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Posts by Kevel

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🎙️ New Unlocking Retail Media episode

RMNs are losing top spenders by measuring the wrong things.

Sophisticated advertisers want:
• Aggregate data for MMM
• Geo-level testing
• Proof of incrementality

“If I can’t measure it the way I want to, I’m not going to spend.”

🎧  https://kevel.com/podcast

1 month ago 0 0 0 0
TV Advertising, Cross-Channel Performance & The Future of Commerce | James Borow
TV Advertising, Cross-Channel Performance & The Future of Commerce | James Borow TV advertising just became accessible to brands of all sizes.In this episode of Unlocking Retail Media, our CEO James Avery sits down with James Borow, who's...

New podcast episode: James Borow on how TV advertising drives cross-channel performance, measurement strategies for retail media, and where agentic commerce is headed.

2 months ago 0 0 0 0
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🚀 Start fast, think smart.

In the latest Unlocking Retail Media, James Avery chats with Ben Johnson (Chewy Ads) on building retail media strategies:

✅ Platform independence = long-term success
✅ Focus on YOUR unique customers

🎧 Listen here: https://www.kevel.com/podcast

#RetailMedia #AdTech

2 months ago 1 0 0 0
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🎙️ New Unlocking Retail Media episode is live!

Sam Wright (ex-Klarna) joins James Avery to explain why retail media isn’t about scale — it’s about demand, data, and results. If brands are asking, the opportunity is already there.

Listen here 👇
www.kevel.com/podcast

2 months ago 1 0 0 0
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"Call it what you want, but ignoring AI commerce is bad advice."

Scot Wingo breaks down why every retail media network should be paying attention to agentic commerce right now.

🎧 New episode with James Avery: https://www.kevel.com/podcast

#RetailMedia #AgenticCommerce

3 months ago 0 0 0 0
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Retail media has changed. Matt Nichols breaks down AI's impact on search, why lean supply chains are winning, and why full outsourcing is dead.

Listen to the full episode: https://www.kevel.com/podcast
#UnlockingRetailMedia

4 months ago 1 0 0 0
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🚨 The latest Kevel newsletter is out!

We cover how Albertsons is tying CTV advertising to retail outcomes, what brands genuinely need from retail media networks, and how major retailers are evolving their models

Plus more!

Check it out today

https://www.linkedin.com/pulse/cpg-wins-kevelapi-raxge

4 months ago 0 0 0 0
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📧 This week’s Kevel roundup: Nextdoor’s AI-powered local ads, retail media growth tips, incrementality challenges, and fresh takes from John Lewis & Partners + PayPal. Catch the full breakdown:

www.linkedin.com/pulse/one-stop-ad-shop-k...

4 months ago 0 0 0 0
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🎙️ New Unlocking Retail Media conversation unlocked.

Mark Mannino explains why defense has always been part of brand strategy. With experience at Amazon Ads, Flywheel & VidMob, his perspective is unique. 

🎧 https://www.kevel.com/podcast

4 months ago 1 0 0 0
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🍁 Happy Thanksgiving to our US team, customers, and all who celebrate!

We’re grateful for our incredible global team, amazing customers and partners, and the chance to pause and reflect today. Thank you for being part of Kevel’s journey. Wishing you all a wonderful day!

4 months ago 1 0 0 0
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Nextdoor’s AI-powered local ads, how retail media networks can avoid plateauing, ongoing incrementality challenges, John Lewis new in-store digital tech, and PayPal’s view on the future of commerce media.

Check it out!

www.linkedin.com/pulse/postcode-precision...

4 months ago 2 0 0 0
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🎙️ AI will change the way we shop and this shift is happening fast

Mark explains why AI will change where shopping happens, and how PayPal Ads is responding with Storefront Ads

This is just one part of a fascinating conversation

🎧 Listen to the full episode → https://www.kevel.com/podcast

4 months ago 0 0 0 0
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🔓 Episode 1 of Unlocking Retail Media is live.

James Avery talks with Dr. Mark Grether from PayPal Ads about the power of PayPal’s transaction graph, how AI will move purchases off-site, and what it takes to scale a modern ad business.

Listen → https://www.kevel.com/podcast

4 months ago 0 0 0 0
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Wayfair is going all-in on AI—from discovery to personalization to service. This week’s #KevelNewsletter breaks it down, plus insights on travel media networks, Reddit’s Interactive Ads, and Estée Lauder’s new AI commerce push with Shopify.

www.linkedin.com/pulse/ai-makeover-kevela...

4 months ago 0 0 0 0
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The key’s about to turn.... 🔑

Big conversations are about to begin...

Unlocking Retail Media with James Avery launches Tuesday, 18 November, bringing you candid conversations with the people shaping retail and adtech innovation.

Here’s your first glimpse of what’s to come👇

Stay tuned! 🎧

4 months ago 0 0 0 0
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🎙️ Something big is coming to your feed. 

We're launching Unlocking Retail Media — a podcast for the people building, scaling, and solving problems in retail media, financial media, and ad tech.

Stay tuned. We're going live soon.

