If it gets too much this festive season, we’ve got you! 👃🧠💪💛
---> https://f.mtr.cool/qroognnjez

#killavanilla #toomuchsugar #addedsugars #addedsugar #lesssugar

📢 It’s tomorrow!

Don’t miss the chance to hear our Director General, Nicholas Hodac, explain how our sector has reduced average #addedsugars in our #SoftDrinks across Europe over the past two decades (an average 33.6% #SugarReduction since 2000!).

The unintended consequence of #AddedSugars

Sugar reduction is a good message but what do you think will happen?

The CPG solution - sell more sweet foods 🍪🍮🍨🍭🍬🍫
✔️Artificial Sweeteners
✔️Novel Sweeteners

✅ The healthier solution - develop a taste for less sweet foods less often