Startup Obituary : Essential Essential Products: The Rise and Fall of Andy Rubin’s Smartphone Vision. Inside the PH-1’s Bold Design, Record-Breaking Funding, and the Corporate Missteps That Doomed a Silicon Valley Unicorn

👎 Bad camera at launch
🧩 No app ecosystem
📣 No marketing muscle
📦 Weak carrier support
That’s how unicorns die.
🔗 startupobituary.com/p/essential
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