The Funnel Issue Weekend Reading (November 21, 2025): Is the funnel dead or not? We've been taught in marketing school to build a standard lead funnel, but is it dead?

Is the marketing funnel dead?
It’s a maybe …

open.substack.com/pub/richardd...

#marketing #shoppermarketing #advertising

Pulp convierte los característicos manteles de menú en un nuevo espacio de comunicación de marca Titulada “Manteles Infiltrados”, se trata de un proyecto con el que la marca emplea este elemento presente en las mesas

La campaña “Manteles Infiltrados” de Pulp es un ejercicio magistral de observación cultural y presencia estratégica en el momento de decisión.#BrandStrategy #InnovaciónDeMarca #ConsumerExperience #MantelesInfiltrados #BrandCulture #shoppermarketing www.mercadonegro.pe/marketing/pu...

How grocers can level the playing field against Walmart in e-commerce Now that Walmart expects its online division to turn a profit this year, it’s time for grocers to find their niche to hold onto their omnichannel customers.

Walmart expects its online division to turn a profit this year, it’s time for grocers to find their niche to hold onto their omnichannel customers #grocery #shoppermarketing #mobilizingshoppers www.grocerydive.com/news/walmart...

🔥 ¿Sabes Cómo Impactan los Mapas de Calor en TradeMarketing? 🔥

#Marketing #ShopperMarketing #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer #MapasDeCalor

Heat Up Your Brand: Summer is the Season for Prize Promotion Marketing As temperatures rise and holiday plans take shape, summer presents a unique opportunity for brands to connect with consumers in powerful and memorable ways. The season is synonymous with freedom, fun,...

With the sun returning, maybe it's time to think about how you can warm up to customers, old and new! Heat up your marketing campaigns this summer with a prize promotion; whether it be a sizzling BBQ, designer sunnies or an exotic getaway!

#prizepromo #marketing #shoppermarketing #summermarketing

🧐 ASÍ Entiendes MÁS al SHOPPER

#Marketing #ShopperMarketing #Ecommerce #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer

📌 La CLAVE de una Compra

#Marketing #ShopperMarketing #Ecommerce #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer

Best Ways to Use Holiday and Travel Prize Promotions in Shopper Marketing - Prize Professionals In today’s competitive retail environment, brands are constantly innovating to capture the attention of consumers and drive meaningful engagement. One particularly effective tactic is incorporating ho...

Ever fancied winning a holiday for buying a case of cola? Or a chocolate bar? Apparently a lot of people do! Travel prize promotions are an increasingly popular #shoppermarketing technique to get products off of shelves. See how to best use travel #prizepromotions.

#marketing #digitalmarketing

📌 Tú Compras por Impulso
¿Qué tipo de compras hay en marketing?

#Marketing #ShopperMarketing #TradeMarketing #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer

Unlocking the Power of On-Pack Promotions - Prize Professionals At Prize Professionals, we’re dedicated to helping brands unlock the full potential of on-pack promotions. With our innovative solutions, expert guidance, and unwavering commitment to success, we’ll e...

On-pack promotions not only have a tangible and physical impression on consumers - with an added digital journey your brand's marketing can reach places it never could before. Get your marketing in-store without going through the front door! #onpack #onpackpromotions #shoppermarketing bit.ly/onpack

TikTok - Make Your Day

🧐 ¿Tu Ecommerce Hace Esto?

#Marketing #ShopperMarketing #Ecommerce #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer

👉🏻 vm.tiktok.com/ZMku11PHb/

2025 Retail Seasonal Promotions Marketing Calendar 2025 Retail Calendar; key marketing holidays, seasonal events and micro occasions for your brand’s promotional calendar. This tool helps you map out priorities for 2025

Our Retail Seasonal Promotions Marketing Calendar for 2025 is here! 🗓️

Check out these key national and international holidays, seasonal shopping windows, and some interesting micro-occasions to consider while planning #marketing promos this year. bit.ly/423xlRr #ShopperMarketing

Prize Professionals - How to Get A Successful Promotion Campaign Plan Started A successful prize promotion campaign relies on thorough planning. Without a clear plan, even the most engaging concept can stumble into unforeseen challenges, from logistical issues to legal complica...

Behind every great #prizepromotion is a great plan. A rushed or mishandled campaign that misses the mark can easily tarnish a brand, while a well-thought out promo idea could take it to new heights. See why we always plan for the worst outcomes, but also for the best.

#shoppermarketing #promotions

🛍️ ¿Dónde Empiezan las Compras?

#Marketing #ShopperMarketing #TradeMarketing #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer

📌 Aquí Terminan la Compras 🛍️

#Marketing #ShopperMarketing #TradeMarketing #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer

Mattel is partnering with Universal to promote its Jurassic World products. To participate, consumers are encouraged to upload their receipts for a chance to win one of 4 trips to Universal Studios.

See details here: bit.ly/41dIm29
#ReceiptData #ShopperMarketing

WK Kellogg Co. is running a gift-with-purchase program where consumers can upload a photo of their receipt for two (2) participating Kellogg’s® Special K® cereals for a $10 digital reward.

Check out the live promotion here: skactivewear.com/Home
#ShopperMarketing

Snipp Interactive Inc. announces that it held its annual general and special Meeting of shareholders (the "Meeting") on Friday, December 6, 2024.

Read our press release for details. bit.ly/3ZvjD6G

#CustomerLoyalty #ShopperMarketing

Discover how predictive analytics companies analyze #ShopperMarketing data from diverse sources to create data-visualization dashboards that track market and competitor data for personalized marketing campaigns. bit.ly/3CRC51O

Why Google Shopping turned holiday gift-giving into a game show A campaign around the friendly competition of gifting also includes ads with Dwyane Wade and Gabrielle Union, and Charli XCX and Troye Sivan.

#MobilizingShoppers - Fun game show that recommends holiday gifts in an engaging way vs. the typical QVC or morning show Steals and Deals. #omnishopper #shoppermarketing #engaging

📌 La Información Genera CONFIANZA

#Marketing #ShopperMarketing #TradeMarketing #Shoppers #retailmarketing #MarketingTips #MarketingManager #MarketingExpert #Marketer

One key area of #ShopperMarketing being impacted by #AI is promo fraud management.

Many companies—including Snipp—leverage AI to detect fraudulent activities, optimize promo strategies, and ensure the integrity of #LoyaltyPrograms. bit.ly/3CRC51O

📌 El Punto de Venta es Importante

#Marketing
#TradeMarketing
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#MarketingManager
#MarketingExpert
#MarketingEstratégico #EstrategiasDeMarketing #MarketingMentor
#ShopperMarketing

Snipp Interactive Inc. announces its financial results for the three months ended September 30, 2024 (Q3 2024) and the nine months ended September 30, 2024.

Read our press release for details. bit.ly/41fyTr8
#CustomerLoyalty #ShopperMarketing

Prize Professionals - How Print Promotions Still Get Great Results In Our Digital World Print promotions are invaluable tools for creating excitement, fostering engagement, and leaving a lasting impression in prize promotion marketing campaigns. By utilizing creative and tactile print el...

When it's time to generate a new marketing campaign idea, does it immediately jump to digital? Without considering print promotions and their tangible, real-life impacts, your campaign might be missing out. Sometimes all it takes is a shelf wobbler! #printpromotion #shoppermarketing #prizepromotions

Don't watch the clock; do what it does. Keep go...”
~ Sam Levenson

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