Kansas hearing spotlights proposed dementia-care certification to curb misleading memory-care marketing Supporters say HB 23-70 would curb misleading advertising and protect families by creating a state dementia-care certification and public registry; providers warn vague language and enforcement could reduce access and create operational burdens without clearer standards.

A proposed Kansas bill aims to create a state-certified dementia-care designation to protect families from misleading marketing, but concerns over vague language could hinder access to crucial services.

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