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Posts by CreatorSquare

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Creator Square Welcome To Focus 360’s Creator Square Focus 360 launched a Content Creator Project in June 2023. And now we have over 40 YouTube creators that cover sports, film, entertainment, sailing, travel, auto…

There's a lotta #draftpick talk right now and fans listen to our #CreatorSquare lineup of expert #sportstalkers! It's a valuable audience. Get in the content! bit.ly/CreatorSquare #nfl

1 week ago 0 0 0 0
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The 2026 Brand Genius Creators: Innovating How to Connect With Audiences Having a good idea is the first step—these influencers and marketers know how to break through.

Congrats to those in the #AdWeek Brand Genius creator spotlight: www.adweek.com/brand-market... ...with the reminder that micro- and mid-sized creators often garner even greater audience engagement and action than the big fish! Ask about our 15 million monthly imps via #CreatorSquare !

1 week ago 0 0 0 0
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New @Spotify data confirms what audio sellers have always known: sound captures attention & delivers on recall. 92% of listeners stop other activity to engage. 76% remember what they hear. At #Focus360, connect brands to those moments through radio, and now video podcasting too w/ @CreatorSquare.

2 weeks ago 1 0 0 0
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Brands are changing how they work w/ #creators: Podcast News Daily says #marketers are doing more long-term partnerships to build relevance & drive measurable #outcomes. It's "a model that aligns with how podcast audiences are built over time." Learn how @CreatorSquare helps via our 40 podcasters!

3 weeks ago 0 0 0 0
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Help Radio Ink Name The Most Influential Women In Radio - Radio Ink Nominations are now open for Radio Ink's 25th annual Most Influential Women in Radio list. Submissions can be made until March 19 at 8p ET.

Time to help #RadioInk name 'Most Influential Women In #Radio'.Given our new hires of the influential Karen Henderson & Becky Pettersen, we know our top choices! Yours? Nom here by 4/17: radioink.com/2026/03/26/m... "

3 weeks ago 0 0 0 0
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Introducing This Year's Gracie Awards Recipients - Radio Ink This year's national-level honorees will be celebrated on May 19 at the Beverly Wilshire Hotel in Beverly Hills, Calif. Local-level honorees will be recognized at a luncheon scheduled for June 16 at…

Congratulations to this year’s Gracie Awards recipients radioink.com/2026/03/23/i... via @radioink

3 weeks ago 0 0 0 0
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To close out #WomensHistoryMonth, we're sharing our #Focus360 'history': two new respected, talented women have just joined the team. Meet Karen Henderson, SVP Sales & Becky Pettersen, Director of Sales Planning now on board to help streamline access to our radio and video podcast lineup!

3 weeks ago 0 0 0 0
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IT WOULD BE A CRIME!...for #brands to miss out on #StrangerStories !
1+million fans can't get enough of this #TrueCrime content. And it's now available through our #CreatorSquare lineup of @YouTube creators.
DM for details. #creators #brandmarketing #videopodcasts

2 months ago 0 0 0 0
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WORLDS COLLIDE 2026: TRAD MEDIA & CREATORS UNITE!

In a series w/ Roku, media cartographer (and our favorite guru) @EShap speaks w/ TV pundits about the shift to #creator prominence. "A billion people watch #podcasts on TV," he says. We saythat this is a great time for brands to get in on our @YouTube podcasters. eshap.substack.com/p/worlds-col...

2 months ago 0 0 0 0
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Study: Radio Can Find New Dollars With Growing OTT Budgets - Radio Ink As CTV spending rises in 2026, Mediaocean data shows radio leveraging OTT and connected TV to offer advertisers a more centralized, measurable buying path.

A RadioInk article suggests #radio be paired w/ #CTV for multi-platform power. This is a strategy we offered via #Focus360 + our #CreatorSquare division. Get the power of audio + the impact of trusted @YouTube creators. Reach audiences where they are. Link in bio.
radioink.com/2026/01/29/s...

