Analyst Relations | 1903 PR 1903 PR connects partners to analysts who develop and distribute market reports and consult buyers on purchasing decisions.

Analyst Relations 101: Share big news with analysts first and give them the full story. Early, open briefings build trust, help them explain your company accurately, and ensure your message lands the right way. bit.ly/4plIDsH

#AnalystRelations #MarketInfluence #StrategicComms

Industry Analyst Relations: The untapped growth engine B2B Tech marketers can’t afford to ignore - CCGroup

Analysts influence vendor credibility more than your content, media, or events.

Yet most B2B tech marketers still aren’t investing in Analyst Relations - leaving trust, and competitive edge, on the table.

#B2BMarketing #AnalystRelations #TechMarketing

Who will I be seeing this week at #KubeCon? Let me know and let's meet up!

Also, be sure to stop by the @dynatrace.com booth (1120) and if you are a #journalist or #analyst attending, send me a DM so I can invite you to breakfast ;)

#KubeConNA #analystrelations #Dynatrace

The other day, a wicked smart AR pro asked me a question that stopped me mid-conversation.

"Is Gartner going to get into the journalism business?" 🤔

Hmm… sounds provocative, but it’s not far-fetched.

Link to the Lusher Advisory research note in comments

#ARchat #AnalystRelations

AR Engage Live 2025 | ARInsights Register Now – It’s Free! Days Hours Minutes Seconds Join fellow analyst relations professionals for two days of dynamic learning, strategic networking, and real connections that drive...

Here is the AR Engage Live event page where you can learn more and register.

www.arinsights.com/ar-engage-li...

#AREngageLive #AnalystRelations #ARchat #AI #AnalystFirms

LinkedIn Login, Sign in | LinkedIn Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

Event link

#ARchat #AnalystRelations

www.linkedin.com/events/talki...

Advisory Analysts Are Not Consultants: The Subscription Model Explained Gartner is Doomed!... The “Broken Business Model” Edition

Link to the Lusher Advisory research note.

#ARchat #AnalystRelations #AnalystBusinessModel

lusheradvisory.substack.com/p/advisory-a...

What do AR pros really think about firms outside the Big 3?

We’ve heard mixed views on QKS Group: credible analysts, a “research mill,” or something in between. That makes QKS the perfect case study to kick off this series on analyst perceptions.

Survey link in comment

#ARchat #AnalystRelations

See how Databricks delivers same-day analyst RFI turnaround – powered by AI

How? Databricks' AR Intelligent Assistant (ARIA) handles 90% of RFI drudgery, freeing AR teams for strategic 10% that shapes market positioning.

Free webinar - 9/30/25 - Link in comment

#ARchat #AnalystRelations #AIforAR

#archat #analystrelations #arcommunity #follow5friday | Carter Lusher Follow 5 Friday – Here are five wicked smart AR pros to follow This week’s theme is “nominated by Crystal ‘The AR Whisperer’ Golightly” Listed in alphabetical order. 1) Sarah Flury, Global AR Ope...

The LinkedIn post already has a vigorous chat going about these wicked smart AR folks.

Also has their titles and links to their profiles.

Join the conversation!

#ARchat #AnalystRelations #ARcommunity

www.linkedin.com/feed/update/...

Invite to Lusher Advisory webinar with Databricks AR team about their AR Intelligent Assistant (ARIA) AI-powered tool - discussion and demo.

See how #Databricks delivers same-day analyst RFI turnaround – powered by AI

Lusher Advisory webinar hosted by Carter Lusher w/ Databricks Sonya Vargas for demo, discussion, Q&A of ARIA (Analyst Relations Intelligent Assistant).

9/30/25 - 9 am PDT. Details See comment.

#ARchat #AnalystRelations

🚨 Join me on the Lusher Advisory webinar: “Analyst News Roundup – Earnings Season Edition“ to find out.

What do you think? Bring your thoughts and join in the conversation.

🗓 Thursday, August 7 | 🕗 8 am PDT | 5 pm CEST | 8:30 pm IST| ⏱60 minutes

🔗 Registration link in comments

#AnalystRelations

🚨 Contract Jujutsu: AR’s Underutilized Weapon in Negotiations

Analyst firm pushing for quick & very early renewal with extended lock-in? Smart AR pros don’t rush to sign—they negotiate with leverage.

New - Lusher Advisory: The AR Playbook - Contracts & Procurement # 1

#ARchat #AnalystRelations

A Tech Pro's Perspective on Progressive Mastery and "The Overview" As a tech professional, I've learned to appreciate innovation and strategic vision across industries. As a long-time music fan, particularly of progressive artists like Alan Parsons and Steven Wilson,...

My latest article explores the progressive artistry of Steven Wilson's new album "The Overview" and draws analogies to innovation in tech, even connecting it to analyst relations.

#AnalystRelations #Tech #Innovation #Strategy #ProgressiveThinking #MusicAnalogy

www.linkedin.com/pulse/tech-p...

🚨 Forrester Research’s 3rd largest investor slashes holding by nearly 50%

Forrester’s investor downsizing is a data point not to be ignored

⚠️ AR Pros: What’s Your Next Move?

