How Vodafone Idea Can Tune in to Growth As part of my writing on Brandology – the art and science of building brands – I decided to explore some of the thorny issues concerning certain sectors of the Indian economy. After airlines, I wrote about the telecom industry in my previous blog post and the kinds of policy reforms we must see in order for the industry to grow along with the Indian economy.

My thoughts on how Vodafone Idea can turn its business around through a diversified marketing strategy.

#VodafoneIdea
#MobileTelecom
#MarketSegmentation
#RelaunchBrands
#BusinessSolutions
#BroadbandInternet