Europe’s packaging landscape is changing rapidly.
On 21 April at Europe’s Circular Future, Susana Solís and Bruno Tobback join EU and industry leaders to explore policy trends, packaging’s role in climate goals, and how to scale recycling across member states.
#SteelForPackagingEurope
1980s steel cans were simple and uniform. Forty years later, the look has totally changed: slimmer shapes, embossing, bold graphics and premium finishes give steel packaging a modern, expressive edge.
#40yearsofSFPE #SFPE #SteelforPackagingEurope #SteelforPackaging #SustainablePackaging
Old Bay is moving back to steel after a stint in plastic - a shift driven by consumers who prefer the original metal format. According to Packaging World, other spice brands are doing the same, valuing steel’s shelf impact, durability and circularity.
#SFPE #SteelforPackagingEurope #Packaging
A coffee brand calling steel “a bank vault for fresh coffee” says it all. Chock full o’Nuts uses steel for strong protection and endless recyclability - and makes it clear on pack.
More brands are choosing steel for exactly that mix of freshness and circularity.
#SteelforPackagingEurope #SFPE
Scrap is becoming a strategic EU resource. Steel packaging already contains 67% recycled content, saving CO₂ and energy while feeding high‑quality scrap back into the loop.
Read more: www.steelforpackagingeurope.eu/newsletter-a...
#SFPE #SteelforPackagingEurope
Recyclability is now the top global sustainability driver.
In his latest blog, Steve highlights why clear, evidence‑based claims matter - and how steel delivers with an 82% real recycling rate.
Read more: www.steelforpackagingeurope.eu/blog-post/re...
#SFPE #SteelforPackagingEurope
40 years of Steel for Packaging Europe!
Since 1986, we’ve championed strong, safe, endlessly recyclable steel packaging.
Explore our history and milestones: www.steelforpackagingeurope.eu/40-years-of-...
#40yearsofSFPE #SFPE #SteelforPackagingEurope
The EU is preparing new steel safeguards for 2026 - and they must be stronger.
Global overcapacity has already cost 34m tonnes of output and 90k jobs.
Read more: www.steelforpackagingeurope.eu/blog-post/ou...
#SFPE #SteelforPackagingEurope
Why choose steel-packaged food this Christmas?
Fresh produce spoils fast. Steel lets you plan ahead, avoid last-minute stress, and reduce waste. It’s convenient, portion-controlled, and can be recycled again and again.
#SteelforPackagingEurope
1.3 billion tonnes of food wasted every year.
Steel packaging helps fight this by protecting food from damage and spoilage, extending shelf life, and reducing waste- plus it can be recycled again and again.
#steelforpackagingeurope
Packaging built for the journey.
Steel packaging stands up to impact, stacking, and long-distance transport- keeping products safe without compromise. It’s a natural barrier against light, air, and contaminants, trusted for food, drinks, aerosols, and more.
#SteelforPackagingEurope
Steel packaging makes cooking easier.
No squeezing, less mess, and easy to rinse before recycling - reducing food waste. Plus, steel is one of Europe’s most recycled materials and can be reused again and again without losing quality.
#SteelforPackagingEurope
Steel packaging brings luxury this Christmas.
From gourmet biscuits to fine teas and spirits, steel offers elegance and sustainability. Highly recyclable, strong, and protective, keeping festive flavours fresh.
#SteelforPackagingEurope
It’s the European Week for Waste Reduction.
Worldsteel estimates that 75% of all steel ever produced is still in use today.
ewwr.eu
#EWWR #SteelforPackagingEurope
Circular packaging must be part of the climate conversation.
As the UN Climate Conference kicks off in Belém, we hope discussions around climate action recognise the role of permanent materials like steel in building a truly circular economy.
#SteelforPackagingEurope #SteelPackaging #Packaging
McKinsey’s 2025 global survey shows that food safety and shelf life are the most important packaging characteristics for consumers across all regions.
Steel packaging supports both performance and sustainability.
Read more: lnkd.in/ddyMMGrJ
#SteelforPackagingEurope
Steel packaging meets this expectation. It can be recycled again and again without losing its quality. Its magnetic properties make it easy to collect and sort and it is already one of the most recycled packaging materials in Europe.
lnkd.in/ddyMMGrJ
#SteelforPackagingEurope #SteelPackaging
What consumers want from packaging in 2025...
McKinsey’s 2025 global survey shows that while price and quality remain top priorities, 51% of consumers still consider environmental impact ‘very important’ when choosing packaging.
#SteelforPackagingEurope
School lunches don’t need to be a ham sandwich. Steel-packaged foods like tuna wraps or bean salads offer variety, nutrition & sustainability. They extend shelf life & reduce waste, smart choices for busy families.
#SteelforPackagingEurope #BacktoSchool
Welcoming the Danish Presidency of the Council of the EU 2025!
From today, Denmark assumes the presidency of the Council of the European Union, with a programme that highlights climate ambition, competitiveness, digital policy and security.
#Dk25 #SteelforPackagingEurope
Steel packaging is strong and reliable, protecting products and extending shelf life. Durable and fully recyclable, a practical packaging choice.
#SteelForPackaging #Protection #SteelforPackagingEurope #SustainablePackaging #Steel #Packaging #Durable
Steel packaging protects and preserves everything from food to household products. Strong, versatile, and fully recyclable.
#SteelForPackaging #CircularEconomy #SteelforPackagingEurope #SustainablePackaging #Steel #Packaging #Recycling
The EU’s upcoming chromium (Cr VI) restriction means a chromium-free future is near. Ruaidrí MacDomhnaill shows how new chromium-free tech offers safety & performance while boosting sustainability and brand trust. Learn more: www.steelforpackagingeurope.eu/newsletter-a...
#SteelforPackagingEurope
Steel packaging’s recycling rate in Europe is 82%. Recycled steel can become anything - from cans to bikes, car parts, or railway tracks. As a permanent material, it keeps its quality and stays in the circular economy.
#SteelForPackaging #CircularEconomy #SteelforPackagingEurope
Steel food cans are everywhere in Europe, with 98 billion made annually. They offer long shelf life, convenience, and save space, all while supporting sustainability through recycling.
#SteelforPackagingEurope #SteelforPackaging
EU policy is shaping the future of steel packaging - from import safeguards to PPWR.
Metka breaks down what’s next and how we’re working with EU institutions for fair, circular, science-based outcomes.
📘 Read more: www.steelforpackagingeurope.eu/newsletter-a...
#SteelforPackagingEurope
Everyone should visit a waste sorting center to see recycling in action. Thanks Val’Up for the tour - Belgium’s steel recycling is nearly 100%!
Key takeaways: recyclability matters, strong infrastructure is vital, and consumer awareness keeps recycling effective.
#SteelforPackagingEurope
Thinking of swapping cans for multi-layered packaging alternatives with shorter shelf-life, poor recycling and low circularity? Think again.
#SteelforPackagingEurope #Packaging #SteelforPackaging
Spices and oils can lose flavour over time due to light exposure, but steel cans protect them. 🌿🥫
Choose steel packaging to keep herbs, spices & oils fresh and full of flavour, even after months.
www.youtube.com/watch?v=QBLG...
#SteelForPackagingEurope #SteelForPackaging #SortedFood
✅ Longer Shelf Life, Less Waste
Steel packaging extends shelf life without refrigeration, protecting food from light, air, and contaminants.
A longer shelf life means:
Fewer deliveries
Lower energy use
More resilient supply chains
#SteelForPackaging #SteelForPackagingEurope