#ARchat #AnalystRelations

lusheradvisory.substack.com/p/blackrocks...

🚨 Forrester Research's 4Q 2024 Earnings – Is This AR's Strategic Inflection Point?

💡Eight consecutive quarters of influence metrics erosion demands AR’s engagement reassessment.

Dig Deeper... lusheradvisory.substack.com/p/forresters...

#ARchat #AnalystRelations #Forrester #Gartner

📈#Gartner’s Q4 2024 Earnings – GTS Sales Hiring Accelerates to new high

$4 Billion GTS Research Contract Value Milestone

🚨 Implications for vendor industry analyst relations:
Gartner continues to grow its influence… relentlessly.

www.linkedin.com/feed/update/...

#ARchat #AnalystRelations

Surviving the Tech Wasteland: An Analyst Relations Strategy Inspired by Frostpunk The tech world can feel like a desolate wasteland, where companies struggle to survive amidst fierce competition, rapid technological advancements, and unpredictable market shifts. It's a bit like Fro...

Analyst Relations (AR) can be your survival guide, drawing inspiration from the game #Frostpunk.

Learn how to:

- Forecast the storms
- Secure vital resources
- Build a resilient infrastructure
- Maintain hope and morale

#analystrelations #AR #ARchat #strategy #survival

I'm pleasantly surprised by the interest and validation that sharing my AR insights on my platforms has generated. While market-specific initiatives might differ, based on technology, a lot of the business aspects remain the same across the board.

#AnalystRelations #Business

The Analyst Whisperer: Who is the Ideal AR Professional? A Follow-Up to "Analyst Relations: Has It Earned Its Seat at the Strategy Table?", "Analyst Relations in the Age of AI: Opportunities and Challenges", and "Working Smarter, Not Harder: Prioritizing AR...

Analyst Relations... It's more than just building relationships with analysts! 😎

www.linkedin.com/pulse/analys...

#analystrelations #AR #ARChat #ARprofessional #Strategy

Working Smarter, Not Harder: Prioritizing AR Activities for Maximum Impact A Follow-Up to "Analyst Relations: Has It Earned Its Seat at the Strategy Table?" and "Analyst Relations in the Age of AI: Opportunities and Challenges" In my previous articles, I established the stra...

Working Smarter, Not Harder: Prioritizing AR Activities for Maximum Impact www.linkedin.com/pulse/workin...

#analystrelations #AR #strategy #AI #techleadership #prioritization #impact #Gartner #IDC

Analyst Relations in the Age of AI: Opportunities and Challenges A Follow-Up to "Analyst Relations: Has It Earned Its Seat at the Strategy Table?" In my previous article, we explored the evolving role of analyst relations (AR) and its growing importance in the tech...

Analyst Relations in the Age of AI: Opportunities and Challenges www.linkedin.com/pulse/analys...

#analystrelations #AR #strategy #AI #techleadership #prioritization #impact #Gartner #IDC

Analyst Relations: Has It Earned Its Seat at the Strategy Table? Introduction In the ever-evolving world of technology, staying ahead of the curve is paramount. Analyst relations (AR) has emerged from its tactical shell, becoming a strategic linchpin for technology...

Analyst Relations: Has It Earned Its Seat at the Strategy Table? www.linkedin.com/pulse/analys...

#analystrelations #AR #strategy #AI #techleadership #prioritization #impact #Gartner #IDC

Analyst Relations: It's More Than Just Briefings
I've been diving deep into the world of Analyst Relations (AR) lately, and some insights I've gathered:

#analystrelations #AR #strategy #AI #techleadership #prioritization #impact #Gartner #IDC

The Value of Early Analyst Engagement for Startup Marketing Success - Enterprise Strategy Group Joining a startup is exciting. You get to bring a new product or service to market that solves customer problems. Success depends on focusing the internal team on creating a unique offering that serve...

I am often asked about when #startups should engage with industry analysts, so I wrote this blog post about how we at Enterprise Strategy Group help startups with product market fit #PMF and #GTM strategy
#cybermarketing #startupmarketing #analystrelations
www.techtarget.com/esg-global/b...

So I finally got to catch my breathe and think about the year ahead (inspired by @carterlusher.bsky.social). Thought I'd share how I see the #analystrelations world evolving for AR pros and analysts alike. Its going be an interesting one for us all & I look forward to taking this journey together!

2025 Is WEEELLLL underway! To all my fellow #analystrelations pros - I see you!

Hi AR pros and analysts, Of the larger firms it seems like IDC has the early lead in Bluesky participation. Likely do the example of @matteastwood.bsky.social.

Am I missing any analysts that need to be added to the analyst list?

#ARchat #AnalystRelations

Saying hello on Bluesky. Left Twitter, Facebook etc bit thought I'd try this out. Hello to #ar folks #analystrelations

Benedict Evans' must-read 2024-25 tech analysis is here! 🎯"AI eats the world" ✨

✅Pro tip for AR teams: Incorporate these insights into 2025 planning. Expanding beyond traditional analyst viewpoints strengthens your strategic advisory role

www.ben-evans.com/presentations

#ARchat #AnalystRelations