Celebrating 87 Years of Shinjuku Lion Building with a Special Beer Festival Join the 87th anniversary festivities at Shinjuku Lion Building, featuring special beer offers and a chance to win great prizes, from April 13 to 17.

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Experience Cherry Blossom Viewing at Japan's Oldest Beer Hall in Ginza Sapporo Lion introduces 'Hanami Beer Hall' at Ginza's historic beer venue from March 9 to April 13, blending traditional brews with seasonal festivities.

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Celebrate Autumn at Japan's Oldest Beer Hall with Music and Beer! Join the celebration of autumn in Japan's oldest beer hall, featuring a stunning fall decor and live concerts from October 14 to November 25, 2025.

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