#SportComm

While golf is often seen as elitist, postcards were an egalitarian medium. They democratized access to golf’s imagery, offering a broad audience a glimpse into the sport and its aspirational culture. #SportComm

A collage of vintage postcards featuring golf scenes and illustrations. They include comic portrayals of a golfer stuck on a fence, an ornate illustration of a woman on a long dress golfing, and even two possums carrying clubs and golfing.

At this year’s NCA in New Orleans, I’m taking a short break from #InoculationTheory and presenting “Postal Sport Communication: Vintage Golf Postcards,” a rhetorical analysis of how early 20th-century postcards intersected with sport, tourism, and visual communication. #NCA2024 #SportComm #NCA24