A Sankey diagram depicting Apple's financial results for the quarter ending on 6/28/2025. At the top is a header with the Sankeymatic logo & the title "Apple 2025 Q3 Results - Quarter ending June 28, 2025" Apple's total quarterly Revenue was $94 billion. On the input side, that total revenue came from Products ($66.6 billion) and Services ($27.4 billion). On the output side, Revenue is broken up to show Cost of Sales was $50.3 billion vs Gross Margin of $43.7 billion. Within the Cost of Sales flows, a red line representing $800 million in tariff expenses for Products is shown at the top. More expenses are subtracted until the bottom line is reached: Apple's Net Income for the quarter was $23.4 billion. A listing of every labeled flow in the diagram: Revenue: * "iPhone", $44,582 million (M hereafter); "Wearables, Home, Accessories", $7,404M; "Mac", $8,046M; "iPad", $6,581M. Together those add up to "Products", $66,613M. * "Services" revenue was $27,423M. * Products and Services add up to "Apple Net Sales, Quarter ended 2025-06-28", $94,036M. Expenses: * From Net Sales, $50,318M is subtracted as "Cost of Sales", leaving $43,718M of "Gross Margin". * Operating expenses are subtracted: "Research & Development", $8,866M; "Selling, General, Administrative", $6,650M. This leaves $28,202M of "Operating Income". * "Other Expense" of $171M is subtracted, leaving "Income before Taxes" of $28,031M. * Finally "Taxes" of $4,597M are subtracted, leaving "Net Income" of $23,434M.
New Apple diagram showing their latest quarterly results.
Their CFO noted costs increased $800 million because of tariffs. That's highlighted in red.
Visit sankeymatic.com/data/apple/ to see a more interactive version & to make your own variation.
#dataviz #SankeyDiagram #Apple #AAPL #earnings
