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One CRM. One system. Total control.

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Shesha, a WhatsApp Chatbot for Linking Household Contacts to Tuberculosis Treatment or Preventive Therapy in South Africa: Design and Development Background: Literature on the development of mHealth tools for public health interventions is scarce. This scarcity creates a knowledge gap, and new tools may repeat the mistakes of past implementations. Objective: In this paper, we describe how we developed Shesha, a WhatsApp-based chatbot designed to facilitate linkage-to-care for household contacts of TB patients. Shesha facilitates linkage by providing TB test results, TB and preventive therapy information, nudges, reminders, and personalised support to promote linkage to care. We developed the Shesha to address the human resource capacity challenges posed by South Africa’s new universal TB testing and tuberculosis preventive treatment (TPT) policies. Methods: We applied a design thinking framework with seven phases: empathise, discover, define, prototype, build and launch, improve, and evaluate. The process started with gathering insights from TB contact tracing studies and consulting with global and local experts to address the challenges of universal TB testing and TPT. Based on these findings, we defined the core functionalities of Shesha and incorporated the Health Belief Model (HBM) to encourage health-seeking behaviour. In collaboration with the developers, we developed the WhatsApp-based chatbot. We selected WhatsApp for its wide accessibility and user-friendliness. Results: We successfully developed and launched the Shesha in September 2023, with implementation expected to continue until March 2025. Early user acceptance revealed that users generally valued the information provided on the tool regarding TB and TPT; however, they required ongoing engagement to link to care. Ongoing evaluations, guided by the RE-AIM framework, will assess the tool’s impact on reducing community health worker workloads and improving linkage-to-care. Conclusions: Documenting the development of mHealth technologies is crucial for guiding future projects and improving health interventions. In our study, frameworks like design thinking and the health belief model aligned the Shesha with user needs and programmatic goals. Comprehensive documentation may help assess the chatbot’s performance and guide future improvements, supporting scalability and efficiency in mHealth interventions across public health settings.

JMIR Formative Res: Shesha, a WhatsApp Chatbot for Linking Household Contacts to Tuberculosis Treatment or Preventive Therapy in South Africa: Design and Development #TBcare #mHealth #digitalhealth #WhatsAppChatbot #publichealth

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Experience the power of a WhatsApp Chatbot! 🤖💚
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WhatsApp Marketing: How to do WhatsApp Marketing in 2025 Learn how to boost customer engagement and drive business growth with WhatsApp Marketing. This ultimate guide covers strategies, best practices, and tips to effectively leverage WhatsApp for business ...

The Ultimate Guide to WhatsApp Marketing for Businesses
www.wappbiz.com/blogs/whatsa...
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How Conversational Marketing Tools Are Beneficial for Business in 2025 Conversational marketing tools are a type of technology that enables live interactive communication with customers on digital channels. These tools allow businesses to interact with their customers on...

Top 8 Conversational Marketing Tools to Boost Customer Engagement in 2025
www.wappbiz.com/blogs/conver...
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How to Fix Common Mistakes in Conversational Marketing in 2025 There are many common mistakes in conversational marketing that companies make that restrict the true power of conversational marketing. So, let’s analyze together these common mistakes in conversatio...

Are You Making These Common Mistakes in Conversational Marketing in 2025?
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www.wappbiz.com/blogs/common...

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20 Effective WhatsApp Marketing Strategies for Business Success Develop an effective WhatsApp Marketing Strategies to boost engagement, reach more customers, and drive business success. Start optimizing your campaigns with proven techniques today!

WhatsApp Marketing Strategy: Top 20 Effective WhatsApp Marketing Strategies for Business Success in 2025
#WhatsAppMarketing #businessgrowth #CustomerEngagement #WhatsAppChatbot #MarketingStrategies #digitalmarketing #Wappbiz #marketing

www.wappbiz.com/blogs/whatsa...

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WhatsApp newsletter: How to Create a Newsletter on WhatsApp WhatsApp newsletters are a strong medium for businesses to engage their followers by sending regular updates, offers, or critical information directly over WhatsApp.

How to Create, Send, and Use WhatsApp Newsletter to Grow Your Business in 2025
#WhatsAppMarketing #WhatsAppNewsletter #businessgrowth #CustomerEngagement #WhatsAppChatbot #marketingautomation #Wappbiz

www.wappbiz.com/blogs/whatsa...

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How to integrate Google Calendar with WhatsApp in 2025 Learn how to integrate Google Calendar with WhatsApp to send automated event reminders, updates, and invitations using tools like Wappbiz.

How to integrate Google Calendar with WhatsApp in 2025
www.wappbiz.com/blogs/integr...
#WhatsAppMarketing #GoogleCalendarIntegration #CustomerEngagement #BusinessAutomation #WhatsAppChatbot #Efficiency #Wappbiz #DigitalTransformation

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How to Integrate Airtable with WhatsApp in 2025 Learn how to integrate Airtable with WhatsApp to automate messaging, streamline workflows, and boost your marketing campaigns effortlessly.

How to Integrate Airtable with WhatsApp for Smarter Marketing Automation in 2025
#WhatsAppMarketing #marketingautomation #airtableintegration #WhatsAppChatbot #CustomerEngagement #businessgrowth #digitalmarketing #Wappbiz

www.wappbiz.com/blogs/how-to...

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What is WhatsApp Chatbot Automation? 8 Benefits with Examples Explore the top 8 benefits of WhatsApp chatbot automation with examples, enhancing customer support, efficiency, and boosting business growth.

What is WhatsApp Chatbot Automation? 8 Benefits with Examples

#WhatsAppChatbot #WhatsAppMarketing #BusinessAutomation #CustomerEngagement #DigitalMarketing #Wappbiz #leadgeneration

www.wappbiz.com/blogs/whatsa...

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What is WhatsApp Business Manager? Benefits & Access Guide 2025 WhatsApp Business Manager is a one-stop solution for businesses to develop, deploy, and manage WhatsApp campaigns, their analytics, and integrations with WhatsApp Business API

Struggling to keep up with endless customer messages?

👉 www.wappbiz.com/blogs/whatsa...

Let your WhatsApp do more than just chat. Let it convert.

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What is the importance of Business Communication in 2025 The importance of business communication lies in fostering productivity, teamwork, and growth. Clear exchanges drive success within and outside an organization.

Why Business Communication Matters More Than Ever in 2025 💬

👉 www.wappbiz.com/.../importan...
#BusinessCommunication #whatsappmarketing #WhatsAppChatbot #CustomerEngagement #automation #Wappbiz #businessgrowth #leadgeneration #WhatsApp #businessman #WhatsAppChatbot #growthstrategy

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📱 SMS vs 💬 ચેટમિત્ર WhatsApp Chatbot

📊 ઓપન રેટ
SMS: 20%
WhatsApp: 90%+

✅ ફોટા, વીડિયો, બટન્સ
✅ રિયલ-ટાઈમ સપોર્ટ
✅ વૈશ્વિક પહોચ

📲 હવે સમય છે સ્માર્ટ માર્ગ અપનાવવાનો!
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