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#
Hashtag
#IdentityCTA
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My comments were flat.
Then I shifted to identity-based CTAs.
Result: comments ↑2.5x.
Here’s the breakdown 🧵
#BELMethod #IdentityCTA

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CTAs don’t stick because they’re clear.
They stick because they’re personal.
Here’s how to design identity-based CTAs 🧵
#BELMethod #IdentityCTA

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