To close out #WomensHistoryMonth, we're sharing our #Focus360 'history': two new respected, talented women have just joined the team. Meet Karen Henderson, SVP Sales & Becky Pettersen, Director of Sales Planning now on board to help streamline access to our radio and video podcast lineup!

Study: Radio Can Find New Dollars With Growing OTT Budgets - Radio Ink As CTV spending rises in 2026, Mediaocean data shows radio leveraging OTT and connected TV to offer advertisers a more centralized, measurable buying path.

A RadioInk article suggests #radio be paired w/ #CTV for multi-platform power. This is a strategy we offered via #Focus360 + our #CreatorSquare division. Get the power of audio + the impact of trusted @YouTube creators. Reach audiences where they are. Link in bio.
radioink.com/2026/01/29/s...

Focus 360 Focused Media Solutions

Yes, @CreatorSquare works w/video podcasters. Yes, visuals are powerful. But DYK our parent company #Focus360 sells #RADIO nationwide? #Audio keeps people company while they walk, cook, and especially drive. 9 of 10 minutes in cars are spent w/ AM/FM! Reach people where they are. www.focus360llc.com

Borrell Associates Expands Focus Toward SMB Marketers. Borrell Associates is expanding its research focus to speak more directly to SMB marketers who are increasingly managing advertising themselves. Founder Gordon Borrell says the move reflects shifting…

"SMBs are increasingly dissatisfied w/ traditional marketing support and are taking matters into their own hands — often inefficiently." So, #Borrell Assoc will also focus on small/midsize business research.
What else helps? Consultative sellers. #Focus360
www.insideradio.com/free/borrell...

AM/FM Radio And Podcasts: Ideal Media Platforms For Cellular Service Providers | Westwood One The “Big 3” cellular service providers (Verizon, T-Mobile, and AT&T) represent the majority of industry revenues and rely on AM/FM radio to build their brands and drive subscriber acquisition.

More good research for "Why #Radio", especially you're a cellular/telecom services company: "Heavy AM/FM radio listeners are 8% more likely than heavy TV viewers to be in market for a new cellular provider (110 index versus 102)."
Get the full story: www.westwoodone.com/blog/2025/12... #Focus360

Get in the know. Get on the #radio. Your target demo is listening.
h/t: #Nielsen #WestwoodOne research.
#focus360 helps you reach people where they are.

Who celebrates #EarthDay more than #WeSail #creators Warren & Erica, who live on a solar-powered catamaran!? The things they've seen... Wait, you can too! And align with them. New episodes Wednesday. #Focus360 #CreatorSquare @YouTube

One more week before EVERYONE has #moviereactions! Catch the #Oscars on 3/2. But, fans love the movie reactions of our #ColetteCherry and #BaddMedicine @YouTube #creators year round. Watch as they watch. And get your brand in front of fans of all our #CreatorSquare influencers! #Focus360

What's the #SuperBowl of movies? Yup, #Oscars
Have a reaction to fave flicks? Watch #BaddMedicine and #ColetteCherry share their #moviereactions to the past winners & classics. Fans love them. #Brands love them. Get the best of both via our #CreatorSquare @YouTube influencers. #Focus360

WEsail WE are Warren and Erica! Follow us as we take on our biggest adventure yet. Sailing around the world in our Fountaine Pajot Helia 44 catamaran. WE have now been sailing and living aboard for 5 years…

Getting ready for the weekend? For our #WeSail creators, every day feels like a weekend, living on a catamaran and creating content for an ocean of fans on @YouTube! Get on board with #CreatorSquare from #Focus360, reaching people and their passions, like sailing, everywhere.

Badd Medicine Badd Medicine reactions! Diamond Dave, Mason Quinn, "The Answer" Andrew, and the man of a thousand poses, David Baye react to all sorts of entertainment.

Here's to a brand new year! #Focus360 helps our #brand friends reach people where they are -- like watching @YouTube influencers. So, this month we'll spotlight some of our brand-friendly talent in our #CreatorSquare lineup!
Meet #BaddMedicine -- doing good takes on movies!