I've seen this happen and it's wonderful when it does - when a publisher is truly excited about a book, and united in their enthusiasm, it really can move the dial. #ipgsc
Thank you to the whole @independentpublishersguild.com team for a wonderful day of learning, networking and snacking (one can’t learn on an empty stomach, after all) today at the #ipgsc. You are all so welcoming and it’s always great to see you!
It's a wrap at our 2026 Spring Conference! Huge thanks to our speakers, chairs, sponsors and everyone who came #ipgsc
Closing off today with some positivity: the value we perceive for books is enduring, the emotional connection we have with books is not going anywhere..
The readers are out there - “The challenge is only to meet the readers where they are”
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“Vinyls have been growing steadily for 18 years, books have huge social respect”
Traditional formats still have incredible value
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“You have to go where the audiences are” - Bruce looks at the growth of audio and advices that publishers should be more influenced by consumer experiences rather than business models
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Nowadays, most people are going to social platforms to consume content coming from outside their friends network
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What works on social media is authenticity, first person perspective, unique tone of voice, all things that are innate to books
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What can publishers learn from tech on how to captivate audience’s attention?
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Closing this brilliant day at #ipgsc with a reflection of today’s Attention Economy from published author and tech leader Bruce Daisley
Final session of the Spring Conference is with tech leader and author Bruce Daisley. There's so much competition for people's attention now, but books still have a big place. 'From an outsider's perspective there's still plenty in the positive column' #ipgsc
Round of applause at #ipgsc when Bruce Daisley says he left Twitter before it became X and has never worked for Elon.
We end the session with some thought provoking interactive exercises that inspire us to reflect on management challenges and the vision we have for ourselves as managers 💡
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Clarity in communication and setting expectations can be challenging, especially when dealing with a culture change and needing to adapt your style of communication - Andrew faced this when moving from the US to UK
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Effective management deliver strategy and help shape the strategy, boosts morale and productivity, and investing in management skill leads to stronger teams and helps future proof the industry
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We of course couldn’t miss the next session on How to be a Brilliant Manager with Andrew Stanley, chaired by our very own Abigail Barclay
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Amanda Ridout at @boldwoodbooks.bsky.social - "We know that in the US consumers love our content [...], and all I can do as a publisher is to urge people to look at the US library market..." she says, along with some lovely recommendations for Ingram Content Group services - #IPGSC
Breakout session on US library sales with Jacqueline Sells and Carolyn Morris @ipsuk.bsky.social, Stephanie Anderson of the New York Public Library and Amanda Ridout @boldwoodbooks.bsky.social. Some eye-catching stats on the size of the public and academic library networks #ipgsc
It’s not just librarians facing these challenges, it’s also booksellers and retailers, archives and museums, and academic researchers
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These challenges seem to happen at educational transition points (ie. entry into Reception/P1 and Year 7/S1) and mainly instigated by parents or guardians
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A lot of book ban challenges in the UK are around gender and sexuality. School librarians noticed it wasn’t systematic but more about books that had received media attention
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We hear a lot about this topic in the US, but the UK has its own recent history of book bans, from school librarians forced to resign to attempts to remove transgender books in children’s sections in the UK, this phenomenon is growing here too
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From international growth, to UK book bans and publishers’ response - hearing from Dr. Alison Hicks from @ucl.ac.uk
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Top tips from our panel for how publishers can work with booksellers - including by sharing passion for books. Bea Carvalho of Waterstones: ‘Bookselling is all about word of mouth… pass on that enthusiasm to us so we can pass it on to our booksellers and they can pass it on to our customers’ #ipgsc
Three more stimulating breakouts at our Spring Conference now - on bookselling, book bans and AI-related law, licensing and policy #ipgsc
Top tips for successful marketing and publicity from Viviane Basset of Quarto. 'You can be creative without having a big budget - but you really need to understand the book and the audience... it's all in the prep' #ipgsc
7. Make the most of the available data 📊 See what books are selling where
8. Have a POD strategy to maintain demand in markets that are a long way from home
9. And combine it with a strong digital strategy 🎧 audio and fiction drive most of trade international growth!
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4. Keep an eye on global online retailers (Adlibris, Bol., Thalia, and of course Amazon)
5. Book Fairs! Make the most of your time at international book fairs, plan in advance and get cultural insights from different people
6. Find the right local partner 🤝
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Some top tips for international success:
1. Travel ✈️ you need to get out there and understand international markets first-hand
2. Subscribe - keep in touch with other markets through news outlets (including best seller lists)
3. Be aware of current exchange rates
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Keeping in mind that 1.5bn readers in the world are English speakers, with huge numbers in India and Nigeria for example - markets of which we are barely scratching the surface
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