AI Search Is Reshaping PR: Here’s How Brands Stay Visible in a Generative World In the shifting world of artificial intelligence, one of the most profound transformations is occurring in how we search for and discover information. AI-driven platforms, especially generative AI models like OpenAI’s ChatGPT, Google’s Gemini, and Perplexity AI, are redefining what it means to be “searchable.” As these tools reshape search behavior, the ripple effects are […]

AI Search Is Reshaping PR: Here’s How Brands Stay Visible in a Generative World In the shifting...

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