Why Higher Ed Leaders Must "Know What They Don’t Know" About Marketing Higher ed leadership marketing doesn’t require expertise in every tactic—but it does require asking the right questions.

You don’t have to be a marketing expert to lead like one. 🎯
Bart Caylor breaks down key insights for higher ed leaders:
🧠 Ask better questions
💬 Build trust (but verify!)
🤖 Use AI like a pro

#HigherEdLeadership #UniversityMarketing #MarketingStrategy #BartCaylor #KnowWhatYouDontKnow

Why Higher Ed Leaders Must "Know What They Don’t Know" About Marketing Higher ed leadership marketing doesn’t require expertise in every tactic—but it does require asking the right questions.

You don’t have to be a marketing expert to lead like one. 🎯
Bart Caylor breaks down key insights for higher ed leaders:
🧠 Ask better questions
💬 Build trust (but verify!)
🤖 Use AI like a pro

#HigherEdLeadership #UniversityMarketing #MarketingStrategy #BartCaylor #KnowWhatYouDontKnow

Why Higher Ed Leaders Must "Know What They Don’t Know" About Marketing Higher ed leadership marketing doesn’t require expertise in every tactic—but it does require asking the right questions.

You don’t have to be a marketing expert to lead like one. 🎯
Bart Caylor breaks down key insights for higher ed leaders:
🧠 Ask better questions
💬 Build trust (but verify!)
🤖 Use AI like a pro

#HigherEdLeadership #UniversityMarketing #MarketingStrategy #BartCaylor #KnowWhatYouDontKnow

What strategies are you implementing to boost your university's digital presence? 🌐 Engaging online platforms can attract students globally. Share your thoughts! #DigitalEducation #UniversityMarketing bppe.consulting/edtalk/importance-of-a-s...