2 months ago 0 0 0 0
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Radio Hall of Fame Preps Nomination Window for 2026 Class - Radio Ink The Radio Hall of Fame is accepting nomination suggestions for the 2026 induction class from February 1 through March 31.

Let the #Radio Hall of Fame Nominations Begin! Submit suggestions for the 2026 Class starting today. Um, we have some ideas!... radioink.com/2026/01/29/r...

2 months ago 0 0 0 0
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Streaming advertisers shouldn't ignore #audio advertising! Per Westwood One shared #research, "the profile of heavy audio consumers is a perfect match for the video streaming audience, yet most of the media budgets go to linear TV." Rethink your spend! #Radio is (still) hot! (Focus360 can help.)

2 months ago 1 0 0 0
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Why Radio Starts the Year Strong – Even When the Economy Feels Uncertain Author: Annette Malave, SVP/Insights, RAB January often brings a mix of optimism and caution. Businesses are setting new goals, reviewing budgets, and closely watching economic signals. For adverti…

It's not too late! It's still the "beginning of the year!" Buyers/Planners - a "must read": Why #Radio Starts the Year Strong - Even When the Economy Feels Uncertain www.radiomatters.org/index.php/20...

2 months ago 0 0 0 0
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Now up: #BullpenBanter - officially part of the @creatorsquare360 lineup of video podcasts! Fast-paced & fun #baseball trivia from two energetic hosts who even banter with the pros.
Fans lean in. Brains light up. Brands can be in genuinely sticky content! Reach out: bit.ly/CreatorSquare

2 months ago 1 0 0 0
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Play ball! Hey #brands and fans, catch a couple of guys talking all things @mariners !
We got the #MarineLayerPodcast safe at the #CreatorSquare home! Welcome, TJ Mathewson and Lyle Goldstein! Message us to get in on their game. #podcasting @youtube #creators

2 months ago 0 0 0 0
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Focus 360 Focused Media Solutions

Yes, @CreatorSquare works w/video podcasters. Yes, visuals are powerful. But DYK our parent company #Focus360 sells #RADIO nationwide? #Audio keeps people company while they walk, cook, and especially drive. 9 of 10 minutes in cars are spent w/ AM/FM! Reach people where they are. www.focus360llc.com

3 months ago 1 0 0 0
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We're all on the edge of our seats about which of the Final 8 will make the Big Game. But either way, #JakeAsman will have a seat on #RadioRow! Not too late to get your brand in the game in his @CreatorSquare content! Quick! DM for deets! Or see bit.ly/CreatorSquare

3 months ago 0 0 0 0
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Borrell Associates Expands Focus Toward SMB Marketers. Borrell Associates is expanding its research focus to speak more directly to SMB marketers who are increasingly managing advertising themselves. Founder Gordon Borrell says the move reflects shifting…

"SMBs are increasingly dissatisfied w/ traditional marketing support and are taking matters into their own hands — often inefficiently." So, #Borrell Assoc will also focus on small/midsize business research.
What else helps? Consultative sellers. #Focus360
www.insideradio.com/free/borrell...

3 months ago 1 0 0 0
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‘Good Hang With Amy Poehler’ Wins the First Golden Globe for Best Podcast - Golden Globes Amy Poehler isn’t just a “Good Hang” – she’s the best one of the year. The “Parks and Recreation” and “Saturday Night Live” star took home the Golden Globe for Best Podcast, inaugurating the awards…

#podcasting has arrived. Again. In its 1st #GoldenGlobes congrats to Amy Poehler for winning the the gold statue for #GoodHang. Deserving noms included #ArmchairExpert, Call Her Daddy, The Mel Robbins Podcast, SmartLess and @NPR's Up First Here's to ALL creators. goldenglobes.com/articles/goo...

3 months ago 1 0 0 0
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LinkedIn Pulse

A must-read if you're in marketing: In "The Ups and Downs of #Audio in 2025" Steve Goldstein explains the "ups" of video podcasting and even the "head snapper" about how "#podcasts are moving from phones and laptops to connected TVs." www.linkedin.com/pulse/ups-do...

