Kristin is also on Twitter: @Krior #MCC15uia
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Final paper now: What does multimodality do to the child’s perspective of children’s literature? by Kristin Ørjasæter #MCC15uia
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Did Elise publish her work presented already? #MCC15uia
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For german speakers: There will be a handbook paper by John Bateman on the distinction of mode/medium soon http://www.degruyter.com/view/product/185175 #MCC15uia
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3) Media shape institutional practices and may lead to a cultural change #MCC15uia
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Elise’s conclusion: 1) mode and medium share materiality - to some extent; 2) media matter for social practices with text #MCC15uia
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RQs concern the semiotic work: how to go from reception to production? Which modes are used? #MCC15uia
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With regard to modes and media in mandatory assignments (new topic now!), written language is still the dominant mode #MCC15uia
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Digitally mediated app adds a further layer to the communicative actions while ‚reading‘ the book #MCC15uia
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Difference to 1st degree media lies in the initial response process. Communication is pseudo-dialogical in picture books. #MCC15uia
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Picture book app is a medium of 3rd degree by synthesizing the book through digital technology. But is it just adding the digital? #MCC15uia
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Elise’s suggestion: Discuss this in terms of affordances and distinguish between modal, technological and medium affordances #MCC15uia
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It’s the practices of use that influence the distinction „even if the semiotic resources are exactly the same“ - but they’re not! #MCC15uia
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It’s not an either-or distinction here, I’d say. There is of course a new medium, but there are also new texts in the medium #MCC15uia
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Question: is the tablet app a new text or a new medium? #MCC15uia
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Example: Reading picture books in two media (printed book vs. ipad) #MCC15uia @SuminZhao
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3rd degree: synthesize previous media through digital technology - integrate media of 1st and 2nd degree #MCC15uia
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2nd degree: Reproduction technology spreading media of first degree - Recording technologies, making exact copies #MCC15uia
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1st degree: Communication from a present body - Media are limited to space, they happen in the same situation #MCC15uia
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To make the distinction clearer, Elise refers to Klaus Bruhn Jensen’s degrees of media #MCC15uia
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But: „production may become design modes“ (Kress/van Leeuwen 2001) - not quite a distinction any more. #MCC15uia
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Media are not supposed to function semiotically! #MCC15uia
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Kress/van Leeuwen already point out that meaning is carried by material resources - that’s a difference to being a medium! #MCC15uia
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Medium, in contrast, has the potential for (inter)acting with texts. It’s a technology that enables communication (Jenkins) #MCC15uia
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Elise: the basic potential of texts is to produce meaning. It’s according to Halliday/Hasan a semantic unit #MCC15uia
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Her RQ: How do media shape and frame multimodal meaning-making? How are (multimodal) textual practices facilitated by media? #MCC15uia
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Elisa points out that after 15 years of multimodal research we are still struggling with the distinctions between text and media #MCC15uia
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Last day of #MCC15uia, final plenary: Elisa Seip Tonnessen and Meaning-Making in the Interfaces between Modes and Media
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Running out of time, Martin ends with a short plea for analyzing more intermodal relations #MCC15uia
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I am wondering how it is actually possible to describe musical semantic frames… #MCC15uia
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