Rebranding as Uisce ÉIreann has proven effective in helping the organisation evolve and adapt to growth, growing from 9 offices to 91 locations.
Focusing on the organisation's purpose.
Ultimately, the brand strategy is working to ensure that water is respected and protected.
#PRIIConf25
Leverage teams and internal experts to tell the special and technical stories.
Ensure you are clear on the many audiences you need to communicate to (including internal).
Align communications across channels.
#PRIIConf25
Simplifying complexity, focus and measurement - including media monitoring and analysis.
Orlaith Blaney @orlaithblaney.bsky.social Communications and Corporate Affairs Director on clarifying and building the Uisce Éireann brand.
#PRIIConf25
We are title sponsor of the @priiie.bsky.social National Conference at Croke Park today
Brilliant to meet clients and colleagues. Come say hi 👋🏻
#PRIIConf25
The immense scale of the cyber attack required fast response with communication.
Getting out immediately with public messaging around reassurance, work around, crisis management systems, supports from security services.
#PRIIConf25
Paul Reid reflecting on steering @hselive.bsky.social through successive crises:
1. Be factually honest
2. Keep decision making moving - you can't get it perfectly right all the time
3. Keep your message simple
#PRIIConf25
The panel discussing X.
Challenges include increasing activity from bots, misinformation and negative engagement.
Still used by organisations that need to inform communities but general use scaled back.
Instagram becoming a popular channel for corporate accounts.
#PRIIConf25
Trudi McDonald, Head of Corporate Communications Fáilte Ireland on the value of community engagement and using local ambassadors to tell authentic and special stories. All supported by Fáilte Ireland teams working in communities.
#PRIIConf25
Gardaí combatting this with misinformation alerts to avoid risk to communities. Media responsive in repeating these alerts further reinforcing the message.
#PRIIConf25
Community trends are common for all: The trend of authenticity and telling the unusual or specialist stories of your organisation, people, culture drive impact.
The trend of misinformation is a challenge with serious consequences. #PRIIConf25
Manini Mnintshana of Dignity Partnership on empowering migrants and the need to showcase stories, encouraging collaboration with businesses and driving supports.
#PRIIConf25
Andrew McLindon, Dir Communications An Garda Síochána on the importance of getting the Garda message out over agitators in crisis scenarios alongside communicating on long-term messaging. Getting internal buy in for the combination of content themes is vital.
#PRIIConf25
Great insights into building community in the physical and digital worlds from organisations with so many positive but sometimes negative subjects to manage. Balancing the long and short term needs of audiences - which may quickly change - is critical.
#PRIIConf25
"Trust is our most valuable currency... The way we communicate matters so much."
Concern teams working hard to continue to engage with dignity to comments and communicate the need for @concernworldwide.bsky.social's work
Dominic Crowley, CEO
#PRIIConf25
Conflict, fragility and climate crisis driving needs while donors are reducing contributions drastically. 'Collectively creating the perfect storm" .. "Cutting aid makes the world more unsafe" - Dominic Crowley, CEO @concernworldwide.bsky.social #PRIIConf25
Communication is ever more important in a time of competitive attention economy and a decline in global humanitarian funding.
Shining a light on the continuing need to share development stories and the incredible work continuing and growing. #PRIIConf25
Dominic Crowley CEO of @concernworldwide.bsky.social sharing the origin of Concern, born of empathy and the power of storytelling at #PRIIConf25 Begun in response to the crisis in Biafra 1960s, inspired by the role of communication in telling these stories.
Opening with Paul Hand, ESB. President of @priiie.bsky.social
Delighted to support the conference and inspired by the brilliant agenda.
#PRII #PRIIConf25
PRII National Conference 2025 Truehawk Media
Just two more days until the Public Relations Institute of Ireland PRII National Conference 2025 exploring Transformation and Trust: Communicating for impact in a disrupted world.
👉 Click on lnkd.in/eDt2hxb6 for further details and to register now!
#PRIIConf25 #MediaIntelligence
How do we build trust in a disrupted world?
Hear from Orlaith Blaney, Executive Director, UisceEireann, at #PRIIConf25!
📅 23 Oct | Croke Park
🎟 Register: www.prii.ie/ems-event-ca...
At #PRIIConf25, @paulreiddublin, Strategic Business Advisor, will share lessons from managing a cyber attack during COVID—a masterclass in resilience & communication.
📅 23 Oct | Croke Park, Dublin
🎟️ Register now: www.prii.ie/ems-event-ca...
Speaker Alert!
Stephen O’Leary, Founder of @Olytico, joins #PRIIConf25 to ask:
“Reddit: The most trusted social network in Ireland?”
Don’t miss this deep dive into digital trust & influence.
📍 Croke Park | 🗓️ Oct 23
Register now www.prii.ie/ems-event-ca... – spots filling fast!
Keynote Reveal!
Join us at the PRII National Conference 2025 on 23 Oct @CrokePark.
Hear from:
Dominic Crowley, CEO Concern Worldwide
Simon Baugh, Chief Exec UK Govt Communication Service,
Register now: www.prii.ie/ems-event-ca...
#PRIIConf25 #Comms #Leadership #Networking
Exciting news! Truehawk Media is the Title Sponsor of the #PRIIConf25.
Truehawk Media, Ireland’s media intelligence experts, delivers top-tier media monitoring, research, and analysis across print, broadcast, online, and social platforms.
🗓 23 Oct | Croke Park, Dublin.
