Insight from the #LivingRoom study by #RTL around consumption frequency in Europe #CTV
Posts by Mike Shaw
As growing audiences are making womens' sports mainstream and high-reach media assets, the value of association for brands is about to explode - get involved! #WPPMedia #Sports
www.wppmedia.com/news/the-wom...
Interesting take based on #Roku CEO Anthony Wood's comments at Morgan Stanley conference #streaming #CTV
www.stateofstreaming.com/articles/rok...
New, free #CTV training course from trade assocation Go Addressable featuring experts including @eshap.bsky.social now live at goaddressable.substack.com
Punch the monkey is now in Roku City! Everybody welcome here little guy #CTV #Punch #Roku
www.newsweek.com/where-find-p...
Do love the @netflix.com Technology Blog, going into the strategy for how personalised streaming at massive scale is actually delivered #CTV #streaming
netflixtechblog.medium.com
Fun interview series from #MediaLeader featuring Marko Johns from #Seedtag #advertising #leadership
uk.themedialeader.com/318709-2
Is #YouTube TV? Not according to UK media regulator @ofcom.bsky.social and the 2024 Media Act where the platform is not subject to the same obligations as 'Tier 1' services with audiences >500K viewers #CTV #advertising
uk.themedialeader.com/streamers-to...
Whilst #data is great, it carries a non-trivial and increasing cost. Insight from #Roku on how partition semantics is generating significant savings from the tech budget:
engineering.roku.com/reducing-sto...
A timely reminder of what it means to do media planning properly. Expensive to do when AI & platform-led alternatives abound, but too expensive not to for brands that still want to be here in 20 years
#advertising #planning #CTV
uk.themedialeader.com/beyond-the-n...
Roku has announced Patrick Harris as its new SVP of global media revenue, starting March 9.
Harris, who will report to President Charlie Collier, brings over 25 years of experience, most recently as President of Americas at Snap Inc. and 12 years at Meta. https://bit.ly/3OlrUII
The Head of Content at #Roku talking to @thr.com about streaming content segmentation strategies, sports and originals #CTV #AVOD www.hollywoodreporter.com/business/bus...
Great to see Akash from #Roku on stage at #StreamTVShow in April highlighting how designing for #CTV peronalisation facilitates content discovery and drives engagement
europe.streamtvshow.com/europestream...
A good example of the 4-minute 'made for TV' summary of your business for investors from #Roku CEO on @cnbc.com:
www.cnbc.com/video/2026/0...
The full year 2025 results are in for #Roku, demonstrating the opportunity that exists for #CTV platforms
This doesn't feel great #AI
www.bbc.co.uk/news/article...
IPA Census: headcount drops 14.3% at creative agencies...
#advertising #media #marketing
CEO of #BARB outlines the choices facing TV measurement in UK as Google effectively pulls some YouTube transparency #CTV #AVOD uk.themedialeader.com/choosing-the...
Speaking at next week's 'See TV, Differently' event with the Google Ad Manager team in London #CTV #AVOD #FAST
UK ad spend to surpass £50bn for the first time, with #CTV as the fastest-growing media: uk.themedialeader.com/uk-adspend-e...
Recommend the #LightShed team's insight and coverage for anybody involved in #media/#CTV. Latest release are their questions ahead of @netflix.com earnings this evening lightshedtmt.com/2026/01/20/1...
Year end #MediaMind quiz score: 80% not terrible, but it is also my actual job... See media-mind.co.uk for more info on this great UK initiative and how to get involved next year
Caught up with #MediaLeader around #Roku and the UK future of #CTV #advertising uk.themedialeader.com/what-will-de...
Nearly #Oscars season and a great #BBC guide to where to watch the contenders
www.bbc.co.uk/news/article...
I was today years old when I discovered that November 21st was World #TV Day. Happy TVD to all who celebrate
www.thinkbox.tv/why-tv
Search begins for a new CEO at UK TV measurement JIC #BARB as Justin Sampson announces intention to leave after 14 years in post UK #CTV #advertising uk.themedialeader.com/justin-samps...
New Agentic #RTB framework from #IAB Tech Lab, designed to streamline #programmatic #advertising auction processes and reduce latency in #ad delivery: iabtechlab.com/standards/ar...