5 months ago 1 0 0 0
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💡AI is rewriting retail media — a $750B shift you can’t ignore.

This week’s Kevel Newsletter unpacks the trends + partnerships reshaping the space.

👀 Read & subscribe: www.linkedin.com/pulse/retail...

5 months ago 0 0 0 0
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Something big is unlocking... 🔐

New ideas. New voices. New conversations.

Stay tuned — you won’t want to miss this.

5 months ago 0 0 0 0
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Retail media is changing fast. Brands need one place to manage campaigns.

Our partnership with Skai makes this possible giving advertisers unified access to Kevel-powered retail media networks alongside Amazon and Walmart.

https://bit.ly/4hHTN8m

5 months ago 0 0 0 0
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💰 Venmo as ad space? PayPal is moving into retail media with post-payment ads.

Plus: AI ad standards, curated marketplaces, rural retail media, and the future of in-store networks.

Read more - www.linkedin.com/pulse/venmo-vibes-kevela...

5 months ago 0 0 0 0
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This week’s Kevel newsletter is live!

We cover:
• Marriott’s media network launch
• Retail media’s path to 2030
• The role of stores in commerce media
• Fresh insights from Kevel’s server-side eBook

Catch up here ⬇️

www.linkedin.com/pulse/marriotts-stay-tis...

6 months ago 0 0 0 0
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We’re thrilled to be shortlisted for the
@digidaymedia.bsky.social Awards in TWO categories.

1️⃣ Best E-Commerce Technology
2️⃣ Best Sell-Side Programmatic Platform

Big thanks to our customers and partners—your support makes this possible.

🚀 Let’s go! #RetailMedia #AdTech #DigidayAwards

8 months ago 0 0 0 0
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🎧 Spotify is leveling up podcast ads with programmatic access.
🛒 Retail media + agencies = a shifting dynamic.
🤖 AI search is changing the marketing game.
📉 Legacy ad platforms? Still a drag.

Get the latest insights here
www.linkedin.com/pulse/podcast-profits-ke...

8 months ago 0 0 0 0

🫶Exciting News! Kevel has been named as one of the Top Most Loved Workplaces® for Young Professionals in 2025!

We’re passionate about fostering a culture of learning, inclusion, and impact because loving where you work should be the norm, not the exception.

mostlovedworkplace.com/top-most-lov...

8 months ago 0 0 0 0
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✈️ United’s Kinective Media is turning travel touchpoints into ad gold. This week’s Kevel newsletter also covers IAB’s Gaming Framework, DoorDash’s retail media moves, and Cannes Lions insights.

Check it out!

www.linkedin.com/pulse/first-class-conten...

#AdTech #RetailMedia

8 months ago 1 0 0 0
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How DoorDash is evolving its retail media arm as ad revenue grows The ads division just acquired ad-tech startup Symbiosys for $175 million and is introducing new artificial intelligence tools for restaurant brands. 

DoorDash’s $175M acquisition of Symbiosys signals where retail media is headed: offsite, AI-powered, and omnichannel.

Retailers need tech that simplifies cross-channel ad management—exactly what we built with The Retail Media Cloud®.

8 months ago 1 0 0 0
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How 2 Large Retailers Approach In-Store and Out-of-Store Retail Media Albertsons and Dollar General pros explore RMN imperatives at PG’s GroceryTech event

🛍️ Retail media’s future is omnichannel—online and in-store.

Albertsons & Dollar General are leading the way.

At Kevel, The Retail Media Cloud® helps unify digital + physical ads into one seamless ecosystem.

Is your network ready?

🔗 progressivegrocer.com/how-2-large-...

9 months ago 0 0 0 0
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Cloudflare launches a marketplace that lets websites charge AI bots for scraping | TechCrunch Cloudflare is launching a new marketplace that reimagines the relationship between publishers and AI companies.

Cloudflare's new “Pay per Crawl” marketplace is a big step for fair value exchange online—publishers can finally get compensated when AI uses their content.

At Kevel, we believe that when you create value, you deserve a share.

More from @techcrunch.com
techcrunch.com/2025/07/01/c...

9 months ago 0 0 0 0
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Cloud Control Ad Tech Insights Cloudflare’s AI Bot Marketplace The story: July 1, 2025, Cloudflare launched a private beta of its new marketplace, “Pay per Crawl,” a bold initiative that allows website owners to charge AI bots for scraping their content. Publishers can now set individualized rates for AI crawlers

Retail media’s heating up 🔥

🧠 Cloudflare’s making moves in AI content monetization
📊 2025 ad spend forecasts just shifted
🌴 Cannes Lions brought the glitz and the insights

We unpack it all in this week’s Kevel newsletter. Catch up here ⬇️

9 months ago 1 0 0 0
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📩 Just dropped: This week’s Kevel Newsletter!

From #CannesLions 2025 highlights to the live sports streaming wars, plus:
🤖 AI’s next chapter
🛒 Retail media under pressure
📦 The tech gap in sponsored products
Stay ahead. Subscribe now!

#RetailMedia #AdTech

https://bit.ly/3G6r6DX

9 months ago 0 0 0 0