I keep catching myself doing the same things, thinking the same way, expecting different results.
Time to shake it up.
New books. New people. New environments.
Growth won’t happen on autopilot.
Well, it's not taking off, I'm out of ideas.
I think I'll start posting pictures of cats.
During my lunchtime run.
In life, you have to take risks!
Pivot week. I realize that I really need to come up with an idea around a topic that really interests me. I want to have more fun working.
Monday Planning as a Solo Builder:
Do: Pick 1-2 key tasks that move the needle.
Don't: Create a 20-item to-do list you'll ignore by Tuesday.
New week, new features no one asked for. Let’s go. 🚀
From Inspired by Marty Cagan:
Talk to real users, even if it’s uncomfortable.
Cold emails, Reddit posts, Twitter DMs—whatever it takes to understand your audience.
Assumptions won’t build a great product, but real conversations will.
I took a break today and went running in the food for 5 hours.
Walking like a duck.
There is so much things in europa that prevent startups to realy go wild. It’s a complete different culture than in North America.
I use them all almost everyday. But the one which does help me the most is Cursor. Although I’ve been al little bit disappointed lately.
A big takeaway from Inspired by Marty Cagan:
Your product is your business.
In big companies, teams handle marketing, sales, and support. As a solopreneur, you own it all. Every feature, every UX decision—it’s all part of how you attract and retain users.
Inspired by Marty Cagan reinforced this truth:
Shipping is learning.
You don’t learn by planning endlessly—you learn by launching, getting feedback, and iterating.
As a solopreneur, ship small, ship often, and let real users guide your next move.
Indie hacking is just cycling between "I'm unstoppable" and "Maybe a job isn’t so bad" every 48 hours.
Most people don’t fail at indie hacking because their idea is bad—they fail because they give up before it takes off.
Nothing humbles you faster than launching your SaaS and realizing that the internet… simply does not care.
My current expenses in AI
Cursor: $20/m
GitHub Copilot: $20/m
Claude AI: €18/m
skyreels .ai: $94,90/y
ChatGPT: $20/m
Lovable: $20/m
Midjourney: $8/m
A small budget 😅
Building a SaaS is 10% coding and 90% wondering why nobody is signing up.
One lesson from Inspired by Marty Cagan:
Build for real problems, not for yourself.
It’s easy to fall in love with ideas, but customers don’t care about your dreams—they care about their problems.
Start there, and you'll build something that truly matters.
When you're starting, it's always a bit difficult
Tried building a full app with AI using Lovable.
It wasn’t perfect, but I learned a lot:
• AI works best with small, clear prompts
• Debugging is part of the process
• It’s evolving fast—excited to try again soon!
When you're deep in your personal project, it's all-consuming—mentally and physically exhausting. But ironically, that's when your best ideas emerge.
Reading Inspired by Marty Cagan taught me this:
Your first idea is probably wrong.
Even big companies get it wrong and iterate. As a solopreneur, assume your first version is just a test. Stay flexible, learn fast, and keep adjusting.
The best products aren’t planned—they’re discovered.
It's been 30 min I'm trying to make lovable understand that this kind of UI is not ok and that I'd like both buttons to be horizontally aligned.
Getting mad, I think I'll have a walk.
Just a reminder that today is Valentine's Day.
You can thank me later.
The biggest problem that SaaS developers will have in 2025 is their customers telling them they can do it themselves.
The best advice in business:
Surround yourself with high level AI agent.
Sometimes it's scary to be a solopreneur.
You get anxious and tell yourself you'll never make it. It's a powerful feeling.
When I feel like that, I go for a little walk, it helps to restructure my thoughts positively.
Anyone can:
• Grab a pencil and write.
• Buy ingredients and cook.
• Get running shoes and run.
But most won’t:
• Become a bestselling author.
• Open a hit restaurant.
• Cross the finish line.
Same with AI & automation—access alone won’t make you great. It’s what you do with it.
I've just realised that I have around 150 users on my saas.
90% of these users are dishonest people who have tried to use my app for phishing.
That's also the reality of running an internet business. You have to fight battles you didn't plan for.
Every small step towards your goal counts. Today's lesson? Sometimes, the biggest achievement is just showing up. Back to grinding! 🚀 #buildinpublic #solopreneur