From Custom Stickers to Labubu-Style Charms
Personalized Accessories Named 2025 Product of the Year in Promotional Products TREVOSE, Pa., Dec. 25, 2025 /PRNewswire/ — Personalized accessories – from custom stickers and pins to collectible Labubu-style charms – have been named Counselor’s 2025 Product of the Year, reflecting a major shift in the promotional products industry toward hyper-personalized expression and culturally relevant design. The Advertising Specialty Institute (ASI®, asicentral.com) serves a network of 25,000 suppliers, distributors and decorators in the $26.6 billion promotional products industry. Counselor magazine, the industry’s top news source for more than 70 years, selects a Product of the Year that illustrates a key […]