3 months ago 1 0 0 0
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Happy "World Introvert Day." Yes it's a thing. Where would we be without introverted leaders, small business owners, influencers, and creatives from Rosa Parks to Bill Gates? BUT - we're happy our #CreatorSquare talent puts it all out there! See for yourself (and your brand): bit.ly/CreatorSquare

3 months ago 0 0 0 0
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We've loved working with you, our #radio partners, #creators and brands. Here's to more in 2026!

4 months ago 0 0 0 0
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As big brands flood the podcast ad space, startups are refining strategies to stand out As podcast advertising becomes even more competitive, smaller brands are trying to fine-tune their strategies to best reach their target demo.

Brands & SMBs: great article on the challenges but clear opportunities in smaller shows...especially video podcasts. Our @YouTube line up of creators has been delivering for brands ranging from #Mando to #Chubbies!
Hone your strategy w/ @CreatorSquare
www.modernretail.co/marketing/as...

4 months ago 0 0 0 0
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Full list of 2026 Golden Globe nominees Nominees for the 2026 Golden Globe Awards have been announced. The ceremony, hosted by Nikki Glaser, will take place on January 11 at the Beverly Hilton.

ICYMI (but how could you?) #podcasts are now a category in the #goldenglobes !
Here are ALL the noms: apnews.com/article/gold...
Of course, we think all our @CreatorSquare @YouTube podcast creators coulda been a contender!

4 months ago 0 0 0 0
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AM/FM Radio And Podcasts: Ideal Media Platforms For Cellular Service Providers | Westwood One The “Big 3” cellular service providers (Verizon, T-Mobile, and AT&T) represent the majority of industry revenues and rely on AM/FM radio to build their brands and drive subscriber acquisition.

More good research for "Why #Radio", especially you're a cellular/telecom services company: "Heavy AM/FM radio listeners are 8% more likely than heavy TV viewers to be in market for a new cellular provider (110 index versus 102)."
Get the full story: www.westwoodone.com/blog/2025/12... #Focus360

4 months ago 0 0 0 0
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Brands: per new #IAB Creator Economy Ad Spend Report, U.S. ad spend to reach $37B this year (up 26%, or more than double in 3 years) "as brands increasingly treat creators not just as social media partners but as a full-fledged channel." Reach your audience where they are. bit.ly/CreatorSquare

4 months ago 0 0 0 0
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New #podcast #research from @CumulusMedia and Signal Hill Insights: Smart TVs are a key podcast consumption device: About 76% of regular #podcast consumers listen AND watch via @YouTube!
Whether @CreatorSquare fans are listening and/or watching, #brands can be in content where it's most consumed!

5 months ago 1 0 0 0
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We love #audio (hey, we rep #radio!) AND we also love our @YouTube podcasters and this Cumulus/Signal Hill Insights research:
- Watchable podcasts popularity is surging;
- YouTube's an entertainment search engine;
- Smart TVs are hotter than smart speakers.
cumuluspodcastnetwork.com/cumulus-medi...

5 months ago 1 0 0 0
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Marketers Use Hometown Sports Voices To Reach Engaged Audiences. Sports radio has long been a fixture for fans across the U.S., and Audacy says trusted local hosts can offer advertisers a powerful way to connect with audiences. It’s a

Don't take it from us. But we agree: there's power in Hometown Sports Voices to reach engaged audiences! And we've got it for brands: #radio. + our #CreatorSquare YouTube creators. Tap into trusted sports talkers everywhere and reach audiences where they are:

5 months ago 0 0 0 0
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Per #Nielsen's Media Distributor Gauge, yeah, the streamers and broadcasters gained some yardage with viewers thanks to #NFL and collage ball, but @YouTube remained the most-watched entity in September with 12.6% of total watch time.
Get your brand in our YouTuber's #sports talk with #CreatorSquare.

5 months ago 0 0 0 0