EF Hello:

Another language app, but this one personalizes the paywall based on your onboarding choices.

The 'Fast forward to German fluency' CTA really caught my attention - super engaging!

LookUp:

A language learning app with a beautifully designed paywall.

Here’s the twist: close the paywall, and they show you with an offer for another app focused just on daily words (but this one is a paid app).

An interesting tactic!

Tripsy:

They’ve gone with a clean paywall featuring 3 products.

Displaying all prices as weekly comparisons is a good move.

Clicking on 'What's included' shows a super detailed list of features.

First up: BetterSleep.

This is a sleep tracker and relaxing sounds app.

The first thing you see is an offer paywall with a 30% discount.

If I were testing, I’d go with a button CTA like ‘Start 7 Days for Free.’

Later in the app, there’s another single-product paywall offering a 7-day trial.

I gathered the paywalls of the App Store Awards 2024 finalists

Let’s dive into their monetization details

Lol 😃

Ever tested these paywall strategies?

1. Paywall after onboarding
2. Offer paywall for users who skipped the first one
3. Video on the paywall
4. Single-product paywall
5. 2 product paywall
6. Offering discount with push notifications
7. Paywall on every app launch

thanks

I'm finally here!