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Exactly a year ago since local radio station Radio Vanessa became the media partners of Unia Racibรณrz. As a result of the partnership, Unia receive more exposure in the media through RV's website and radio broadcasts, while RV got to be Unia's sleeve sponsor. ๐Ÿ”ตโšช๏ธ #UniaRacibรณrz #SportsBiz #digisport

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Tim moved from a league partnership of 25 years with Serie A to club specific sponsorships. Tim is about dreams of the youth and women empowerment, so it made perfect sense for them to have a sponsorship deal with AS Roma's youth team and women's team. Tim's office is in Rome. #SportsBiz #digisport

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Signorini worked on Inter Milan's first sleeve partnership, where they agreed a deal with Ebay. Funnily enough, the partnership debuted against Napoli who had a sleeve partnership with Amazon. #SportsBiz #digisport

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Great webinar with Matteo Signorini of AC Milan, courtesy of Diego Valdes @ SBI Barcelona. It's quite a few years since I last registered for one, so it was great to be back. It offered lots of interesting insights regarding approaches to acquiring sponsorship. #SportsBiz #digisport

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Unia Racibรณrz's revamped online shop is up and running and it looks fantastic, mirroring that of a professional football club. They're technically at amateur level but they have a great range of merchandise on offer. ๐Ÿ”ตโšช๏ธ #UniaRacibรณrz #SportsBiz #digisport #RazemTworzymyUniฤ™

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Interesting that Nawrocki vetoed the crypto bill and the Lechia Gdaล„sk got a crypto sponsor on the front of their shirt. May be just a coincidence and would hope that it's not a case of a conflict of interest. #Ekstraklasa #SportsBiz #digisport

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Unia Racibรณrz - Oficjalna Strona Oficjalna strona klubu piล‚karskiego Unia Racibรณrz. Aktualne informacje z ลผycia druลผyn Raciborza.

Some great Unia Racibรณrz #digisport statistics for 2025.

The official website (uniaraciborz.eu), was viewed 76,000 times and visited by over 22,000 users.
The Facebook page was visited 5M times, with the number of followers increasing by 24%.
Outside ๐Ÿ‡ต๐Ÿ‡ฑ, Unia's SM accounts are most popular in ๐Ÿ‡ฉ๐Ÿ‡ช๐Ÿ‡ฌ๐Ÿ‡ง๐Ÿ‡ณ๐Ÿ‡ฑ๐Ÿ‡จ๐Ÿ‡ด.

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A little refresh for 2026.
#SportsMarketing #Digisport

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I'll also add that Freiburg (@scfreiburg.com) are another club to have completely abandoned X. The Baden-Wรผrttemberg teams proving its a great region with the clubs having values. Freiburg is another great city in itself having visited in 2014. #SportsBiz #digisport

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I was just thinking how great it would be if we saw the reintroduction of the Anglo-Italian Cup. In my opinion, there would be greater interest compared with its previous incarnation due to the fact they have better tools to promote it on SM. It could easily replace the EFL Trophy. ๐Ÿด๓ ง๓ ข๓ ฅ๓ ฎ๓ ง๓ ฟ๐Ÿค๐Ÿ‡ฎ๐Ÿ‡นโšฝ๏ธ #digisport

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It's pretty cool to see that @werder.de are very active on Bluesky and also operate both English (@en.werder.de) and Spanish (@es.werder.de) accounts. They're one of a few teams who are getting ahead of the trend and growing their fanbase. ๐Ÿ‘ #Bundesliga #SportsBiz #digisport

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Scunthorpe are very active on Bluesky with match posts and graphics. Why oh why can't #Notts make the step? Especially when I'm sure the Danish owners' values align more with Bluesky than Twitter/X. ๐Ÿคทโ€โ™‚๏ธ #SportsBiz #digisport

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EA Sports, it's NOT in the game โ˜น๏ธ #digisport

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It's a shame that #EAFC25 never added #WEURO2025 for the tournament along with the nation teams of Denmark, Italy, and Poland. One positive is that they've added face scans to the vast majority of Polish players for the club teams in the game. I think only missing three. #SportsBiz #digisport

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Is this a first?

Sports team leadership uses the term 'playing content' to describe the matches they play.

And they're not necessarily talking about televised games either.

It is still an 'emotive' and, imo, weak word

#SMsports #Digisport

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This post by Minnesota United's official account has received a lot of attention. Mainly because David Beckham called it 'disrespectful'

It is but, at the same time, fans will love it.

#SMSports #Digisport

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Preview
Serie A get ahead of the curve with new Reddit partnership Who will be next?

With the news that Italyโ€™s Serie A now has an official Reddit account, I had a look at what that means and how sports teams have used the platform in the past (spoiler: not very well).

#SportsMarketing | #DigiSport

onlrl.co/qi4yut

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Well played #Knicks.

#Severance

#Digisport

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I really like this pre-match email from MK Dons. I think there's a template here that more clubs should follow to ensure their emails are useful.

Firstly, a link through to a written match preview and interviews about this game.

#SportsMarketing | #DigiSport

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Great seasonal content from Werder Bremen, illustrating the potential that Bluesky has for sports teams who make the move to this platform. #Bundesliga #SportsBiz #digisport

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Sheffield Wednesday are on Bluesky now and providing lots of content. #digisport

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I present another update for the football clubs across Europe. The additions include a number of Austrian teams as well as Swiss giants FC Basel and Czech champs Sparta Praha. #digisport #SportsBiz
go.bsky.app/FMDFt1K

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Bluesky offers a chance for sports teams to be innovative and even change their approach to that used on Twitter. Especially if they weren't that active on that platform previously. So I'm surprised more teams, like football clubs, aren't joining faster. #digisport

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Actually, I completely missed this a few days ago, but French club Lyon are arguably the biggest club yet to join Bluesky. #Ligue1 #digisport

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Interesting that @werder.de have come off X. First major sports club to do so? #SMSports #DigiSport

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Whereโ€™s the #SportsMarketing and #Digisport people then?

Always after the community.

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:: LDAW Graphics :: // The Story So Far ๐ŸŽจ

#sports #sportsdesign #graphicdesign #footballdesign #growth #graphicdesign #sportsmarketing #digisport #sportsbiz #sportsbusiness

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Had a few new followers at once so assuming thereโ€™s a Starter Pack around somewhere.

If there is, would someone please send me the link? Want to see who else is on here in the #SportsMarkering space.

Used to use #Digisport a lot but thatโ€™s pretty much died off.

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Great seeing @loverugbyleague hit a whopping 80 THOUSAND likes on Facebook! Only going to get better too! #DigiSport https://t.co/wRd13DMBoP

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Preview
Super Bowl XLVI Gets a Social Media Command Center Super Bowl XLVI Gets a Social Media Command Center

Super Bowl XLVI Gets a Social Media Command Center mashable.com/2012/01/21/super-bowl-xl... via @mashable #digisport

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