#tuesdaytip: if invited on a broadcast interview, ask what the format is (live or pre-recorded, in person or remote, a short soundbite or a fuller interview, 1-2-1 or alongside another guest). Find out who the other interviewees are before you agree to take part. #mediatraining #broadcastinterviews
Posts by Ann Wright
6 types of interview question & how to answer them roughhousemedia.co.uk/6-types-of-i... #pr #mediatraining
Looking forward to our #presentationskills course today for a group of public sector employees who are increasingly have to speak in public and want to build their confidence.
#fridayquote #crisiscommunications "So often when you listen to interviews, the interviewee says "no comment" in response to difficult questions. The problem with this is that it can either sound as if you are hiding something, or as if you agree with the point made."
#tuesdaytips: if you have the choice, always choose a live broadcast interview over a pre-recorded one, as none of what you say can be edited out, so as long as you make your point, you can be sure the audience will hear it.
Despite what most of our media training delegates believe at the start of our courses, journalists are generally not aiming to catch out their interviewees. They're on the hunt for information, packaged up in the most interesting way possible.
roughhousemedia.co.uk/journalists-...
#mediatraining
#fridayquote: "Use examples, anecdotes and stories to illustrate your key messages and bring them to life." Graham Fitzgerald, Rough House Media
Today we're running a panel facilitation training course for one of our membership-body clients. We'll be working with her to learn how to prepare for a panel discussion, how to introduce guests, how to ensure a lively discussion and how to handle audience questions . #panelmoderation.
How to write a #charity crisis plan #crisismanagement #charitypr roughhousemedia.co.uk/why-every-ch...
#tuesdaytip: When you're sending a pitch or press release, consider how your subject line/headline will appear in an email browser, either on a phone or laptop. You may only see 5 words - so make those words count. The journalist needs to know what the story is without having to open the email.
Do you want to know how to "Grab the Headlines"? Sign up for our media & press release masterclass for the Chemical Industries Association on 26 May. It's open to non-members & there's more information & booking links on the CIA website. cia-online.org.uk/Training-and... #mediarelations
How do you "find your voice? What indeed, does that even mean? That was a topic of a talk given by the lovely Martine Croxall for members of the International Securities Lending Association (ISLA). Here are her insights
roughhousemedia.co.uk/finding-your...
#presentationskills
#tuesdaytips In a TV interview, look at the presenter/reporter if they are there in person, and at the lens if it is remote/virtual.
Do you want to know how to "Grab the Headlines"? If so, sign up for our Chemical Industries Association media & press release masterclass on 26 May. It is open to non-members, and there is more information and booking links on the CIA website. cia-online.org.uk/Training-and... #mediarelations
#fridayquote - You can't beat a bit of Winnie the Pooh's wisdom: "It is more fun to talk with someone who doesn't use difficult words but rather short, easy words like: "What about lunch?"'
Looking forward to running a smart video training course today for 12 members of staff at a governmental arms-length body. #mobilefilming #smartvideo
Today I'll be guiding a group of junior PRs through the dos and don'ts of press releases, including what makes a good story, what makes a good headline - and why your pitches could be rejected. #PRCAtraining
#tuesdaytip: if invited on a broadcast interview, ask what the format is (live or pre-recorded, in person or remote, a short soundbite or a fuller interview, 1-2-1 or alongside another guest). Find out who the other interviewees are before you agree to take part. #mediatraining #broadcastinterviews
We’re running a virtual #mediatraining course for one of our long-standing clients, a membership body.
We frequently media train charity spokespeople to help get their message across effectively. #Mediatraining has benefits beyond simply when giving interviews - here are 10: roughhousemedia.co.uk/charity-pr-1...
#fridayquote: "Put it before them briefly so they will read it, clearly so they will appreciate it, picturesquely so they will remember it and above all, accurately so they will be guided by its light." Joseph Pulitzer. This quote is applicable for writing, giving interviews & presentations.
Today we're running a #panelskills masterclass for a group of 20 women in finance. The masterclass is being hosted by their membership body, which wants to working to build their skills and confidence when speaking at events.
#tuesdaytip imagine your brain is a giant filing cabinet of information, which could be potential answers to questions in an interview. The more you prepare in advance, by considering the points you want to make & how to illustrate them, the easier it will be to find the correct answer.
It's generally accepted that spokespeople should avoid saying "no comment". But what should you say instead?" Here are 16 alternative phrases to get you started.
#mediatraining #crisiscommunications
#fridayquote: "When things go wrong, the natural human tendency is to hope, firstly that it's not your fault, and secondly, that it will all simply go away if you shut your eyes for long enough. Both hopes are wrong and they cause untold damage." Alistair Campbell
Increasingly, clients are asking us for training to give you confidence on camera, to create social media content or give TV interviews. We create tailored training, sharing techniques to banish nerves, give a polished performance & make you comfortable when you speak on a video. #mediatraining
#mediatraining - all our courses are structured around role-play - delegates do a series of interviews in different formats. This enables them to grow their skills and confidence through plenty of practice.
#tipstuesday: Before any broadcast interview, make sure you watch or listen to the programme so you know the style, the interviewer you’re talking to and the format of the interview.
Many organisations face situations with the potential to spiral out of control & become a PR disaster. Here are five tips to help you deal with this. roughhousemedia.co.uk/how-to-manag... #crisiscommunications
#fridayquote: "One of the tests of leadership is the ability to recognise a problem before it becomes an emergency." Arnold Glasow #crisiscommunications