💬Hot on the heels of the Tom Fishburne Monday #marketoon is always the quote
This week it's this on the "Human in the loop"
"And when #AI makes mistakes, customers tend to blame the company, not the algorithm." 🎯
AI continues to provide a rich seam
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📣Yep, it's not a Monday without an Tom Fishburne
#marketoon
Marketoonist: "Human in the Loop" cartoon
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🗨️Of course it's not a Monday #marketoon from Tom Fishburne without a quote. The gen stuff🥱
“Researchers, media, & marketing experts have been selling us the exact same generational twaddle for over fifty years now…It’s astrology." - Bob Hoffman
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📢Yep, not a Monday without a Tom Fishburne #marketoon
There are always so many lessons to learn that extend beyond the marketing function
Marketoonist: "Brands Chasing Youth" cartoon marketoonist.beehiiv.com/p/marketooni...
And I have to follow up a Monday #marketoon with a fave quote
This is it
"The greatest return comes not from the AI tools themselves, but from a strategic focus on the quality of internal platforms, the clarity of workflows, and the alignment of teams."🎯
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📢Yep, it's not a Monday without Tom Fishburne #marketoon and #AI is the gift that keeps on giving when it comes to topics to focus on.
Of course it's hot
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💬And it's never a Monday #marketoon from Tom Fishburne without a favourite quote which is hard this week.
I plumped for this
Ian Whitworth once described AI-generated content as "infinite words nobody wants."
Harsh but there's some truth in it
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📢Yep, it's not a Monday without a Tom Fishburne #marketoon
All about
Marketing strategy, the real stuff
Powerpoint 'by the yards'
#AI work slop
Sound familiar? 👇
Lessons beyond the marketing function
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💬Obviously it's not a Tom Fishburne Monday #marketoon without a quote
"Don't let it (#AI) be a replacement. Otherwise you're just going to be a boring lemming." - Axios CEO Jim VandeHei 👇
Marketoonist: "5 Stages of AI Adoption" cartoon marketoonist.beehiiv.com/p/marketooni...
📢Oh yes, it's Monday and that means it's time to share Tom Fishburne Monday #marketoon, & on the right day too!
🚲🧠What will AI be for you? That's the question today
#AI #Tech
Marketoonist: "5 Stages of AI Adoption" cartoon marketoonist.beehiiv.com/p/marketooni...
💬And it's not a Monday #marketoon, even on a Tuesday, without me picking a fave quote
It had to be this
"With any Gen. AI outputs, we always have to watch out for what Greg Kihlstrom termed "confident nonsense."🎯
#AI
"Customer Personas" cartoon marketoonist.beehiiv.com/p/marketooni...
📢Oh yes, it's never a Monday, even on a Tuesday, without an Tom Fishburne #marketoon
Loving learning the history of a persona & the lessons to be learned on using them 🎯👇
Never too late to tweet it out
Marketoonist: "Customer Personas" cartoon marketoonist.beehiiv.com/p/marketooni...
💬Hot on the heels of the Tom Fishburne Monday #marketoon even though it's a Tuesday, is the quote
"A diverse team can polish an idea and make it stronger. Silo thinking can sand the edges and make the idea weaker." - Tom 🎯👇
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📢Yep, it's not a Monday, even when it's a Tuesday, without an Tome Fishburne #marketoon
Yesterday's was the "Innovation Funnel" cartoon
Worth a look as always 👇🎯
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🗨️My fave quote from this week's Monday #Marketoon
"The real game changer comes from starting with a solid strategy and then figuring out what tactics make sense to execute that strategy." - Tom Fishburne 🎯
"Decades of Marketing" cartoon marketoonist.beehiiv.com/p/marketooni...
📢It's never too late to share Tom Fishburne Monday #marketoon even on a Wednesday
A wise, consistent voice of reason in an increasingly weird place
As usual, the lessons extend beyond Marketing
"Decades of Marketing" cartoon marketoonist.beehiiv.com/p/marketooni...
It's not a Monday without a Tom Fishburne #marketoon
This seems very apt especially on LinkedIn at the mo'
"I've learned that continuity is more valuable than going viral. There's no "one weird trick." And social media metrics are mostly empty calories." 🎯
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It's not a Monday without an @tomfishburne #marketoon quote / thought
I personally prefer simplicity over unnecessary smartification
"When so many smart products seem to be jumping the shark, .. there's an opportunity for brands to go the other way."🎯
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🗨️It's not a Monday without a Tom Fishburne #marketoon & a quote which has to be
“You can present consumers with too many acceptable choices, creating paralysis in place of decisiveness.” - Rory Sutherland, Vice Chair, Ogilvy UK
"How To Shop Online" marketoonist.beehiiv.com/p/marketooni...
Yes, it's not a Monday without a Tom Fishburne #marketoon
This one nails the many sides of #AI
tech enabler, creator or efficiencies, generator of work for others downstream, slop creator etc etc
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📣Yep, it's not a Monday without the arrival of a Tom Fishburne Monday #marketoon
Bots
Captcha - who knew what that stood for?
Humans
Customer/sales impact
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Gosh has Tom Fishnburne on the Monday #marketoon been reading my mind
This was exactly my recent customer service experience with Yodel
Totally inaccessible from the outside despite their 'high tech' approach
AI risks being another barrier to entry
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🗨️Can't have a Tom Fishburne Monday #marketoon without a quote
And it's from Dave Trott pre AI,
"Content is seen as just stuff. The stuff that goes into the space that’s there to be filled…"
which is impacting the perception of content
&
Trust 📉
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🚒🧯Yep, it's never a Monday without a Tom Fishburne
#marketoon
Always creative and resonates beyond the marketing function
Marketoonist: "Content, Content, Content" cartoon
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💬Hot on the heel of the Monday #marketoon from Tom Fishburne is the quote that lands with me
Today it's “Despite our best efforts, they will always hallucinate. That will never go away.”- Amr Awadallah ex Google
"AI Hallucinations and Reliability" marketoonist.beehiiv.com/p/marketooni...
📣Yep, it's not a Monday without a Tom Fishburne #marketoon
It's good to see #AI being written about with a sense of realism 🤖😶🌫️
Too much is surface and sales for my liking
Marketoonist: "AI Hallucinations and Reliability" cartoon marketoonist.beehiiv.com/p/marketooni...
📢totally tired from work so even though it's never Monday without a Tom Fishburne #marketoon
It's most definitely Friday and this certainly nails it
#AI
Marketoonist: "Buzzword-First Strategy" cartoon marketoonist.beehiiv.com/p/marketooni...
“Buzzword-First Strategy” - new cartoon and post marketoonist.com/2025/06/buzz...
A strategy has to be more than buzzword-deep.
#marketing #cartoon #marketoon
📣It's never a Monday....even a long weekend, bank holiday Monday without a Tom Fishburne #marketoon
Nails it on the AI ones as usual
"Garbage in, garbage out"
Falling trust in data
Data credibility & "credible nonsense"👇
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🤔Busy week...so it's a very, very late, it's not a Monday without a Tom Fishburne #marketoon
How AI isn't always gathering customer intelligence for the end company
Be careful marketeers, know your #AI tool onions
Interesting as always.
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