From ambition to action.
Thank you to everyone who joined our"Europe’s Circular Future" event on April 21st where the key calls to action appeared to be Collaboration; Harmonisation; Competitiveness.
#40yearsofSFPE
🌍 Happy World Health Day!
Steel for packaging helps keep food safe, nutritious, and long-lasting. Its strength and barrier properties protect food from contamination, extend shelf life, reduce waste, and support consistent access to healthy products.
#SteelforPackagingEurope #WorldHealthDay
Steel’s rigidity and barrier properties make it one of the most reliable ways to keep products safe over long periods. From infant formula to paints, aerosols and preserved foods, it resists pressure, protects contents and maintains integrity throughout the supply chain.
#SFPE #SteelforPackaging
We’re looking forward to the PWS Forum 2026 in Brussels, where policymakers, brands and recyclers will explore how to build a more circular packaging system. We’ll join discussions on permanent materials, high‑performing recycling and how steel’s circularity supports EU goals.
#PWSForum #SFPE
Europe’s packaging landscape is changing rapidly.
On 21 April at Europe’s Circular Future, Susana Solís and Bruno Tobback join EU and industry leaders to explore policy trends, packaging’s role in climate goals, and how to scale recycling across member states.
#SteelForPackagingEurope
1980s steel cans were simple and uniform. Forty years later, the look has totally changed: slimmer shapes, embossing, bold graphics and premium finishes give steel packaging a modern, expressive edge.
#40yearsofSFPE #SFPE #SteelforPackagingEurope #SteelforPackaging #SustainablePackaging
Old Bay is moving back to steel after a stint in plastic - a shift driven by consumers who prefer the original metal format. According to Packaging World, other spice brands are doing the same, valuing steel’s shelf impact, durability and circularity.
#SFPE #SteelforPackagingEurope #Packaging
A coffee brand calling steel “a bank vault for fresh coffee” says it all. Chock full o’Nuts uses steel for strong protection and endless recyclability - and makes it clear on pack.
More brands are choosing steel for exactly that mix of freshness and circularity.
#SteelforPackagingEurope #SFPE
4 decades of circularity.
Steel packaging has spent the last four decades demonstrating how a material can be recycled again and again, retain its strength and support a truly circular system.
#40yearsofSFPE
Steel cans deliver convenience, protection and circularity. This #WorldPulsesDay we’re highlighting how steel keeps pulses shelf‑stable, safe and nutritious - and endlessly recyclable. We’re celebrating with a hearty chickpea stew: www.youtube.com/watch?v=jO2Q...
#SFPE #WorldPulsesDay
Scrap is becoming a strategic EU resource. Steel packaging already contains 67% recycled content, saving CO₂ and energy while feeding high‑quality scrap back into the loop.
Read more: www.steelforpackagingeurope.eu/newsletter-a...
#SFPE #SteelforPackagingEurope
Steel recycling has grown from 34% in 1994 to over 80% today, thanks to better sorting, collection and real‑recycling standards. More progress ahead.
#40yearsofSFPE #Recycling #SteelPackaging
We’re heading to Paris Packaging Week (5–6 Feb)!
Steve speaks at ADF on PPWR, CEN standards and the future of recyclability. See you there!
#SFPE #ParisPackagingWeek #Packaging
It’s our 40th Anniversary! Steve reflects on four decades of promoting steel as a strong, safe and endlessly recyclable packaging material.
#40yearsofSFPE #SFPE #SustainablePackaging
New from The Parliament Magazine: Steve Claus on steel as the benchmark for circularity - with record recycling rates, strong performance and continuous innovation.
Read here: www.theparliamentmagazine.eu/partner/arti...
#SFPE #CircularEconomy #SustainablePackaging
Recyclability is now the top global sustainability driver.
In his latest blog, Steve highlights why clear, evidence‑based claims matter - and how steel delivers with an 82% real recycling rate.
Read more: www.steelforpackagingeurope.eu/blog-post/re...
#SFPE #SteelforPackagingEurope
40 years of Steel for Packaging Europe!
Since 1986, we’ve championed strong, safe, endlessly recyclable steel packaging.
Explore our history and milestones: www.steelforpackagingeurope.eu/40-years-of-...
#40yearsofSFPE #SFPE #SteelforPackagingEurope
The EU is preparing new steel safeguards for 2026 - and they must be stronger.
Global overcapacity has already cost 34m tonnes of output and 90k jobs.
Read more: www.steelforpackagingeurope.eu/blog-post/ou...
#SFPE #SteelforPackagingEurope
Why choose steel-packaged food this Christmas?
Fresh produce spoils fast. Steel lets you plan ahead, avoid last-minute stress, and reduce waste. It’s convenient, portion-controlled, and can be recycled again and again.
#SteelforPackagingEurope
1.3 billion tonnes of food wasted every year.
Steel packaging helps fight this by protecting food from damage and spoilage, extending shelf life, and reducing waste- plus it can be recycled again and again.
#steelforpackagingeurope
Packaging built for the journey.
Steel packaging stands up to impact, stacking, and long-distance transport- keeping products safe without compromise. It’s a natural barrier against light, air, and contaminants, trusted for food, drinks, aerosols, and more.
#SteelforPackagingEurope
Steel packaging makes cooking easier.
No squeezing, less mess, and easy to rinse before recycling - reducing food waste. Plus, steel is one of Europe’s most recycled materials and can be reused again and again without losing quality.
#SteelforPackagingEurope
Steel packaging brings luxury this Christmas.
From gourmet biscuits to fine teas and spirits, steel offers elegance and sustainability. Highly recyclable, strong, and protective, keeping festive flavours fresh.
#SteelforPackagingEurope
Can steel cans support healthier, more sustainable choices? Absolutely.
🎥 Watch the full video: lnkd.in/eqcDF2MU
#SteelforPackaging #Packaging #SustainablePackaging
When it comes to packaging, protection matters.
Steel packaging offers unmatched durability, protecting products from damage during transport, storage and handling. Its inherent properties act as a barrier against light, oxygen and contaminants, helping preserve quality for longer.
#SFPE
It’s the European Week for Waste Reduction.
Worldsteel estimates that 75% of all steel ever produced is still in use today.
ewwr.eu
#EWWR #SteelforPackagingEurope
Circularity is not just about new materials - it’s about making proven materials perform even better within current systems.
Recyclability performance grades under #PPWR will push the entire sector to the next level.
#SustainablePackagingSummit #steelpackaging #circularchampions
Circular packaging must be part of the climate conversation.
As the UN Climate Conference kicks off in Belém, we hope discussions around climate action recognise the role of permanent materials like steel in building a truly circular economy.
#SteelforPackagingEurope #SteelPackaging #Packaging
McKinsey’s 2025 global survey shows that food safety and shelf life are the most important packaging characteristics for consumers across all regions.
Steel packaging supports both performance and sustainability.
Read more: lnkd.in/ddyMMGrJ
#SteelforPackagingEurope
