold — if you know where to dig.
PersonaPulse helps you find real people who actually care about what you're building.
Hit a wall with Next.js today, so I spun up a separate backend. Hectic but worth it.
#buildinpublic
🔥 Day 2 of building PersonaPulse
The only tool you’ll need to find real people on Reddit who actually care about what you're building.
✅ Dashboard UI is live
✅ Reddit login is working
✅ AI can now turn your product idea into real user personas 🤖
#buildinpublic #indiehacker
The most honest products are the ones you build for yourself.
Solve a real problem in your own life and you’ll end up solving it for others too.
#buildinpublic #indiehackers #startups
Day 1/30 building PersonaPulse.
A Reddit-native AI that sniffs out leads and chats with them automatically. 🤖🚀
Follow my journey.
#buildinpublic
💯
Absolutely, Reddit can be a double-edged sword . Thick skin is a must, but even the harshest feedback can lead to growth.
Reddit is the indie hacker's secret weapon 🚀
- Niche communities = hyper-targeted audience
- Authentic conversations = trust built fast
- Feedback goldmine = refine your product in real-time
#IndieHacker #buildinpublic