This is the second essay in my series on “gym ethnography and sociology” for member retention, conflict resolution, launch of new services, or any other problem that is social in nature, requiring a social diagnosis and solution. #gymethnography #gymsociology #gymconflict #fitness

Gym ethnography and gym sociology part 1: member retention | Marilia Coutinho Training Systems My social sciences based argument for why the fitness industry is failing at member retention.

My social science based argument of why gyms are failing to retain their members #memberRetention #gymEthnography #gymSociology

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