Budweiser reveals backstage secrets — and it's always on the rider - Budweiser is celebrating its authentic connection to the industry with its latest campaign, created by Africa Creative.

🎤 No egos, just Bud.
@budweiser.bsky.social just dropped real backstage riders from iconic gigs & guess what’s always on the list? 🍺
From headliners to hidden green rooms, Bud’s been there…
#BudweiserBackstage #OnTheRider #BeerAndMusic #BackstagePass